# Cloze review (2026): is it worth $17 a month, billed yearly?

> Relationship CRM built on your email, calls and calendar

Checked Nov 13, 2026 · graded Nov 13, 2026 by ToolGPA.

Cloze is a relationship management platform that organizes email, meetings, calls and notes around people and companies without manual data entry. It includes business email features such as open tracking, templates and mail merge. Its main site now markets AI tools for real estate brokerages, while the app pricing page lists plans for individuals and teams.

- **Category:** Email Apps
- **Made by:** Cloze, Inc.
- **Website:** https://ai.cloze.com
- **Runs on:** Web, iOS, Android, Browser extension
- **Who should skip it:** Not for you if you want a free plan, as it's a 14-day trial then $17 a month at least.
- **Facts last checked:** Nov 13, 2026

## Pricing

As of Nov 13, 2026, Cloze is a paid product with a free trial, starting at $17 per month, billed annually ($19.99 billed monthly).

- **Pricing model:** Free trial
- **Free plan:** None.
- **Free trial:** 14-day free trial on every plan, no credit card required.

| Plan | Price | What you get |
| --- | --- | --- |
| Cloze Pro | $17 per month, billed annually ($19.99 billed monthly) | Essential tools for one person: smart AI, business-grade email and a CRM without data entry. |
| Business Silver | $21 per user / month, billed annually ($24.99 billed monthly) | Essential tools for small businesses, with team features such as shared work and assigned responsibility. |
| Business Gold | $29 per user / month, billed annually ($34.99 billed monthly) | Described as everything for a growing business. |
| Business Platinum | $42 per user / month, billed annually ($49.99 billed monthly) | Marked most popular; includes user archiving with 5 free past-member archives. |

Read from https://www.cloze.com/app/pricing on Nov 13, 2026. Prices change, so confirm with Cloze before buying.

## Key features

- **One view of everything:** Emails, calls, files, notes and meetings are filed against people, companies, projects and deals automatically, without data entry.
- **Business email tools:** Open and link tracking, reply reminders, templates, mail merge and scheduled send, with built-in Do Not Contact and GDPR support.
- **Smart reminders:** Picks action items out of messages, reminds you when to contact key people and flags an email you would normally answer that has gone unreplied.
- **Team features:** The business plans add shared work, assigned responsibility, privacy controls and team analytics; lead routing is also listed.
- **Mobile apps and add-ons:** iPhone, iPad and Android apps sync calls and texts to the account. A Chrome extension and a Canva app are also listed.

## Good for

- Salespeople and agents who live in email and want contacts kept up automatically
- Small teams that need shared contact history
- Real estate brokerages, the audience of the current main site

## Worth knowing

- The main site is now written for real estate brokerages; the app pricing page is separate.
- The pricing grid does not show in text which features belong to which plan.
- A Concierge Service add-on costs $20 per user per month with a $500 monthly minimum.
- Past team member archives beyond the 5 included on Platinum cost $5 per archive a month.

## ToolGPA grades

**GPA: 2.2 out of 4**, graded Nov 13, 2026. Cloze is a relationship CRM that pulls contacts and history from your email, calls and calendar. Plans start at $17 a month on annual billing, nothing is free past the 14-day trial, the main site is now written for real estate brokerages, and the pricing grid doesn't say which feature is on which plan.

- **Value for money: C.** Pro is $17 a month on annual billing ($19.99 monthly), and teams pay $21 to $42 a seat. That's the dearer side of email tools, where the middle is about $8.
- **Free plan and trial: C.** 14 days free on every plan with no card. There's no free plan after that.
- **Features: C.** Email, calendar, reminders and a CRM that needs no data entry, plus team features. But the grid doesn't say which feature sits on which plan.
- **Ease of use: C.** No store rating on record. You connect your email and calendar, then set up how contacts are tracked.
- **Platforms and integrations: B.** Web, iPhone, Android and a browser extension, with Slack and Canva listed. No desktop app is named.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from Cloze's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews.

## Where it stands among email apps

- Cloze's GPA of 2.2 is higher than 29 of the 122 other email apps we grade, and level with 24.
- It stands best on platforms and integrations (B, above 57 of 122) and worst on features (C, above 1).
- Its paid plans start at $17 a month, against a middle price of $4.92 for the category: 62 of the 76 others that charge start lower.
- On features, ease of use and platforms it scores 2.3 out of 4. 34 tools score higher and cost less.

The category's chart of price against score: https://toolgpa.com/charts/email

## Keep it, or make your own?

**Keep it.** To replace Cloze you would be making an email client: sending, receiving, threading and searching years of mail. That is not a weekend's work, with an AI app builder or without one. That makes this kind of software worth paying for, not this one in particular: 69 of the 122 other email apps grade higher. It costs $204 a year.

- You could make: Sales pipeline and templates: an app builder makes these well.
- You could not: An email client: sending, receiving, threading and searching years of mail.
- You could not: Newsletters sent to thousands of people that still reach the inbox.
- You could not: A real app for iOS and Android. Something home-made would be a web page.
- You could not: AI features, unless you pay a model provider for each request yourself.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

## What people say

- **App Store rating of the iPhone and iPad app:** 4.7 out of 5 from 2,853 ratings in the United States, read Nov 13, 2026. This is the store's rating of the app, not a score from ToolGPA. Source: https://apps.apple.com/us/app/id596927802

## Works with

Slack, Canva

**Tags:** Email client, Sales pipeline, Email campaigns, AI features, Templates

## Alternatives

- [Missive](https://toolgpa.com/tools/missive): Team email client with shared inboxes, internal chat and rules. [Compare](https://toolgpa.com/compare/cloze-vs-missive)
- [Hiver](https://toolgpa.com/tools/hiver): Shared inbox and AI help desk that runs inside Gmail or standalone. [Compare](https://toolgpa.com/compare/cloze-vs-hiver)
- [Front](https://toolgpa.com/tools/front): Shared inbox and customer operations platform with AI and ticketing. [Compare](https://toolgpa.com/compare/cloze-vs-front)
- [Polymail](https://toolgpa.com/tools/polymail): Email client with read tracking, follow-up reminders and scheduling. [Compare](https://toolgpa.com/compare/cloze-vs-polymail)
- [Gmelius](https://toolgpa.com/tools/gmelius): Shared inboxes and AI agents that work inside Gmail. [Compare](https://toolgpa.com/compare/cloze-vs-gmelius)

## Sources

The prices, plans, platforms and features above were read from these pages on Nov 13, 2026:

- https://www.cloze.com/app/pricing
- https://ai.cloze.com/
- https://ai.cloze.com/about-us/
- https://ai.cloze.com/cloze-apps/

Page: https://toolgpa.com/tools/cloze
Listed by ToolGPA (toolgpa.com).