# Creatio review (2026): is it worth $40 a month per user? > No-code platform with sales, marketing and service CRM products Checked Nov 12, 2026 ยท graded Nov 12, 2026 by ToolGPA. Creatio is a no-code workflow platform with CRM products for sales, marketing and service built on top of it. Customers pay a platform fee per user and add the products they need, also per user. The pricing page states a minimum purchase of $10,000 per year and a standard 3-year contract, so it is aimed at mid-size and larger organizations. - **Category:** CRM Software - **Made by:** Creatio - **Website:** https://www.creatio.com - **Runs on:** Web - **Who should skip it:** Pricey if you are small: a $10,000 a year minimum for new customers. - **Facts last checked:** Nov 12, 2026 ## Pricing As of Nov 12, 2026, Creatio is a paid product, starting at $40 per user / month platform fee, plus $15 per user / month for each CRM product. - **Pricing model:** Paid - **Free plan:** None. - **Free trial:** None listed. | Plan | Price | What you get | | --- | --- | --- | | Growth | $40 per user / month platform fee, 5-user minimum | Platform plan for small and mid-size businesses, with Creatio Business and AI Studio. Sales, Marketing and Service are $15 per user / month each. | | Enterprise | $75 per user / month platform fee, 5-user minimum | Platform plan for running automation across teams, with Creatio Business and AI Studio, and extra user types. Products are $15 per user / month each. | | Unlimited | Custom | Platform, Sales, Marketing, Service and AI Studio with no limits on users, agents, apps or API calls. Priced by sales. | Read from https://www.creatio.com/products/pricing on Nov 12, 2026. Prices change, so confirm with Creatio before buying. ## Key features - **Sales:** A CRM product for managing the sales cycle from lead to close, added to the platform at $15 per user a month. - **Marketing:** Campaign and lead-to-revenue tools. Beyond the per-user fee it is priced by marketing contacts and emails per contact. - **Service:** A customer service product with case handling and an optional self-service portal sold per year. - **No-code workflows and apps:** The platform includes visual designers for building applications and workflows without code, with AI coding agents named in the Business Studio. - **AI Studio and AI packages:** AI Studio manages enterprise AI agents. Prepaid AI credit packages are sold separately, starting at $5,000 a year. - **Extra user types:** Enterprise and Unlimited add limited-internal, mobile-only and external portal users at $12 per user a month for the first three. ## Good for - Mid-size and larger firms that want CRM and workflow automation on one platform - Teams that plan to build custom apps and processes without writing code ## Worth knowing - The pricing page states a $10,000 per year minimum purchase for new customers and a standard 3-year contract term. - Prices exclude taxes, and the page does not say whether per-user prices are billed monthly or annually. - Support is a percentage of the subscription: Business Support adds 10% and Premium Support 20%. - AI credit packages start at $5,000 a year, and external customer portals are priced per year by audience size. ## ToolGPA grades **GPA: 1.8 out of 4**, graded Nov 12, 2026. Creatio is a no-code platform with sales, marketing and service CRM products. The page states a $10,000 a year minimum and a standard three-year term, so it is built for mid-size and larger buyers. - **Value for money: D.** $40 per user a month for the platform plus $15 for each product, with a 5-user minimum and a $10,000 a year minimum purchase, which is well above the $99 where the dearest tenth of CRM tools starts. - **Free plan and trial: D.** The page links to free trial terms, but the listing records no trial length or card terms and we could not read them. - **Features: B.** Sales, marketing and service products, no-code workflows and apps, AI Studio and extra user types. Nothing in the listing is missing from the job. - **Ease of use: C.** No store rating on record. A no-code platform means building your own processes, with a learning curve. - **Platforms and integrations: C.** Web only, and the listing names no integrations. These are ToolGPA's own grades. Graded from this listing, whose facts were read from Creatio's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews. ## Where it stands among CRM tools - Creatio's GPA of 1.8 is higher than 5 of the 72 other CRM tools we grade, and level with 11. - It stands best on features (B, above 35 of 72) and worst on value for money (D, above 0). - Its paid plans start at $40 a month for each person, against a middle price of $27.92 for the category: 44 of the 66 others that charge start lower. - On features, ease of use and platforms it scores 2.3 out of 4. 31 tools score higher and cost less. The category's chart of price against score: https://toolgpa.com/charts/crm ## Keep it, or make your own? **Keep it.** To replace Creatio you would be making connections to other products, each kept working as those products change. That is not a weekend's work, with an AI app builder or without one. That makes this kind of software worth paying for, not this one in particular: 56 of the 72 other CRM tools grade higher. It costs $480 a year. - You could make: Sales pipeline and help desk: an app builder makes these well. - You could not: Connections to other products, each kept working as those products change. - You could not: A builder that other people can use without writing code. - You could not: Email sent in volume that still reaches the inbox. - You could not: It is priced for each person, which means accounts and billing for a team. - You could not: AI features, unless you pay a model provider for each request yourself. - You could not: The depth: we grade its features B, which means it covers the whole job. A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it. **Tags:** Sales pipeline, Workflow automation, No-code, AI features, Marketing automation, Help desk ## Alternatives - [Salesforce](https://toolgpa.com/tools/salesforce): CRM platform for sales teams with AI agents and a free 2-user suite. [Compare](https://toolgpa.com/compare/creatio-vs-salesforce) - [Microsoft Dynamics 365 Sales](https://toolgpa.com/tools/microsoft-dynamics-365-sales): Microsoft's sales CRM with Copilot and prebuilt sales agents. [Compare](https://toolgpa.com/compare/creatio-vs-microsoft-dynamics-365-sales) - [Zoho CRM](https://toolgpa.com/tools/zoho-crm): Sales CRM with a free edition, process automation and Zia AI. [Compare](https://toolgpa.com/compare/creatio-vs-zoho-crm) - [Bitrix24](https://toolgpa.com/tools/bitrix24): Flat-priced CRM with tasks, chat, video calls and a site builder. [Compare](https://toolgpa.com/compare/bitrix24-vs-creatio) - [Vtiger](https://toolgpa.com/tools/vtiger): All-in-one CRM with a free cloud plan and an open-source edition. [Compare](https://toolgpa.com/compare/creatio-vs-vtiger) ## Sources The prices, plans, platforms and features above were read from these pages on Nov 12, 2026: - https://www.creatio.com/products/pricing - https://www.creatio.com/ Page: https://toolgpa.com/tools/creatio Listed by ToolGPA (toolgpa.com).