# BidX

> Amazon and Walmart ad automation, self-serve or managed for you

BidX is a platform that automates Amazon and Walmart advertising: it builds campaigns, then adjusts keywords, bids and budgets nightly from your ad data. It also runs Amazon DSP display and video ads and Amazon Marketing Cloud reports. Plans range from a simple $195 tool for small advertisers to fully managed service, mostly with a monthly fee plus a share of ad spend.

- **Category:** Amazon Seller Tools
- **Made by:** BidX
- **Website:** https://www.bidx.io
- **Runs on:** Web
- **Facts last checked:** Oct 18, 2026

## Pricing

BidX is a paid product, starting at $195 per month for up to $10K in monthly ad spend (BidX Essential).

- **Pricing model:** Paid
- **Free plan:** None.
- **Free trial:** None listed.

| Plan | Price | What you get |
| --- | --- | --- |
| BidX Essential | $195 per month for up to $10K in monthly ad spend | A pared-down version with a performance dashboard and automatic bidding, without individual rules; for sellers spending up to $10K a month on ads. |
| Self Service Platform | $495 per month on an annual commitment, plus a share of ad spend | The full platform to run yourself: campaign creation, keyword, bid and budget automation and reports. The share of connected ad spend is not published. |
| Managed Platform | $1,995 per month on an annual commitment, plus a share of ad spend | An expert sets up and runs the automations, with a growth manager, up to 2 strategy calls and 10 hours of help a month. |
| Managed Service | $4,995 per month on an annual commitment, plus a share of ad spend | A team handles research, strategy and operations, with up to 4 strategy calls and 32 hours of help a month. |
| Custom | Custom | For companies with very high ad spend and large agencies, quoted by sales. |

Read from https://www.bidx.io/en/pricing on Oct 18, 2026. Prices change, so confirm with BidX before buying.

## Key features

- **Campaign creation:** Builds Amazon ad campaigns in bulk with a uniform structure, which BidX says is up to 12 times faster than doing it in Seller Central.
- **Bid and budget automation:** Pulls 90 days of ad data on sign-up, then adjusts keywords, bids and budgets each night, with ChatGPT keyword suggestions.
- **Amazon DSP:** Creates and automates DSP orders for retargeting, loyalty, awareness and video on Prime Video, Twitch and Freevee, from $495 a month plus a share of spend.
- **Amazon Marketing Cloud reports:** Default AMC reports for $295, with custom reports quoted by sales.
- **Share of Voice:** An add-on that tracks organic and paid keyword rankings: the first 100 keywords are free, then $250 a month per 500 more.

## Good for

- Brands and agencies spending over $10K a month on Amazon ads
- Advertisers who want to automate Amazon DSP as well as sponsored ads
- Small sellers who want simple automatic bidding (BidX Essential)

## Worth knowing

- The main plans need an annual commitment, paid monthly, and add an unpublished percentage of connected ad spend.
- There is no free trial; new customers can take a paid three-month proof of concept instead.
- Prices are shown in euros by default; the page's USD switch shows the same figures in dollars, before VAT.
- One BidX account handles one Amazon account per region by default; agencies with more must contact support.

## ToolGPA grades

**GPA: 1.4 out of 4**, graded Oct 18, 2026. BidX builds Amazon and Walmart ad campaigns and adjusts keywords, bids and budgets every night, and it can run Amazon DSP and Marketing Cloud reports too. Small advertisers can start on BidX Essential at $195 a month. The full platform is $495 a month plus an unpublished share of ad spend, on a yearly commitment, and there's no free trial.

- **Value for money: D.** BidX Essential is $195 a month for up to $10K of ad spend, a pared-down version without individual rules. Graded against the ad tools it's listed beside, that's more than Teikametrics' $149, which does more. The full platform is $495 plus an unpublished share of spend, on an annual commitment.
- **Free plan and trial: F.** Nothing free: no free plan and no trial. New customers can take a paid three-month proof of concept instead. Only the Share of Voice add-on has a free part, the first 100 keywords.
- **Features: C.** Bulk campaign creation, nightly keyword, bid and budget automation, Amazon DSP, Marketing Cloud reports and a Share of Voice add-on. It covers ads well, but Essential is pared down, bids change nightly rather than hourly, and it's ads only.
- **Ease of use: C.** No rating on record. It pulls 90 days of ad data when you connect and builds campaigns in bulk, but there are ad accounts to link and automations to set up.
- **Platforms and integrations: C.** Web only, with no phone or desktop app. It connects to Amazon Ads, Amazon DSP, Marketing Cloud and Walmart, with ChatGPT for keyword ideas. One account handles one Amazon account per region by default.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from BidX's own pages on 18 October 2026. Not based on using the product, and shorter than our full reviews.

## Where it stands among Amazon seller tools

- BidX's GPA of 1.4 is higher than 1 of the 16 other Amazon seller tools we grade, and level with 1.
- It stands best on features (C, above 1 of 16) and worst on free plan and trial (F, above 0).
- Its paid plans start at $10 a month, against a middle price of $29 for the category: 1 of the 12 others that charge start lower.
- On features, ease of use and platforms it scores 2.0 out of 4. 1 tool scores higher and costs less.

The category's chart of price against score: https://toolgpa.com/charts/amazon-sellers

## Keep it, or make your own?

**Keep it.** To replace BidX you would be making data from Amazon's seller tools and years of sales estimates. That is not a weekend's work, with an AI app builder or without one. That makes this kind of software worth paying for, not this one in particular: 14 of the 16 other Amazon seller tools grade higher. It costs $120 a year.

- You could make: Reports: an app builder makes this well.
- You could not: Data from Amazon's seller tools and years of sales estimates.
- You could not: Daily checks of where your pages rank in search results.
- You could not: It plugs into other products, Amazon Ads, Amazon DSP and Amazon Marketing Cloud among them.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

## Works with

Amazon Ads, Amazon DSP, Amazon Marketing Cloud, Walmart, ChatGPT

**Tags:** Amazon selling, Rank tracking, Reports

## Alternatives

- [Perpetua](https://toolgpa.com/tools/perpetua): Goal-based ad automation for Amazon, Walmart and other marketplaces. [Compare](https://toolgpa.com/compare/bidx-vs-perpetua)
- [Teikametrics](https://toolgpa.com/tools/teikametrics): AI ad, listing and inventory platform for Amazon, Walmart and TikTok. [Compare](https://toolgpa.com/compare/bidx-vs-teikametrics)
- [Quartile](https://toolgpa.com/tools/quartile): AI ad platform with a managed team for Amazon and retail media ads. [Compare](https://toolgpa.com/compare/bidx-vs-quartile)
- [SellerApp](https://toolgpa.com/tools/sellerapp): Amazon ads automation, profit tracking and product research in one. [Compare](https://toolgpa.com/compare/bidx-vs-sellerapp)
- [DataHawk](https://toolgpa.com/tools/datahawk): Marketplace analytics for Amazon and Walmart brands and agencies. [Compare](https://toolgpa.com/compare/bidx-vs-datahawk)

## Sources

The prices, plans, platforms and features above were read from these pages on Oct 18, 2026:

- https://www.bidx.io/en/pricing
- https://get.bidx.io/essentials
- https://www.bidx.io/en/

Page: https://toolgpa.com/tools/bidx
Listed by ToolGPA (toolgpa.com).