# Adzooma review (2026): is the free plan enough? > PPC audits, alerts and reports across Google, Microsoft and Meta Ads Checked Nov 12, 2026 ยท graded Nov 12, 2026 by ToolGPA. Adzooma is a PPC management platform that audits ad accounts, suggests optimizations and tracks budgets. It connects Google, Microsoft and Meta Ads accounts, and adds SEO and website scorecards alongside the ad reports. There is a free plan and two paid plans that differ in report frequency and alert limits. - **Category:** Ad Creative & Reporting - **Made by:** Adzooma - **Website:** https://adzooma.com - **Runs on:** Web - **Who should skip it:** Tight if you stay free, with 1 seat, 3 alerts and no custom alerts. - **Facts last checked:** Nov 12, 2026 ## Pricing As of Nov 12, 2026, Adzooma has a free plan, and paid plans start at $69 per month, billed monthly. - **Pricing model:** Free plan - **Free plan:** Monthly reports, a limited set of opportunities, 3 PPC alerts, budget tracking and 1 user seat, with unlimited ad accounts connected. - **Free trial:** None listed. | Plan | Price | What you get | | --- | --- | --- | | Free | $0 | Monthly PPC performance and opportunity reports, 1 SEO profile, 1 web metrics profile, 3 PPC alerts from free templates, 1 user seat. | | Silver | $69 per month, billed monthly | Weekly reports, all available opportunities, 5 SEO and 5 web metrics profiles, 10 PPC alerts with custom alerts, unlimited seats, report branding, priority support. | | Gold | $179 per month, billed monthly | Daily reports and opportunity analysis, unlimited SEO and web metrics profiles, unlimited PPC alerts and all alert templates, unlimited seats, report branding and priority support. | Read from https://adzooma.com/pricing on Nov 12, 2026. Prices change, so confirm with Adzooma before buying. ## Ways to pay less - **Save 20% with annual billing** (Annual discount): The pricing page offers a Monthly/Annually toggle labelled Save 20%. The annual prices were not readable, so the monthly prices are the ones recorded. Source: https://adzooma.com/pricing ## Key features - **Campaign audits:** Scans ad accounts for wasted spend, disapproved ads and broken conversion tracking. - **Optimization suggestions:** Lists opportunities for bidding, campaign structure, keywords, negatives and audiences that can be applied from the platform. - **Budget tracking:** Tracks spend across connected ad platforms so pacing can be adjusted before a budget is overspent. - **Automated alerts:** PPC alerts delivered by email or Slack; the number of alerts and custom-alert support depend on the plan. - **Performance scorecards:** PPC, SEO and website scorecards that highlight blockers and growth areas, with free audit reports for Google and Microsoft Ads. - **Performance Max and shopping tools:** Toolkits for Performance Max assets, exclusions and audiences, and for segmenting shopping products and fixing feed issues. ## Good for - Small businesses and freelancers who want a free PPC health check - Agencies that need branded reports for clients - Advertisers running Google, Microsoft and Meta Ads from one dashboard ## Worth knowing - The Free plan allows 1 user seat, 3 alerts and no custom alerts; more seats, alerts and branded reports need Silver or Gold. - The pricing page marks a performance report schedule as coming soon on Silver and Gold. - The annual prices behind the Annually toggle could not be read; the 20% saving is the vendor's stated figure. - The page marks the SEO and web metrics reports with an asterisk whose footnote was not captured. ## ToolGPA grades **GPA: 2.2 out of 4**, graded Nov 12, 2026. Adzooma audits and reports on Google, Microsoft and Meta ad accounts, and its free plan covers unlimited ad accounts. The free plan has 1 seat and 3 alerts, and the higher limits sit on Silver at $69 and Gold at $179. - **Value for money: C.** Silver is $69 a month billed monthly, between the middle ($49) and the dearer quarter ($129). Gold is $179. - **Free plan and trial: C.** A free plan with monthly reports, a limited set of opportunities, 3 alerts, budget tracking and 1 seat, which you will outgrow. - **Features: C.** Audits, suggestions, budget tracking, alerts, scorecards and Performance Max tools. A performance report schedule is marked coming soon on Silver and Gold. - **Ease of use: C.** No store rating on record. You connect ad accounts and set alerts before it helps. - **Platforms and integrations: B.** Web app with Google, Microsoft and Meta Ads, Slack and Google Analytics 4 connections. No phone or desktop apps are listed. These are ToolGPA's own grades. Graded from this listing, whose facts were read from Adzooma's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews. ## Where it stands among ad creative and reporting tools - Adzooma's GPA of 2.2 is higher than 25 of the 39 other ad creative and reporting tools we grade, and level with 9. - It stands best on platforms and integrations (B, above 11 of 39) and worst on features (C, above 0). - Its paid plans start at $69 a month, against a middle price of $49 for the category: 22 of the 32 others that charge start lower. - On features, ease of use and platforms it scores 2.3 out of 4. 5 tools score higher and cost less. The category's chart of price against score: https://toolgpa.com/charts/ad-tools ## Keep it, or make your own? **Keep it.** The plain part of Adzooma you could make: reports. What surrounds it you could not. The 3 things listed below take a company, not a weekend. It costs $828 a year. - You could make: Reports: an app builder makes this well. - You could not: Connections that pull numbers from dozens of other services. - You could not: It plugs into other products, Google Ads, Microsoft Ads and Meta Ads among them. - You could not: AI features, unless you pay a model provider for each request yourself. A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it. ## Works with Google Ads, Microsoft Ads, Meta Ads, Slack, Google Analytics 4 **Tags:** Reports, Dashboards, AI features ## Alternatives - [Opteo](https://toolgpa.com/tools/opteo): AI agent and one-click fixes for paid ad accounts. [Compare](https://toolgpa.com/compare/adzooma-vs-opteo) - [Optmyzr](https://toolgpa.com/tools/optmyzr): PPC optimization, audits and reporting for ad accounts. [Compare](https://toolgpa.com/compare/adzooma-vs-optmyzr) - [Adalysis](https://toolgpa.com/tools/adalysis): PPC audits, alerts and budget tracking for Google and Microsoft Ads. [Compare](https://toolgpa.com/compare/adalysis-vs-adzooma) - [Madgicx](https://toolgpa.com/tools/madgicx): AI optimization, automation and reports for Meta ad accounts. [Compare](https://toolgpa.com/compare/adzooma-vs-madgicx) ## Sources The prices, plans, platforms and features above were read from these pages on Nov 12, 2026: - https://adzooma.com/pricing - https://adzooma.com - https://adzooma.com/about-us Page: https://toolgpa.com/tools/adzooma Listed by ToolGPA (toolgpa.com).