# Erlin review (2026): is it worth $47 a month, billed yearly?

> AI search visibility tracking, content writing and lead follow-up

Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA.

Erlin tracks how often a brand is named in ChatGPT, Perplexity, Gemini and Claude answers, which competitors appear instead and which sources the answers cite, then ranks fixes by effort and impact. Higher plans write and optimize content in the brand's voice. A lead qualification add-on, in beta, adds a website chatbot, follow-up by email and Telegram, and a CRM view of where leads came from.

- **Category:** AI Search Visibility (AEO & GEO)
- **Made by:** Erlin.AI
- **Website:** https://www.erlin.ai
- **Runs on:** Web
- **Who should skip it:** Not for you if you want to pay monthly, as every plan is billed yearly.
- **Facts last checked:** Oct 23, 2026

## Pricing

As of Oct 23, 2026, Erlin is a paid product, starting at $47 per month for 50 prompts, billed annually ($564 a year).

- **Pricing model:** Paid
- **Free plan:** None.
- **Free trial:** None listed.

| Plan | Price | What you get |
| --- | --- | --- |
| Starter | $47 per month for 50 prompts, billed annually ($564 a year) | ChatGPT and Perplexity, 1 workspace, 10 team members and weekly reports. No content generation. |
| Standard | $197 per month for 150 prompts, billed annually ($2,364 a year) | Adds Gemini, 3 workspaces, 50,000 content words a month (about 30 articles) and chat support. |
| Pro | $397 per month for 400 prompts, billed annually ($4,764 a year) | Adds Claude, 5 workspaces, 50 team members, 200,000 words a month, API access and Slack support. |
| Enterprise | Custom | Unlimited workspaces, custom prompt and word limits, a custom LLM or RAG setup, custom integrations and an SLA. |

Read from https://www.erlin.ai/pricing on Oct 23, 2026. Prices change, so confirm with Erlin before buying.

## Key features

- **Prompt discovery:** Suggests the questions buyers in your industry ask AI, with the intent, buying stage and demand Erlin estimates for each.
- **Visibility and competitors:** Tracks mentions, sentiment and share of voice across the engines on your plan and shows which brands are recommended instead.
- **Opportunities and citations:** Lists the sources AI answers draw on in your industry and ranks fixes by effort and impact so they can be assigned and tracked.
- **Content in your brand voice:** From Standard, researches, outlines and drafts articles or improves existing pages, guided by a Brand Memory of your products, voice and rules.
- **AI traffic tracking:** Connects Google Analytics 4 and Search Console to show visits and leads that trace back to AI answers, on every plan.
- **Lead qualification add-on:** A website chatbot that answers and qualifies visitors, email and Telegram follow-up, and a CRM view; in beta, priced on request.

## Good for

- Ecommerce, SaaS and B2B service firms tracking AI answers on a small budget
- Teams that want AI visibility tracking and article writing in one subscription
- Businesses that want to tie AI-referred visits to leads

## Worth knowing

- Plans are billed yearly; each starts with a 7-day trial that costs $7 rather than a free one.
- Starter tracks only ChatGPT and Perplexity and has no content writing; Gemini starts at Standard and Claude at Pro.
- API access starts at Pro, at $397 a month billed yearly.
- Lead qualification is a beta add-on with pricing on request; a done-for-you service, Erlin Select, is by application.

## ToolGPA grades

**GPA: 1.8 out of 4**, graded Oct 23, 2026. Erlin tracks how often ChatGPT and Perplexity name you, which rivals show up instead and which sources the answers cite, then ranks the fixes by effort. Starter is $47 a month but billed only yearly, at $564, with no writing. Gemini and content need Standard at $197, Claude and the API need Pro at $397, the trial costs $7, and Google AI Overviews isn't tracked.

- **Value for money: C.** Starter is $47 a month, billed yearly as $564, in the middle stretch of this category. It has only ChatGPT and Perplexity and no writing; Standard, with Gemini and content, is $197.
- **Free plan and trial: F.** Nothing is free. Each plan opens with a 7-day trial that costs $7, and after that it's billed by the year.
- **Features: C.** Prompt discovery, mentions and share of voice, cited sources, fixes ranked by effort, writing in your brand voice and AI traffic from GA4. But its engines stop at ChatGPT, Perplexity, Gemini and Claude, with no Google AI Overviews.
- **Ease of use: C.** No rating on record. Prompts are suggested for you, but there's a Brand Memory to fill in and Analytics and Search Console to connect.
- **Platforms and integrations: B.** Web only, linked to Google Analytics, Search Console, Slack, HubSpot, Zoho CRM, Telegram, Gmail and Calendly, with an API from Pro.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from Erlin's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews.

## Where it stands among AI search visibility tools

- Erlin's GPA of 1.8 is higher than 13 of the 157 other AI search visibility tools we grade, and level with 15.
- It stands best on platforms and integrations (B, above 51 of 157) and worst on free plan and trial (F, above 0).
- Its paid plans start at $47 a month, against a middle price of $59 for the category: 53 of the 128 others that charge start lower.
- On features, ease of use and platforms it scores 2.3 out of 4. 10 tools score higher and cost less.

The category's chart of price against score: https://toolgpa.com/charts/ai-visibility

## Keep it, or make your own?

**Keep it.** The plain part of Erlin you could make: long-form writing. What surrounds it you could not. The 5 things listed below take a company, not a weekend. That makes this kind of software worth paying for, not this one in particular: 129 of the 157 other AI search visibility tools grade higher. It costs $564 a year.

- You could make: Long-form writing: an app builder makes this well.
- You could not: The same prompts asked of ChatGPT, Perplexity, Gemini and Google's AI answers every day, and the answers kept.
- You could not: A score built from what the top results for each keyword cover.
- You could not: A chatbot builder hooked into the messaging apps.
- You could not: A tracking script and a database that counts every visit.
- You could not: It plugs into other products, Google Analytics, Google Search Console and Slack among them, and has an API.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

## Works with

Google Analytics, Google Search Console, Slack, HubSpot, Zoho CRM, Telegram, Gmail, Calendly

**Tags:** AI search visibility, Content optimization, Long-form writing, Chatbots, Web analytics, Public API

## Alternatives

- [Peec AI](https://toolgpa.com/tools/peec-ai): AI search analytics that tracks brand prompts across AI models. [Compare](https://toolgpa.com/compare/erlin-vs-peec-ai)
- [Otterly.AI](https://toolgpa.com/tools/otterly-ai): Daily brand and citation tracking across AI search engines. [Compare](https://toolgpa.com/compare/erlin-vs-otterly-ai)
- [Profound](https://toolgpa.com/tools/profound): AI search visibility tracking with an AI marketing agent built in. [Compare](https://toolgpa.com/compare/erlin-vs-profound)
- [Amadora AI](https://toolgpa.com/tools/amadora): AI search tracking plus content writing and on-page fixes. [Compare](https://toolgpa.com/compare/amadora-vs-erlin)
- [Writesonic](https://toolgpa.com/tools/writesonic): AI search visibility tracking with an article writer and site audits. [Compare](https://toolgpa.com/compare/erlin-vs-writesonic)

## Sources

The prices, plans, platforms and features above were read from these pages on Oct 23, 2026:

- https://www.erlin.ai/pricing
- https://www.erlin.ai/

Page: https://toolgpa.com/tools/erlin
Listed by ToolGPA (toolgpa.com).
