# Apptica review (2026): is it worth it? > Mobile app market, ad and store intelligence with ASO keyword data Checked Oct 23, 2026 ยท graded Oct 23, 2026 by ToolGPA. Apptica is a web-based mobile market intelligence platform covering the App Store and Google Play. It estimates downloads, revenue and usage such as active users and retention, collects competitors' ad creatives, and tracks chart and keyword rankings. Its Store Intelligence module holds the ASO tools, and alerts report competitor updates by email, Slack or Telegram. - **Category:** App Store Optimization (ASO) - **Made by:** Apptica Limited - **Website:** https://apptica.com/en/ - **Runs on:** Web - **Who should skip it:** Not for you if you want a price up front, as none is published. - **Facts last checked:** Oct 23, 2026 ## Pricing Apptica's current pricing could not be confirmed from its own site. ## Key features - **Store Intelligence:** Top charts, app details with downloads, revenue, SDKs and ranking history, top movers, hot releases, app ownership transfers and side-by-side app comparisons. - **ASO insights:** Analyze an app's keyword rankings, look at the keywords competitors rank for and find terms to improve store visibility. - **Ad Intelligence:** A database Apptica puts at over 175 million banners, videos and playable ads from more than 420,000 advertisers, with their networks and countries. - **Usage Intelligence:** Compare competitors' daily, weekly and monthly active users, retention, stickiness and session length by category and region. - **Market alerts and news feed:** Follow chosen apps and publishers and get alerts about new ad creatives, app updates and feature changes by email, Slack or Telegram. ## Good for - User acquisition teams studying competitors' ad creatives - Publishers and investors sizing app markets by downloads and revenue - Sales teams watching app publishers for outreach ## Worth knowing - No prices are published; the site offers sign-up and demo requests only, so the cost of a subscription is unknown. - Data export is limited to paid subscriptions. - Its ASO tools are one module of Store Intelligence; most of the product covers ad, usage and market data. ## ToolGPA grades **GPA: 2.0 out of 4**, graded Oct 23, 2026. Apptica estimates downloads, revenue and active users for apps on both stores, keeps a large library of rivals' ads and has an ASO module for keyword rankings. No price is published anywhere: the site offers sign-up and demo requests only. The ASO tools are one small module in a product that is mostly about ads and market data. - **Value for money: C.** No price is published. The site offers only sign-up and demo requests, so the cost of a subscription is only given on a sales call. - **Free plan and trial: C.** No free plan, but a free trial starts on sign-up. Its length and limits aren't published, and data export needs a paid subscription. - **Features: C.** Store charts, download and revenue estimates, keyword rankings and rivals' keywords, an ad library it puts at 175 million+ creatives, and usage data. The ASO tools are one module of Store Intelligence, with no listing editor on record. - **Ease of use: C.** No rating on record. It's a broad market data product with several modules to learn, and the trial's limits aren't spelled out. - **Platforms and integrations: C.** Web only, with no desktop or phone app. Alerts go to email, Slack or Telegram, but no API or other integration is on record. These are ToolGPA's own grades. Graded from this listing, whose facts were read from Apptica's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews. ## Where it stands among app store optimization tools - Apptica's GPA of 2.0 is higher than 8 of the 42 other app store optimization tools we grade, and level with 9. The category's chart of price against score: https://toolgpa.com/charts/app-store-optimization ## Keep it, or make your own? **Keep it.** To replace Apptica you would be making keyword rankings and popularity scores from both app stores, gathered every day. That is not a weekend's work, with an AI app builder or without one. That makes this kind of software worth paying for, not this one in particular: 25 of the 42 other app store optimization tools grade higher. - You could not: Keyword rankings and popularity scores from both app stores, gathered every day. - You could not: Search volumes for millions of keywords, gathered and kept up to date. - You could not: Daily checks of where your pages rank in search results. A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it. ## Works with Slack, Telegram **Tags:** App store optimization, Keyword research, Rank tracking ## Alternatives - [Sensor Tower](https://toolgpa.com/tools/sensor-tower): Market intelligence on app downloads, revenue, usage and ads. [Compare](https://toolgpa.com/compare/apptica-vs-sensor-tower) - [AppMagic](https://toolgpa.com/tools/appmagic): Mobile and Steam market data: revenue, downloads, ads and ASO. [Compare](https://toolgpa.com/compare/appmagic-vs-apptica) - [Apptopia](https://toolgpa.com/tools/apptopia): Mobile app performance data for investors, brands and sales teams. [Compare](https://toolgpa.com/compare/apptica-vs-apptopia) - [AppStoreSpy](https://toolgpa.com/tools/appstorespy): App market research with install estimates and a Play Store extension. [Compare](https://toolgpa.com/compare/appstorespy-vs-apptica) - [MobileAction](https://toolgpa.com/tools/mobile-action): ASO keyword tools and Apple Ads campaign management for app teams. [Compare](https://toolgpa.com/compare/apptica-vs-mobile-action) ## Sources The prices, plans, platforms and features above were read from these pages on Oct 23, 2026: - https://apptica.com/en/ - https://apptica.com/en/store-intelligence - https://apptica.com/en/ad-intelligence - https://apptica.com/en/usage-intelligence - https://apptica.com/en/market-alerts-newsfeed - https://apptica.com/en/terms Page: https://toolgpa.com/tools/apptica Listed by ToolGPA (toolgpa.com).