# Blotato review (2026): is it worth $29 a month?

> AI content creator and scheduler with an API and MCP server

Checked Nov 12, 2026 · graded Nov 12, 2026 by ToolGPA.

Blotato generates social media content with AI, including carousels, infographics, slideshows and avatar videos, and publishes to nine networks. It is built to be driven by AI agents through a hosted MCP server and a REST API, as well as through a web app with a calendar. Plans are flat monthly prices that include 20 or more connected accounts.

- **Category:** Social Media Schedulers
- **Made by:** Blotato Inc.
- **Website:** https://www.blotato.com
- **Runs on:** Web
- **Who should skip it:** Skip it if you need LinkedIn analytics, as they aren't included.
- **Facts last checked:** Nov 12, 2026

## Pricing

As of Nov 12, 2026, Blotato is a paid product with a free trial, starting at $29 per month, billed monthly.

- **Pricing model:** Free trial
- **Free plan:** None.
- **Free trial:** 7-day free trial on every plan, without API and MCP server access.

| Plan | Price | What you get |
| --- | --- | --- |
| Starter | $29 per month, billed monthly | 20 social accounts, 1,250 AI credits and 1,000 active contacts a month, API and n8n and Make nodes. |
| Creator | $97 per month, billed monthly | 40 social accounts, 5,000 AI credits and 6,000 active contacts a month, faster video processing. |
| Agency | $499 per month, billed monthly | 28,000 AI credits and 15,000 active contacts a month, dedicated video processing and support channel. |

Read from https://www.blotato.com/pricing on Nov 12, 2026. Prices change, so confirm with Blotato before buying.

## Ways to pay less

- **About 17% off with yearly billing** (Annual discount): The pricing FAQ says yearly billing means paying for 10 months and getting 12, switched on in the billing portal. Source: https://www.blotato.com/pricing

## Key features

- **Unified publishing API and MCP:** One call publishes to X, LinkedIn, Facebook, Instagram, TikTok, YouTube, Threads, Bluesky and Pinterest, from a hosted MCP server or a REST API.
- **Visual and video generation:** Creates infographics, carousels, slideshows, quote cards and avatar video with generated B-roll, using a monthly pool of AI credits.
- **Sources to posts:** Turns a YouTube link, TikTok, article, PDF, audio file or text into draft posts for the connected networks.
- **Scheduling and calendar:** Post now, schedule for a time, or fill the next open slot, with recurring weekly slots per platform and account.
- **Comments and DM automation:** Read and reply to comments and DMs, and set keyword triggers on Instagram and Facebook that send a DM after a comment.
- **Automation connectors:** Official n8n and Make nodes and webhooks, with analytics available for eight platforms (all except LinkedIn).

## Good for

- People who run their social media from Claude, ChatGPT or n8n
- Creators who want AI-made carousels and short videos
- Agencies needing many connected accounts for a flat fee

## Worth knowing

- Pricing shown is monthly; yearly billing saves about 17% and is switched on from the billing portal.
- AI image and video generation draws on monthly credits, which differ by plan.
- The free trial excludes the API and MCP server and includes 60 AI credits.
- Analytics come from eight platforms and do not include LinkedIn.

## ToolGPA grades

**GPA: 2.0 out of 4**, graded Nov 12, 2026. Blotato schedules posts and makes AI carousels and short videos, and it connects to Claude, ChatGPT, n8n and Make. AI use is metered in monthly credits, and the trial leaves out the API and MCP server. If you want a plain scheduler with no credits to count, it's the wrong shape.

- **Value for money: C.** $29 a month billed monthly, which is the category middle. Creator is $97 and Agency $499.
- **Free plan and trial: D.** 7-day free trial on every plan, without the API and MCP server; the listing doesn't say whether it needs a card. No free plan.
- **Features: C.** Scheduling, AI video and image making, comments and DM automation, and a posting API. Analytics come from eight platforms and don't include LinkedIn.
- **Ease of use: C.** No store rating on record. Accounts to connect and credits to budget.
- **Platforms and integrations: B.** Web, with an API and links to Claude, ChatGPT, n8n, Make and Cursor.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from Blotato's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews.

## Where it stands among social media schedulers

- Blotato's GPA of 2.0 is higher than 8 of the 49 other social media schedulers we grade, and level with 7.
- It stands best on platforms and integrations (B, above 10 of 49) and worst on free plan and trial (D, above 4).
- Its paid plans start at $29 a month, against a middle price of $29 for the category: 20 of the 44 others that charge start lower.
- On features, ease of use and platforms it scores 2.3 out of 4. 9 tools score higher and cost less.

The category's chart of price against score: https://toolgpa.com/charts/social-media

## Keep it, or make your own?

**Keep it.** To replace Blotato you would be making an AI agent, with the models and the safeguards behind it. That is not a weekend's work, with an AI app builder or without one. That makes this kind of software worth paying for, not this one in particular: 34 of the 49 other social media schedulers grade higher. It costs $348 a year.

- You could not: An AI agent, with the models and the safeguards behind it.
- You could not: An image model, which you can rent by the picture but not make.
- You could not: A video model, which you can rent by the second but not make.
- You could not: Connections to other products, each kept working as those products change.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

## Works with

Claude, ChatGPT, n8n, Make, Cursor

**Tags:** AI features, AI agents, Public API, Image generation, Video generation, Workflow automation

## Alternatives

- [Ayrshare](https://toolgpa.com/tools/ayrshare): Social media API for posting, analytics and comments in your product. [Compare](https://toolgpa.com/compare/ayrshare-vs-blotato)
- [Postiz](https://toolgpa.com/tools/postiz): Social scheduler with an API, MCP server and self-host option. [Compare](https://toolgpa.com/compare/blotato-vs-postiz)
- [Publer](https://toolgpa.com/tools/publer): Social media scheduler priced by connected accounts and members. [Compare](https://toolgpa.com/compare/blotato-vs-publer)
- [FeedHive](https://toolgpa.com/tools/feedhive): AI social media scheduler with automation and agent connections. [Compare](https://toolgpa.com/compare/blotato-vs-feedhive)
- [Ocoya](https://toolgpa.com/tools/ocoya): AI-assisted social scheduler with a design studio and workflows. [Compare](https://toolgpa.com/compare/blotato-vs-ocoya)

## Sources

The prices, plans, platforms and features above were read from these pages on Nov 12, 2026:

- https://www.blotato.com/pricing
- https://www.blotato.com

Page: https://toolgpa.com/tools/blotato
Listed by ToolGPA (toolgpa.com).
