# Easy Digital Downloads

> WordPress plugin for selling digital downloads from your own site

Easy Digital Downloads is a WordPress plugin that turns your own site into a store for ebooks, software, music, templates and other digital files. The free Lite version on WordPress.org handles products, cart and checkout with Stripe or PayPal; yearly paid passes add subscriptions, software licensing, content restriction, cart recovery and, on higher passes, multi-vendor marketplaces.

- **Category:** Selling Digital Products
- **Made by:** Sandhills Development, LLC
- **Website:** https://easydigitaldownloads.com
- **Runs on:** Web
- **Facts last checked:** Oct 18, 2026

## Pricing

Easy Digital Downloads has a free plan. Paid plans start at $199 per year at renewal, after a first year for $99.50.

- **Pricing model:** Free plan
- **Free plan:** The Lite plugin is free on WordPress.org with unlimited products and transactions and Stripe and PayPal checkout; Stripe sales carry an extra 3% fee in the free version.
- **Free trial:** None listed.

| Plan | Price | What you get |
| --- | --- | --- |
| Lite | $0 | Free plugin from WordPress.org that you run on your own WordPress site. EDD adds a 3% fee to each Stripe transaction in the free version. |
| Personal | $199 per year at renewal, after a first year for $99.50 | 1 site, subscriptions and free trials, discount codes, EU VAT, AI recommendations and cart recovery. Platform fees are not waived on this pass. |
| Extended | $399 per year at renewal, after a first year for $199.50 | 1 site, no platform fees, Authorize.net and 2Checkout, multi-currency, content restriction, bundles, reviews and Zapier. |
| Professional | $599 per year at renewal, after a first year for $299.50 | 2 sites, adds software licensing and API, a multi-vendor marketplace with commissions, shipping, post-purchase funnels and premium support. |
| All Access | $999 per year at renewal, after a first year for $499.50 | 3 sites, every extension, including loyalty rewards, fraud prevention, advanced reports and bulk discount codes. |

Read from https://easydigitaldownloads.com/pricing/ on Oct 18, 2026. Prices change, so confirm with Easy Digital Downloads before buying.

## Ways to pay less

- **Half price in the first year** (Other savings): EDD's pricing page shows introductory first-year prices of half the regular rate, from $99.50 for Personal; renewals are at full price. Source: https://easydigitaldownloads.com/pricing/

## Key features

- **Store on your own WordPress site:** Unlimited products, a cart and checkout inside WordPress, with full ownership of your store data and Elementor checkout templates.
- **Payments:** Stripe, PayPal and Square in the free plugin, Apple Pay listed on every paid pass, and Authorize.net and 2Checkout from Extended up.
- **Subscriptions and memberships:** Recurring payments with free trials and setup fees on paid passes, plus content restriction for members from Extended up.
- **Software licensing:** Issue license keys and deliver updates for plugins, themes and other software, on Professional and All Access.
- **Marketplace and commissions:** Run a multi-vendor marketplace and pay commissions to sellers, on Professional and All Access.
- **Marketing tools:** Discount codes, abandoned cart recovery, cross-sells and upsells, AI product recommendations and syncing with Mailchimp, ConvertKit and others.

## Good for

- WordPress site owners who want to sell files from their own site
- Plugin and theme makers who need license keys and updates
- Sellers who want no platform fee once on a paid pass

## Worth knowing

- It needs a WordPress site you run yourself, or a WordPress.com business plan, which allows third-party plugins.
- First-year prices are introductory: passes renew at full price, from $199 a year for Personal.
- The free version and the Personal pass do not include no-platform-fees; EDD's blog puts the free version's Stripe fee at 3%.
- Licenses renew yearly; cancelling ends support and updates, and you lose your locked-in price.

## ToolGPA grades

**GPA: 2.2 out of 4**, graded Oct 18, 2026. Easy Digital Downloads turns your own WordPress site into a store for ebooks, software and other files, and the free Lite plugin covers products, cart and checkout. Paid passes add subscriptions, license keys and even a multi-vendor marketplace. You need a WordPress site to run it on, though, and passes renew at double the first-year price.

