# Booksy review (2026): is it worth $29.99 a month?

> Booking app and marketplace for barbers, salons and beauty pros

Checked Oct 24, 2026 · graded Oct 24, 2026 by ToolGPA.

Booksy is booking software for barbers, hair and nail salons, lash and brow artists, massage therapists and other beauty professionals. A business gets a Booksy profile on its consumer marketplace, online booking, a calendar, client records, text and email marketing and card payments, run mostly from a phone app. One monthly price includes every feature, with a charge for each extra team member.

- **Category:** Salon, Spa & Studio Booking
- **Made by:** Booksy International Sp. z o.o.
- **Website:** https://biz.booksy.com
- **Runs on:** Web, iOS, Android
- **Who should skip it:** Pricey if you have a team, as each member beyond the first adds $20 a month to the $29.99 base, plus tax.
- **Facts last checked:** Oct 24, 2026

## Pricing

As of Oct 24, 2026, Booksy is a paid product with a free trial, starting at $29.99 per month, plus $20 per extra team member.

- **Pricing model:** Free trial
- **Free plan:** None.
- **Free trial:** 14-day free trial, no credit card required.

| Plan | Price | What you get |
| --- | --- | --- |
| Booksy Biz | $29.99 per month, plus $20 per extra team member | Every feature: unlimited bookings, reminders, 2,000 marketing texts a month, email marketing, forms and waivers, waitlists, gift cards and memberships. |

Read from https://biz.booksy.com/pricing on Oct 24, 2026. Prices change, so confirm with Booksy before buying.

## Key features

- **Booksy profile and marketplace:** Each business gets a profile on the Booksy marketplace and the free Booksy app for customers, plus booking from Instagram, Facebook, Reserve with Google and a website widget.
- **Calendar and client records:** Manage the calendar, waitlists and client profiles from the Booksy Biz phone app, a tablet or the web.
- **Text and email marketing:** Message blasts and automated campaigns by text and email, with 2,000 marketing texts a month included; confirmations and reminders are always free.
- **Payments and no-show protection:** Take deposits and cancellation fees, sell gift cards, memberships and packages, and check out on a Booksy card reader or with Tap to Pay.
- **Boost:** Turn on Boost for more visibility on the marketplace. It has no monthly fee but takes a one-time 30% of a new Boost client's first visit, capped at $100.
- **AI Receptionist:** A beta AI receptionist answers calls and books appointments. Booksy says early sign-ups get it free for at least 12 months.

## Good for

- Barbers and independent beauty pros who run their book from a phone
- Small salons that want every feature at one flat price
- Businesses that want new clients from a booking marketplace

## Worth knowing

- Each team member beyond the first adds $20 a month to the $29.99 base, plus tax.
- Card fees: 2.69% + $0.30 for mobile and keyed-in payments, 2.49% + $0.10 on the card reader, and 2.49% + $0.20 with Tap to Pay. Payouts in 30 minutes cost 1.5%.
- Card readers are bought separately: the Stripe Reader M2 for $53.10 and the S710 for $299, plus shipping.
- Boost charges 30% of a new client's first visit, up to $100; clients from your own link or marketing carry no commission.

## ToolGPA grades

**GPA: 2.6 out of 4**, graded Oct 24, 2026. Booksy gives barbers and beauty pros a marketplace profile, online booking, a calendar, text and email marketing and card payments, mostly run from a phone, for $29.99 a month with every feature. The flat price stops at one person: each team member adds $20 a month, card readers are bought separately, and Boost takes 30% of a new client's first visit, up to $100.

- **Value for money: B.** $29.99 a month plus tax for one person with every feature, which is right at this category's cheaper quarter. Each extra team member adds $20, so five people pay $109.99.
- **Free plan and trial: C.** No free plan, but a 14-day free trial with no credit card, and you can take bookings during it.
- **Features: B.** A marketplace profile, booking from Instagram, Facebook, Google and your site, a calendar with waitlists, 2,000 marketing texts a month, email campaigns, forms and waivers, deposits, gift cards and memberships. That's the whole booking job for a chair or a small salon.
- **Ease of use: C.** No rating for the business app is on record, since the App Store listing found is the client-facing app. You set up services, staff and payments before taking bookings.
- **Platforms and integrations: B.** Web, iPhone and Android, with Instagram, Facebook, Reserve with Google and Stripe. No API or accounting links on record, and no desktop app.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from Booksy's own pages on 24 October 2026. Not based on using the product, and shorter than our full reviews.

## Where it stands among salon, spa and studio booking apps

- Booksy's GPA of 2.6 is higher than 12 of the 15 other salon, spa and studio booking apps we grade, and level with 1.
- It stands best on value for money (B, above 12 of 15) and worst on ease of use (C, above 0).
- Its paid plans start at $29.99 a month, against a middle price of $49.45 for the category: 4 of the 13 others that charge start lower.
- On features, ease of use and platforms it scores 2.7 out of 4. 1 tool scores higher and costs less.

The category's chart of price against score: https://toolgpa.com/charts/service-booking

## Keep it, or make your own?

**Keep it.** To replace Booksy you would be making texts to thousands of numbers, registered with the carriers. That is not a weekend's work, with an AI app builder or without one. It is one of the better ones too: its GPA of 2.6 is higher than 12 of the 15 other salon, spa and studio booking apps we grade. It costs $359.88 a year.

- You could make: Appointment booking and forms: an app builder makes these well.
- You could not: Texts to thousands of numbers, registered with the carriers.
- You could not: Newsletters sent to thousands of people that still reach the inbox.
- You could not: A real app for iOS and Android. Something home-made would be a web page.
- You could not: AI features, unless you pay a model provider for each request yourself.
- You could not: Hooks into the device itself: widgets.
- You could not: The depth: we grade its features B, which means it covers the whole job.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

## Works with

Instagram, Facebook, Reserve with Google, Stripe

**Tags:** Appointment booking, SMS marketing, Email campaigns, Forms, AI features

## Alternatives

- [Fresha](https://toolgpa.com/tools/fresha): Salon and spa booking with a consumer marketplace for new clients. [Compare](https://toolgpa.com/compare/booksy-vs-fresha)
- [Vagaro](https://toolgpa.com/tools/vagaro): Booking, payments and marketing for salons, spas and studios. [Compare](https://toolgpa.com/compare/booksy-vs-vagaro)
- [GlossGenius](https://toolgpa.com/tools/glossgenius): Booking, payments and marketing for salons, spas and medspas. [Compare](https://toolgpa.com/compare/booksy-vs-glossgenius)
- [Square Appointments](https://toolgpa.com/tools/square-appointments): Booking, point of sale and payments for appointment businesses. [Compare](https://toolgpa.com/compare/booksy-vs-square-appointments)
- [Boulevard](https://toolgpa.com/tools/boulevard): Booking, checkout and marketing for salons, spas and medspas. [Compare](https://toolgpa.com/compare/booksy-vs-boulevard)

## Sources

The prices, plans, platforms and features above were read from these pages on Oct 24, 2026:

- https://biz.booksy.com/pricing
- https://biz.booksy.com/features
- https://biz.booksy.com/features/ai-receptionist-beta
- https://biz.booksy.com/about-us
- https://biz.booksy.com/privacy-policy

Page: https://toolgpa.com/tools/booksy
Listed by ToolGPA (toolgpa.com).
