# Fairing review (2026): is the free plan enough?

> Post-purchase attribution surveys for online stores

Checked Nov 13, 2026 · graded Nov 13, 2026 by ToolGPA.

Fairing runs 'how did you hear about us' surveys after checkout so brands can see which channels drove each order. It installs on Shopify and syncs responses to analytics, ad and email tools. An Advanced Attribution add-on adds adaptive follow-up questions.

- **Category:** Forms & Surveys
- **Made by:** Fairing
- **Website:** https://fairing.co
- **Runs on:** Web
- **Who should skip it:** Tight if orders pass 200 a month, where you move to Core at $49.
- **Facts last checked:** Nov 13, 2026

## Pricing

As of Nov 13, 2026, Fairing has a free plan, and paid plans start at $49 per month for up to 500 orders a month.

- **Pricing model:** Free plan
- **Free plan:** Free plan for up to 200 orders per month.
- **Free trial:** 14-day free trial of Core, no credit card required.

| Plan | Price | What you get |
| --- | --- | --- |
| Free | $0 | For stores with 0 to 200 transactions a month. |
| Core | $49 per month for 201 to 500 orders | Rises with order volume: $99 at 1,000 orders, $149 at 5,000 and $499 at 30,000 orders a month. 14-day trial. |
| Enterprise | Custom | For more than 30,000 transactions a month, with a dedicated CSM, Slack channel and quarterly business reviews. |

Read from https://fairing.co/pricing on Nov 13, 2026. Prices change, so confirm with Fairing before buying.

## Key features

- **Attribution surveys:** Post-purchase questions with predictive auto-suggest, response classification and follow-up questions.
- **Advanced Attribution:** An add-on that adds an adaptive follow-up to the 'how did you hear about us' question, resolving the channel, format and source.
- **Analytics:** UTM, promo code and lifetime value analysis, trend analysis and a Shopify analytics integration.
- **Question Stream and NPS:** Ask several questions over time with remembered state, geography and product targeting, and NPS questions.
- **Data sync and MCP:** Responses can be sent to data warehouses such as BigQuery and queried from Claude or ChatGPT through an MCP server.

## Good for

- Shopify brands measuring marketing channels with survey data
- Small stores: the free plan covers up to 200 orders a month
- Teams that want responses in their warehouse or ad tools

## Worth knowing

- Price follows monthly order volume, so costs rise as the store grows.
- Advanced Attribution is an add-on starting at $99 a month.
- Data Sync to a warehouse such as BigQuery is a $149 a month add-on.
- Free covers up to 200 orders a month; the Core trial lasts 14 days, and above 30,000 orders a month pricing is custom.

## ToolGPA grades

**GPA: 2.4 out of 4**, graded Nov 13, 2026. Fairing asks shoppers how they heard about you after checkout and syncs the answers to ad, analytics and email tools. The free plan covers up to 200 orders a month. Advanced Attribution is an add-on from $99 a month and warehouse sync costs $149 more.

- **Value for money: C.** Core is $49 a month for 201 to 500 orders, in the dearer quarter of forms tools. Advanced Attribution is $99 more and Data Sync $149 more, and price follows order volume.
- **Free plan and trial: B.** Free for up to 200 orders a month, plus a 14-day Core trial with no card. A small store can live on it, until orders pass 200.
- **Features: C.** It does the post-checkout question fully, which is a smaller job than a general survey tool. Adaptive follow-ups and warehouse sync are paid add-ons.
- **Ease of use: C.** No store rating on record. Shopify install is simple, but connecting analytics and ad tools is yours to set up.
- **Platforms and integrations: B.** Web only, with Shopify, Klaviyo, Meta, TikTok, Google Analytics 4 and Google Sheets links and an MCP option. No desktop or phone app.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from Fairing's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews.

## Where it stands among form and survey tools

- Fairing's GPA of 2.4 is higher than 88 of the 148 other form and survey tools we grade, and level with 27.
- It stands best on free plan and trial (B, above 111 of 148) and worst on features (C, above 5).
- Its paid plans start at $49 a month, against a middle price of $20 for the category: 85 of the 114 others that charge start lower.
- On features, ease of use and platforms it scores 2.3 out of 4. 31 tools score higher and cost less.

The category's chart of price against score: https://toolgpa.com/charts/forms

## Keep it, or make your own?

**Your call.** A form at its plainest is questions, a button and a table of answers. You could make the core of Fairing for yourself: surveys and forms. What you would give up is listed below. Whether that is worth the price is your call. It costs $588 a year.

- You could make: Surveys and forms: an app builder makes these well.
- You could make: It runs in a browser, which is where something home-made would run too.
- You could not: It plugs into other products, Shopify, Klaviyo and Meta among them, and has an API.
- You could not: AI features, unless you pay a model provider for each request yourself.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

## Works with

Shopify, Klaviyo, Meta, TikTok, Google Analytics 4, Google Sheets, Segment, BigQuery

**Tags:** Surveys, Forms, AI features, Public API

## Alternatives

- [Zigpoll](https://toolgpa.com/tools/zigpoll): Post-purchase and on-site surveys for Shopify stores. [Compare](https://toolgpa.com/compare/fairing-vs-zigpoll)
- [KnoCommerce](https://toolgpa.com/tools/knocommerce): Post-purchase surveys and attribution for Shopify brands. [Compare](https://toolgpa.com/compare/fairing-vs-knocommerce)
- [Survicate](https://toolgpa.com/tools/survicate): Customer feedback surveys for email, web and mobile apps. [Compare](https://toolgpa.com/compare/fairing-vs-survicate)
- [Typeform](https://toolgpa.com/tools/typeform): Form, survey and quiz builder with logic, AI and video questions. [Compare](https://toolgpa.com/compare/fairing-vs-typeform)

## Sources

The prices, plans, platforms and features above were read from these pages on Nov 13, 2026:

- https://fairing.co/pricing
- https://fairing.co
- https://fairing.co/integrations

Page: https://toolgpa.com/tools/fairing
Listed by ToolGPA (toolgpa.com).
