# Blue

> Process and project management sold as a one-time purchase

Blue is a process management platform that stores work as structured records and shows it as boards, tables, calendars and timelines, with automations, dashboards, forms and detailed permissions. It is sold as a one-time purchase in three tiers set by the number of users, with an optional yearly Pro add-on for advanced features. The vendor says the product is self-funded and has been running since 2018.

- **Category:** Project Management
- **Made by:** Blue (since 2018)
- **Website:** https://blue.app
- **Runs on:** Web, macOS, Windows, iOS, Android
- **Facts last checked:** Oct 9, 2026

## Pricing

Blue is a paid product, starting at $99 one-time for up to 5 users.

- **Pricing model:** Paid
- **Free plan:** None.
- **Free trial:** None listed.

| Plan | Price | What you get |
| --- | --- | --- |
| Starter | $99 one-time purchase | 5 users, 5 workspaces, 50,000 records per workspace, 10GB storage, 1,000 automations a month and community support. |
| Growth | $299 one-time purchase | 30 users, 25 workspaces, 100GB storage, 5,000 automations a month, 10 dashboards, 3 custom roles and email support. |
| Scale | $999 one-time purchase | 150 users, 100 workspaces, 500GB storage, 50,000 automations a month, 25 dashboards and 5 custom roles. |
| Pro add-on | $500 per year, on top of any tier | Optional: 500,000 records per workspace, record-level permissions, scheduled and conditional automations, audit logs, white label and priority support. |
| Enterprise | Custom | For more than 150 users: unlimited users, workspaces and storage, dedicated infrastructure and an account manager. Priced through sales. |

Read from https://blue.app/pricing on Oct 9, 2026. Prices change, so confirm with Blue before buying.

## Ways to pay less

- **One-time payment for ongoing access** (Lifetime license): Each tier is bought once ($99, $299 or $999) with no per-seat or renewal charge, and a buyer can move up a tier later by paying the difference. Source: https://blue.app/pricing

## Key features

- **Structured records:** Customers, orders, candidates, projects and other items are kept as records with custom fields, up to 100 per workspace on the base tiers.
- **Board, table, calendar and timeline:** The same records can be viewed as a board, a table, a database, a calendar or a timeline, with real-time collaboration.
- **Automations:** Trigger-based automations are included, with a monthly allowance set by tier. Scheduled, conditional and chained automations need the Pro add-on.
- **Roles and permissions:** Custom roles and field-level permissions decide who can see and edit each column, so clients and contractors get a restricted view. Row-level permissions need Pro.
- **Dashboards and forms:** Dashboards chart live data and can be shared through a public link without a login, and forms collect new records.
- **API, webhooks and AI agents:** A REST and GraphQL API and webhooks cover custom integrations, and an MCP server lets Claude, ChatGPT and other clients query and update records.

## Good for

- Teams that prefer a one-time payment to per-seat subscriptions
- Tracking processes such as sales, orders, recruiting or projects as records
- Giving clients and contractors a limited view of shared data

## Worth knowing

- There is no free plan and no free trial; each purchase carries a 30-day money-back guarantee instead.
- Each tier caps users at 5, 30 or 150, and every role, including clients and view-only users, counts toward the cap.
- Record-level permissions, scheduled and conditional automations, saved views, audit logs and white label need the $500 a year Pro add-on.
- The vendor reserves the right to add a maintenance fee of up to $50 a year per organization, which it says is not part of current pricing.

## Works with

Zapier, Make, n8n, Pabbly Connect, Albato, Boost.space, GitHub, Claude

**Tags:** One-time purchase, Kanban boards, Databases, Workflow automation, Forms, Public API, AI features

## Alternatives

- [monday.com](https://toolgpa.com/tools/monday): Board-based work management with automations and dashboards. [Compare](https://toolgpa.com/compare/blue-vs-monday)
- [ClickUp](https://toolgpa.com/tools/clickup): Work platform combining tasks, docs, chat and dashboards. [Compare](https://toolgpa.com/compare/blue-vs-clickup)
- [Airtable](https://toolgpa.com/tools/airtable): Relational database platform for building team workflows and apps. [Compare](https://toolgpa.com/compare/airtable-vs-blue)
- [Asana](https://toolgpa.com/tools/asana): Work management for projects, goals and cross-team workflows. [Compare](https://toolgpa.com/compare/asana-vs-blue)
- [Trello](https://toolgpa.com/tools/trello): Kanban boards with an inbox, planner and built-in automation. [Compare](https://toolgpa.com/compare/blue-vs-trello)

## Sources

The prices, plans, platforms and features above were read from these pages on Oct 9, 2026:

- https://blue.app/pricing
- https://blue.app/
- https://blue.app/downloads
- https://blue.app/about

Page: https://toolgpa.com/tools/blue
Listed by ToolGPA (toolgpa.com).