# CleverReach review (2026): is the free plan enough? > Newsletter and email automation tool from Germany with a free plan Checked Nov 13, 2026 · graded Nov 13, 2026 by ToolGPA. CleverReach is an email marketing tool with a drag-and-drop editor, signup forms, segmentation, automation and reporting. It has a permanent free plan for small lists and paid plans priced by number of recipients. Prices on the English pricing page are in euros, exclude VAT and are offered to business customers only. - **Category:** Email Marketing & Newsletters - **Made by:** CleverReach GmbH & Co. KG - **Website:** https://www.cleverreach.com - **Runs on:** Web - **Who should skip it:** Tight if your list grows: the free plan stops at 250 recipients and 1,000 emails. - **Facts last checked:** Nov 13, 2026 ## Pricing As of Nov 13, 2026, CleverReach has a free plan, and paid plans start at €15 per month for up to 500 recipients. - **Pricing model:** Free plan - **Free plan:** Lite: 250 recipients and up to 1,000 emails a month, with the drag-and-drop editor, free templates, one automation workflow and basic reporting. - **Free trial:** One free month on Pro for new customers with up to 5,000 recipients (not in the United States). | Plan | Price | What you get | | --- | --- | --- | | Lite | €0 | 250 recipients, up to 1,000 emails a month, one automation workflow and basic reporting. | | Basic | €15 per month for up to 500 recipients | Unlimited emails, ad-free newsletters, AI content generator and unlimited forms. Price rises with recipients; billing basis not shown. | | Pro | €18 per month for up to 500 recipients | Everything in Basic plus A/B testing, scheduled sending, unlimited lists and automation, and click heat maps. | | Enterprise | €499 per month for 250,000 emails | Everything in Pro with unlimited recipients, a monthly email quota, premium support, an SLA and unlimited image storage. | Read from https://www.cleverreach.com/en/plans-and-pricing/ on Nov 13, 2026. Prices change, so confirm with CleverReach before buying. ## Ways to pay less - **10% off with annual billing** (Annual discount): The pricing page offers a 10% reduction when paying annually in advance instead of monthly. Source: https://www.cleverreach.com/en/plans-and-pricing/ - **Free first month of Pro** (Other savings): New customers with up to 5,000 recipients get one month of Pro free; it excludes agency customers and the United States. Source: https://www.cleverreach.com/en/plans-and-pricing/ ## Key features - **Newsletter editor:** Drag-and-drop editor with free templates, your own HTML templates and landing pages. - **Automation:** Automation workflows from templates: one on Lite, unlimited on Pro. Transactional emails are also listed. - **Recipients and forms:** Signup forms, a preference center, segmentation and tags for recipient lists. - **Testing and sending:** A/B testing and scheduled sending on Pro, plus design, spam and accessibility tests sold per test on lower plans. - **Reporting:** Open, click, unsubscribe and bounce rates, conversion tracking and a deliverability dashboard. - **Integrations and API:** Connectors for shops, CMSs and CRMs, plus a REST API. ## Good for - Small businesses in Europe that want a free starter plan and GDPR-oriented tooling - Shops on Shopify, WooCommerce, Shopware or similar that send newsletters ## Worth knowing - Prices are in euros and exclude VAT; offers are for business customers only. - The page shows €15 and €18 at 500 recipients, with a 10% reduction for annual billing; which basis the shown figure uses is not stated, and larger tiers need the slider. - Premium support costs €22.95 a month, personal onboarding €29 per meeting and design and spam tests €5 per test. - The free Pro month does not apply in the United States or to agencies. ## ToolGPA grades **GPA: 2.2 out of 4**, graded Nov 13, 2026. CleverReach is an email tool with an editor, forms, automation and reports, and a free plan for 250 recipients. Prices are euros ex VAT for business customers, A/B tests need Pro, and the free month does not apply in the United States. - **Value for money: C.** Basic is EUR 15 a month for up to 500 recipients and Pro EUR 18, inside the ordinary range. The page doesn't say if that is monthly or yearly billing, and extras like premium support cost EUR 22.95 a month. - **Free plan and trial: C.** A free plan with 250 recipients, 1,000 emails a month and one automation, which you will hit. The free Pro month doesn't apply in the United States. - **Features: C.** Editor, forms, automation, testing and reports. But A/B testing, scheduling and heat maps are on Pro, not Basic. - **Ease of use: C.** No store rating on record. You build forms, templates and automations yourself. - **Platforms and integrations: B.** Web with integrations like Shopify, WooCommerce, WordPress, Salesforce, Zapier and Make, plus an API. No desktop app. These are ToolGPA's own grades. Graded from this listing, whose facts were read from CleverReach's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews. ## Where it stands among email marketing and newsletter tools - CleverReach's GPA of 2.2 is higher than 42 of the 102 other email marketing and newsletter tools we grade, and level with 24. - It stands best on platforms and integrations (B, above 31 of 102) and worst on features (C, above 4). - Its paid plans start at about $16.76 a month, against a middle price of $19 for the category: 34 of the 78 others that charge start lower. - On features, ease of use and platforms it scores 2.3 out of 4. 18 tools score higher and cost less. The category's chart of price against score: https://toolgpa.com/charts/email-marketing ## Keep it, or make your own? **Keep it.** To replace CleverReach you would be making newsletters sent to thousands of people that still reach the inbox. That is not a weekend's work, with an AI app builder or without one. It costs $201.10 a year. - You could make: Forms: an app builder makes this well. - You could not: Newsletters sent to thousands of people that still reach the inbox. - You could not: Email sent in volume that still reaches the inbox. - You could not: Mail servers with a good name among inbox providers. - You could not: Splitting visitors between versions and telling you which won. - You could not: It plugs into other products, Shopify, WooCommerce and WordPress among them, and has an API. - You could not: AI features, unless you pay a model provider for each request yourself. A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it. ## Works with Shopify, WooCommerce, WordPress, Salesforce, Microsoft Dynamics, Zapier, Make, Gravity Forms **Tags:** Email campaigns, Marketing automation, Transactional email, A/B testing, Forms, AI features, Public API ## Alternatives - [MailerLite](https://toolgpa.com/tools/mailerlite): Email newsletters, automations, sites and paid subscriptions. [Compare](https://toolgpa.com/compare/cleverreach-vs-mailerlite) - [Brevo](https://toolgpa.com/tools/brevo): Email, SMS and WhatsApp marketing priced by emails sent, with a CRM. [Compare](https://toolgpa.com/compare/brevo-vs-cleverreach) - [rapidmail](https://toolgpa.com/tools/rapidmail): German newsletter tool with recipient-based monthly plans. [Compare](https://toolgpa.com/compare/cleverreach-vs-rapidmail) - [SendPulse](https://toolgpa.com/tools/sendpulse): Email campaigns and automation in a wider multichannel suite. [Compare](https://toolgpa.com/compare/cleverreach-vs-sendpulse) - [Mailchimp](https://toolgpa.com/tools/mailchimp): Email and SMS marketing with automations, priced by contact count. [Compare](https://toolgpa.com/compare/cleverreach-vs-mailchimp) ## Sources The prices, plans, platforms and features above were read from these pages on Nov 13, 2026: - https://www.cleverreach.com/en/plans-and-pricing/ - https://www.cleverreach.com/en/ Page: https://toolgpa.com/tools/cleverreach Listed by ToolGPA (toolgpa.com).