# AppReply review (2026): is the free plan enough?

> App review inbox with AI replies across five app stores

Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA.

AppReply gathers reviews from the App Store, Google Play, Samsung Galaxy Store, Huawei AppGallery and RuStore into one translated inbox. Rules decide which reviews get an AI-written reply, drafted from the team's help docs and approved answers in 100+ languages, either published automatically or held for approval. It also groups complaints by topic, sends alerts to team chat, and grades published replies against a scorecard.

- **Category:** App Store Optimization (ASO)
- **Made by:** Rasliak Labs
- **Website:** https://appreply.co
- **Runs on:** Web
- **Who should skip it:** Skip it if you need keyword research or rank tracking, as it manages reviews only.
- **Facts last checked:** Oct 23, 2026

## Pricing

As of Oct 23, 2026, AppReply has a free plan, and paid plans start at $79 per month for 2 apps, billed yearly ($99 billed monthly).

- **Pricing model:** Free plan
- **Free plan:** 1 connected App Store or Google Play app, 100 published replies a month, a unified inbox, 3 auto-reply rules, chat alerts and unlimited users.
- **Free trial:** 10-day Pro trial, no credit card; the account moves to Free if no plan is chosen.

| Plan | Price | What you get |
| --- | --- | --- |
| Free | $0 | 1 connected app on the App Store or Google Play, 100 published replies a month and 3 auto-reply rules. |
| Standard | $79 per month for 2 apps, billed yearly ($99 billed monthly) | 1,500 replies a month, four stores, unlimited rules, a knowledge base, built-in topic analytics, alerts and the RADAR AI agent. |
| Pro | $299 per month for 10 apps, billed yearly ($375 billed monthly) | Unlimited replies, all five stores, custom topics, Reply Quality checks, competitor research, Zendesk and Intercom, and an MCP connector. |
| Enterprise | $999 per month and up, volume-based | Unlimited apps and replies, managed setup with a 95% reply accuracy commitment, SSO, custom SLA and dedicated Slack support. |

Read from https://appreply.co/pricing on Oct 23, 2026. Prices change, so confirm with AppReply before buying.

## Ways to pay less

- **Save 20% with yearly billing** (Annual discount): AppReply's pricing page lists Standard at $79 a month billed yearly ($948) against $99 monthly, and Pro at $299 against $375. Source: https://appreply.co/pricing

## Key features

- **One inbox for five stores:** Reviews from the App Store, Google Play, Galaxy Store, AppGallery and RuStore in one translated feed, filterable by app and language.
- **Rule-based AI replies:** Choose which reviews get replies, preview a rule on recent reviews, then publish automatically or require approval, in 100+ languages.
- **Review analytics:** Groups feedback by topic and compares releases, countries and apps, with spike detection and a weekly summary of what changed.
- **Alerts to team channels:** Sends low ratings, keywords or topics such as refunds to Slack, Microsoft Teams, Discord, Telegram or email.
- **Reply Quality checks:** On Pro, published replies are graded against your own scorecard, with brand voice tracked per language and failures sent to a queue.
- **RADAR agent and MCP:** RADAR answers questions about reviews with charts and drafts; on Pro an MCP connector lets Claude and other agents read reviews.

## Good for

- App and game teams with more reviews than they can answer by hand
- Support teams replying in languages nobody on the team reads
- Product teams tracking which complaints grow after each release

## Worth knowing

- It manages reviews only; there is no keyword research or rank tracking.
- Each store listing counts as a connected app, so one title on iOS and Android uses two.
- Auto-reply rules pause when the monthly reply limit is reached, until the next billing cycle or an upgrade.
- Galaxy Store, AppGallery and RuStore need a paid plan, and RuStore, Zendesk and Intercom need Pro.