- **Value for money: C.** The free Lite plugin adds a 3% fee to Stripe sales: $30 on $1,000, plus the cost of hosting WordPress, which isn't on record. Extended at $399 a year drops the fee. Software that's free only if you host it yourself counts as a C here.
- **Free plan and trial: B.** Lite is free on WordPress.org with unlimited products and transactions, so you can run a real store on it. Not an A: it needs a WordPress site on a paid host, and subscriptions and discount codes need a pass.
- **Features: C.** Store, cart and checkout, then subscriptions, content restriction, license keys, a multi-vendor marketplace and cart recovery on paid passes. A broad kit, but it needs a WordPress site to be useful, and much of it sits on Professional at $599 a year.
- **Ease of use: D.** No rating on record. You host it yourself: a WordPress site you run, or a WordPress.com business plan, plus yearly licence renewals to keep support and updates.
- **Platforms and integrations: B.** Runs in the browser inside WordPress, with Stripe, PayPal, Square, Authorize.net, Zapier, Mailchimp and Elementor, and an API on Professional. No phone or desktop app is listed.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from Easy Digital Downloads's own pages on 18 October 2026. Not based on using the product, and shorter than our full reviews.

## Where it stands among tools for selling digital products

- Easy Digital Downloads's GPA of 2.2 is higher than 1 of the 14 other tools for selling digital products we grade.
- It stands best on free plan and trial (B, above 6 of 14) and worst on ease of use (D, above 0).
- Its paid plans start at $16.58 a month when paid by the year, against a middle price of $24.50 for the category: 3 of the 9 others that charge start lower.
- On features, ease of use and platforms it scores 2.0 out of 4. 7 tools score higher and cost less.

The category's chart of price against score: https://toolgpa.com/charts/digital-products

## Keep it, or make your own?

**Keep it.** To replace Easy Digital Downloads you would be making checkout, card payments and sales tax handled for you. That is not a weekend's work, with an AI app builder or without one. That makes this kind of software worth paying for, not this one in particular: 13 of the 14 other tools for selling digital products grade higher. It costs $199 a year.

- You could make: Digital downloads: an app builder makes this well.
- You could not: Checkout, card payments and sales tax handled for you.
- You could not: It plugs into other products, WordPress, Stripe and PayPal among them, and has an API.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

## Works with

WordPress, Stripe, PayPal, Square, Authorize.net, Zapier, Mailchimp, Elementor

**Tags:** Digital downloads, Online store, Public API

## Alternatives

- [WooCommerce](https://toolgpa.com/tools/woocommerce): Free, open-source store plugin for WordPress that you host yourself. [Compare](https://toolgpa.com/compare/easy-digital-downloads-vs-woocommerce)
- [SendOwl](https://toolgpa.com/tools/sendowl): Checkout and delivery for downloads, licenses and subscriptions. [Compare](https://toolgpa.com/compare/easy-digital-downloads-vs-sendowl)
- [Payhip](https://toolgpa.com/tools/payhip): Store for downloads, courses and memberships, with a free plan. [Compare](https://toolgpa.com/compare/easy-digital-downloads-vs-payhip)
- [Lemon Squeezy](https://toolgpa.com/tools/lemon-squeezy): Merchant of record checkout for software, subscriptions and downloads. [Compare](https://toolgpa.com/compare/easy-digital-downloads-vs-lemon-squeezy)
- [MemberPress](https://toolgpa.com/tools/memberpress): WordPress plugin for paid memberships, courses and communities. [Compare](https://toolgpa.com/compare/easy-digital-downloads-vs-memberpress)

## Sources

The prices, plans, platforms and features above were read from these pages on Oct 18, 2026:

- https://easydigitaldownloads.com/pricing/
- https://wordpress.org/plugins/easy-digital-downloads/
- https://easydigitaldownloads.com/blog/easy-digital-downloads-2-10-released-now-includes-stripe/

Page: https://toolgpa.com/tools/easy-digital-downloads
Listed by ToolGPA (toolgpa.com).