# Aritic review (2026): is it worth $59 a month? > Marketing automation suite with email, SMS, push and CRM Checked Nov 13, 2026 ยท graded Nov 13, 2026 by ToolGPA. Aritic is a family of products from one company; its marketing automation platform, Aritic PinPoint, covers email campaigns, landing pages, lead scoring, SMS, WhatsApp and push notifications with a built-in deal CRM. Plans are priced by the number of contacts and billed monthly or for 12 or 24 months. - **Category:** Email Marketing & Newsletters - **Made by:** Dataaegis Software Pvt. LTD. - **Website:** https://aritic.com - **Runs on:** Web - **Who should skip it:** Pricey if you want SMS or WhatsApp, as those start at $219 a month. - **Facts last checked:** Nov 13, 2026 ## Pricing As of Nov 13, 2026, Aritic is a paid product with a free trial, starting at $59 per month, billed monthly, set by contact count. - **Pricing model:** Free trial - **Free plan:** None. - **Free trial:** Free trial offered on Lite, Starter and Professional; length not stated. | Plan | Price | What you get | | --- | --- | --- | | Lite | $59 per month, billed monthly; price follows contact count | Marketing automation, deal CRM, pipeline, landing pages, forms, lead scoring and 1 free user. | | Starter | $219 per month, billed monthly; price follows contact count | Adds multi-channel drips, SMS and WhatsApp campaigns (SMS via Twilio), engagement scoring, 25 users. | | Professional | $249 per month, billed monthly; price follows contact count | Adds dynamic content, progressive profiling, custom reports and dashboards, team management, 50 users. | | Enterprise | Custom | Starts from 10,000 contacts; adds single sign-on, audit logs, ROI analysis, SLA and dedicated rep. | Read from https://aritic.com/aritic-pinpoint/pricing/ on Nov 13, 2026. Prices change, so confirm with Aritic before buying. ## Ways to pay less - **Free migration on annual commitment** (Other savings): The pricing page says migration from an old platform to Aritic PinPoint is free on an annual commitment. Source: https://aritic.com/aritic-pinpoint/pricing/ ## Key features - **Email campaigns and automation:** Newsletters, list segmentation, lead scoring and automation workflows, with 10 times the contact count in free emails on Lite. - **Multi-channel messaging:** Push notification campaigns come on Lite; SMS and WhatsApp campaigns, powered by Twilio for SMS, start at Starter. - **Landing pages and forms:** Responsive landing pages, lead capture forms, on-page widgets and website tracking are on every self-serve plan. - **Built-in CRM:** A deal CRM and sales pipeline sit inside the marketing platform, with 350+ direct integrations listed. - **Personalization:** Dynamic content, dynamic email campaigns and progressive profiling start on Professional. - **Other Aritic products:** The company also sells Sales CRM, Desk ticketing and Mail transactional email as separate products with their own pricing. ## Good for - Teams that want email, SMS, push and CRM in one product - Marketing teams that need many user seats included - Small businesses starting on a low monthly plan ## Worth knowing - Price depends on contacts picked on a slider; the contact count behind each displayed price was not readable. - Contacts are counted from unique push subscribers, email subscribers and phone numbers. - Contacts imported from a CSV cannot be deleted manually once uploaded. - Sending to purchased or rented lists is not allowed; payments go through 2Checkout or PayPal. ## ToolGPA grades **GPA: 2.0 out of 4**, graded Nov 13, 2026. Aritic is a marketing automation suite with email, SMS, push and a CRM, from $59 a month. SMS and WhatsApp sit on Starter at $219, contact counts behind each price weren't readable, and the trial's length isn't stated. - **Value for money: D.** Lite is $59 a month, but multichannel and SMS start on Starter at $219 and Professional is $249. The category middle is $20. - **Free plan and trial: C.** A free trial is offered on Lite, Starter and Professional. Its length isn't stated and there's no free plan. - **Features: B.** Email, automation, landing pages, forms, a CRM, lead scoring and, higher up, SMS and WhatsApp. Nothing in the listing shows a gap in the core work. - **Ease of use: C.** No store rating on record. A suite with a CRM, pipelines and scoring to set up. - **Platforms and integrations: C.** Web with Twilio and Facebook Lead Ads listed. No phone or desktop app. These are ToolGPA's own grades. Graded from this listing, whose facts were read from Aritic's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews. ## Where it stands among email marketing and newsletter tools - Aritic's GPA of 2.0 is higher than 25 of the 102 other email marketing and newsletter tools we grade, and level with 16. - It stands best on features (B, above 47 of 102) and worst on value for money (D, above 1). - Its paid plans start at $59 a month, against a middle price of $19 for the category: 60 of the 78 others that charge start lower. - On features, ease of use and platforms it scores 2.3 out of 4. 30 tools score higher and cost less. The category's chart of price against score: https://toolgpa.com/charts/email-marketing ## Keep it, or make your own? **Keep it.** To replace Aritic you would be making newsletters sent to thousands of people that still reach the inbox. That is not a weekend's work, with an AI app builder or without one. That makes this kind of software worth paying for, not this one in particular: 61 of the 102 other email marketing and newsletter tools grade higher. It costs $708 a year. - You could make: Popups, forms and sales pipeline: an app builder makes these well. - You could not: Newsletters sent to thousands of people that still reach the inbox. - You could not: Email sent in volume that still reaches the inbox. - You could not: Texts to thousands of numbers, registered with the carriers. - You could not: The WhatsApp Business API, which Meta opens only through approved partners. - You could not: Hooks into the device itself: widgets. - You could not: The depth: we grade its features B, which means it covers the whole job. A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it. ## Works with Twilio, Facebook Lead Ads **Tags:** Email campaigns, Marketing automation, SMS marketing, WhatsApp messaging, Popups, Forms, Sales pipeline ## Alternatives - [Mautic](https://toolgpa.com/tools/mautic): Open source marketing automation you can self-host. [Compare](https://toolgpa.com/compare/aritic-vs-mautic) - [ActiveCampaign](https://toolgpa.com/tools/activecampaign): Email marketing and multi-step automation priced by contacts. [Compare](https://toolgpa.com/compare/activecampaign-vs-aritic) - [WebEngage](https://toolgpa.com/tools/webengage): Customer data and engagement platform across fifteen channels. [Compare](https://toolgpa.com/compare/aritic-vs-webengage) - [SendPulse](https://toolgpa.com/tools/sendpulse): Email campaigns and automation in a wider multichannel suite. [Compare](https://toolgpa.com/compare/aritic-vs-sendpulse) - [GetResponse](https://toolgpa.com/tools/getresponse): Email marketing with automation, webinars, courses and landing pages. [Compare](https://toolgpa.com/compare/aritic-vs-getresponse) ## Sources The prices, plans, platforms and features above were read from these pages on Nov 13, 2026: - https://aritic.com/ - https://aritic.com/aritic-pinpoint/pricing/ Page: https://toolgpa.com/tools/aritic Listed by ToolGPA (toolgpa.com).