## ToolGPA grades

**GPA: 2.4 out of 4**, graded Oct 23, 2026. AppReply pulls reviews from the App Store, Google Play, Galaxy Store, AppGallery and RuStore into one translated inbox, and rules decide which get an AI reply, sent automatically or held for approval. Standard is $79 a month billed yearly for 2 connected apps. It handles reviews only, with no keyword work, and one title on iOS and Android already uses both of those apps.

- **Value for money: C.** Standard is $79 a month billed yearly ($99 monthly) for 2 apps, where this category's dearest tenth starts if one person pays. Users are unlimited, so a team of five pays about $16 a head. Pro, with all five stores, is $299.
- **Free plan and trial: B.** A free plan with 1 connected App Store or Google Play app, 100 published replies a month, 3 auto-reply rules and unlimited users. A developer with one app on one store could stay on it, and the 10-day Pro trial needs no card.
- **Features: C.** A five-store inbox with translation, rule-based AI replies in 100+ languages, topic analytics, alerts and Reply Quality checks on Pro. It does review replies fully, but that's a smaller job: no keyword research or rank tracking.
- **Ease of use: C.** No rating on record. You connect each store listing, set reply rules and fill a knowledge base before the AI replies sound like your team.
- **Platforms and integrations: B.** Web only, with no desktop or phone app. Alerts go to Slack, Teams, Discord and Telegram, and Zendesk, Intercom and an MCP connector for Claude come with Pro.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from AppReply's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews.

## Where it stands among app store optimization tools

- AppReply's GPA of 2.4 is higher than 30 of the 42 other app store optimization tools we grade, and level with 6.
- It stands best on free plan and trial (B, above 35 of 42) and worst on ease of use (C, above 0).
- Its paid plans start at $79 a month, against a middle price of $19 for the category: 29 of the 33 others that charge start lower.
- On features, ease of use and platforms it scores 2.3 out of 4. 9 tools score higher and cost less.

The category's chart of price against score: https://toolgpa.com/charts/app-store-optimization

## Keep it, or make your own?

**Keep it.** To replace AppReply you would be making keyword rankings and popularity scores from both app stores, gathered every day. That is not a weekend's work, with an AI app builder or without one. It is one of the better ones too: its GPA of 2.4 is higher than 30 of the 42 other app store optimization tools we grade. It costs $948 a year.

- You could make: Reports: an app builder makes this well.
- You could not: Keyword rankings and popularity scores from both app stores, gathered every day.
- You could not: An AI model answering your customers from your own help articles.
- You could not: It plugs into other products, Slack, Microsoft Teams and Discord among them.
- You could not: AI features, unless you pay a model provider for each request yourself.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

## Works with

Slack, Microsoft Teams, Discord, Telegram, Zendesk, Intercom, Claude

**Tags:** App store optimization, AI support agent, AI features, Reports

## Alternatives

- [Appbot](https://toolgpa.com/tools/appbot): App review monitoring, sentiment analysis and AI replies. [Compare](https://toolgpa.com/compare/appbot-vs-appreply)
- [AppFollow](https://toolgpa.com/tools/appfollow): App review management with AI replies, plus ASO keyword tracking. [Compare](https://toolgpa.com/compare/appfollow-vs-appreply)
- [Appfigures](https://toolgpa.com/tools/appfigures): App analytics, review replies and ASO keyword tracking in one account. [Compare](https://toolgpa.com/compare/appfigures-vs-appreply)
- [Asodesk](https://toolgpa.com/tools/asodesk): ASO keyword research, rank tracking and review replies for apps. [Compare](https://toolgpa.com/compare/appreply-vs-asodesk)
- [AppTweak](https://toolgpa.com/tools/apptweak): App store optimization and Apple Ads platform for apps and games. [Compare](https://toolgpa.com/compare/appreply-vs-apptweak)

## Sources

The prices, plans, platforms and features above were read from these pages on Oct 23, 2026:

- https://appreply.co/pricing
- https://appreply.co/
- https://appreply.co/about

Page: https://toolgpa.com/tools/appreply
Listed by ToolGPA (toolgpa.com).
