# Dukaan review (2026): is the free plan enough?

> Online store builder for Indian sellers with per-order service fees

Checked Nov 13, 2026 · graded Nov 13, 2026 by ToolGPA.

Dukaan is a hosted store builder from India. Sellers set up a catalog, checkout, delivery areas and orders from one dashboard, with AI help for product descriptions and images. The Free plan has no subscription but takes a service fee on each order, and paid yearly plans lower that fee.

- **Category:** Online Store Builders
- **Made by:** Dukaan
- **Website:** https://mydukaan.io
- **Runs on:** Web
- **Who should skip it:** Skip it if you sell outside India or in other currencies, as the fee model suits INR sales.
- **Facts last checked:** Nov 13, 2026

## Pricing

As of Nov 13, 2026, Dukaan has a free plan, and paid plans start at ₹2,500 per year, regular price (Free plan has a 4.99% order fee).

- **Pricing model:** Free plan
- **Free plan:** 1 store, 1 staff account, 1 warehouse and unlimited products, with a 4.99% service fee per order.
- **Free trial:** None listed.

| Plan | Price | What you get |
| --- | --- | --- |
| Free | ₹0 | 1 store, unlimited products, 7 themes, abandoned-cart recovery and a 4.99% service fee per order. |
| Starter | ₹2,500 per year, billed once; monthly price not shown | Adds a custom domain, blogs, 2 staff accounts and a 3.99% order fee. Diwali offer: ₹1,999 through 15 Nov 2026. |
| Growth | ₹8,000 per year, billed once; monthly price not shown | 3 stores, all 17 themes, digital products, loyalty and 1.99% order fee. Diwali offer: ₹5,999 through 15 Nov 2026. |
| Infinity | ₹50,000 per year, billed once; monthly price not shown | 10 stores, multi-vendor marketplace tools, 20 staff accounts and a 0.99% order fee. Diwali offer: ₹39,999 through 15 Nov 2026. |
| Enterprise | Custom | For custom requirements; sold through sales. |

Read from https://mydukaan.io/pricing on Nov 13, 2026. Prices change, so confirm with Dukaan before buying.

## Ways to pay less

- **Diwali yearly prices through 15 Nov 2026** (Other savings): Yearly plans are discounted until 15 November 2026: Starter ₹1,999, Growth ₹5,999, Infinity ₹39,999, paid once with no automatic renewal. Source: https://mydukaan.io/pricing

## Key features

- **Catalog and checkout:** Products with variants and stock levels, CSV import, custom checkout fields, online payments through a supported provider or cash on delivery.
- **Orders and delivery:** Manages order status, customer details and invoices, with delivery areas and charges set from the dashboard.
- **AI writing and images:** Drafts product descriptions, category suggestions, SEO titles and images; the site says AI usage limits apply.
- **Themes and domain:** 7 themes on the Free and Starter plans and 17, including 10 premium, on Growth and Infinity. A custom domain starts on Starter.
- **Marketplace tools:** Infinity adds a multi-vendor marketplace with vendor and commission management.
- **REST API and webhooks:** A REST API, the same one the dashboard uses, and signed webhooks for order events.

## Good for

- Small sellers in India starting a store without a monthly subscription
- Sellers who sell through WhatsApp and want a storefront link
- Businesses that want one dashboard for catalog, orders and delivery

## Worth knowing

- Every plan charges a per-order service fee (4.99% on Free down to 0.99% on Infinity), capped at ₹200 per order.
- Fees do not apply to manual orders or to non-India and non-INR stores, so the model suits Indian-rupee sales.
- Paid plans have no free trial, and payment, shipping and messaging providers may charge separately.
- Prices are shown in Indian rupees; the monthly price behind the Monthly toggle was not readable.

## ToolGPA grades

**GPA: 2.6 out of 4**, graded Nov 13, 2026. Dukaan is a store builder for Indian sellers with a free plan that takes a 4.99% fee on every order. Paid plans cost ₹2,500 to ₹50,000 a year, and every plan keeps charging a per-order fee, falling to 0.99%.

- **Value for money: B.** Starter is ₹2,500 a year, far under the category's monthly prices. But every plan also takes an order fee, 3.99% on Starter, so the real cost grows with sales.
- **Free plan and trial: B.** The free plan has 1 store, unlimited products and 7 themes, and one seller could run on it. The cost is a 4.99% fee per order.
- **Features: C.** Catalog, checkout, orders, delivery and AI writing tools. A custom domain needs Starter, digital products need Growth and marketplace tools need Infinity.
- **Ease of use: C.** No rating on record. You still build the store, pick a theme and connect payments and shipping.
- **Platforms and integrations: B.** Web store builder with a REST API and webhooks. No desktop apps listed.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from Dukaan's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews.

## Where it stands among online store builders

- Dukaan's GPA of 2.6 is higher than 74 of the 80 other online store builders we grade, and level with 4.
- It stands best on value for money (B, above 67 of 80) and worst on features (C, above 5).
- Its paid plans start at about $2.19 a month, against a middle price of $29.25 for the category: 0 of the 44 others that charge start lower.
- On features, ease of use and platforms it scores 2.3 out of 4. Nothing scores higher for less, though at least one tool matches that score at a lower price.

The category's chart of price against score: https://toolgpa.com/charts/online-stores

## Keep it, or make your own?

**Keep it.** To replace Dukaan you would be making checkout, card payments and sales tax handled for you. That is not a weekend's work, with an AI app builder or without one. It is one of the better ones too: its GPA of 2.6 is higher than 74 of the 80 other online store builders we grade. It costs $26.33 a year.

- You could make: Digital downloads: an app builder makes this well.
- You could not: Checkout, card payments and sales tax handled for you.
- You could not: The WhatsApp Business API, which Meta opens only through approved partners.
- You could not: An API that other software can build on.
- You could not: AI features, unless you pay a model provider for each request yourself.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

**Tags:** Online store, Digital downloads, WhatsApp messaging, AI features, Public API

## Alternatives

- [Shopify](https://toolgpa.com/tools/shopify): Hosted commerce platform for online, in-person and social selling. [Compare](https://toolgpa.com/compare/dukaan-vs-shopify)
- [Ecwid](https://toolgpa.com/tools/ecwid): Online store you can add to any website or run as its own site. [Compare](https://toolgpa.com/compare/dukaan-vs-ecwid)
- [Big Cartel](https://toolgpa.com/tools/big-cartel): Simple online store for artists, makers and independent sellers. [Compare](https://toolgpa.com/compare/big-cartel-vs-dukaan)
- [Shoplazza](https://toolgpa.com/tools/shoplazza): Hosted store builder with AI setup and multi-market selling. [Compare](https://toolgpa.com/compare/dukaan-vs-shoplazza)

## Sources

The prices, plans, platforms and features above were read from these pages on Nov 13, 2026:

- https://mydukaan.io/pricing
- https://mydukaan.io/features
- https://mydukaan.io/

Page: https://toolgpa.com/tools/dukaan
Listed by ToolGPA (toolgpa.com).
