# Feedbackly review (2026): is it worth €199 a month, billed yearly?

> Customer feedback surveys that also score customer emotions

Checked Nov 13, 2026 · graded Nov 13, 2026 by ToolGPA.

Feedbackly is a customer experience platform that collects feedback through email, SMS, website pop-ups, in-app surveys and iPad terminals. Alongside NPS and CSAT it offers its own Emotional Value Index, and plans are priced by yearly response volume.

- **Category:** Forms & Surveys
- **Made by:** Feedbackly (since 2012)
- **Website:** https://www.feedbackly.com
- **Runs on:** Web, iOS
- **Who should skip it:** Pricey if you start small: €199 a month and only 1 user on Single.
- **Facts last checked:** Nov 13, 2026

## Pricing

As of Nov 13, 2026, Feedbackly is a paid product with a free trial, starting at €199 per month, billed annually (€249 billed monthly).

- **Pricing model:** Free trial
- **Free plan:** None.
- **Free trial:** 14-day free trial.

| Plan | Price | What you get |
| --- | --- | --- |
| Single | €199 per month, billed annually (€249 billed monthly) | 5,000 responses a year, unlimited touchpoints, 1 user and survey, text and EVI analytics. |
| Pro | €399 per month, billed annually (€499 billed monthly) | 20,000 responses a year, unlimited users, shareable dashboards, metadata analytics and two-way SMS surveys at extra cost. |
| Custom | Custom | Unlimited responses, customizable dashboards, custom integrations and a personal success manager; quote only. |

Read from https://www.feedbackly.com/pricing/ on Nov 13, 2026. Prices change, so confirm with Feedbackly before buying.

## Ways to pay less

- **Save 20% with annual billing** (Annual discount): Feedbackly's pricing page shows a Save 20% badge on annual billing: €199 a month for Single instead of €249, and €399 instead of €499 for Pro. Source: https://www.feedbackly.com/pricing/

## Key features

- **Many survey channels:** Surveys go out by email, SMS, in-app, Slack, social media, a website pop-up or iPad and tablet terminals.
- **Emotional Value Index:** Its EVI survey and analytics measure how customers feel about an experience; every plan includes it, and using it is optional.
- **Analytics:** Survey analytics, text analytics, customer-journey views and root-cause analysis are included from the first plan.
- **Notifications and follow-up:** Automated notifications alert a team to complaints; Pro adds promoter redirection for sending happy customers elsewhere.
- **Feedbackly Terminal:** A physical feedback terminal can be leased from Feedbackly, or you can run the free iPad app on your own device.
- **Add-ons and services:** Feedbackly IQ adds AI sentiment and category analysis, and consulting and CX Academy courses are sold alongside the software.

## Good for

- Retail, hospitality and public venues collecting feedback on site with terminals
- CX teams that want an emotion score on top of NPS and CSAT
- Organizations that want onboarding and training bundled with the software

## Worth knowing

- Prices are shown in euros, and the Single plan allows only 1 user.
- Response limits are per year (5,000 on Single, 20,000 on Pro); data over the limit is restricted until you upgrade.
- SMS surveys need extra SMS credit, and API integrations and survey triggering via integrations cost extra on Pro.
- AI analysis through Feedbackly IQ is an add-on, not part of the base plans.

## ToolGPA grades

**GPA: 1.8 out of 4**, graded Nov 13, 2026. Feedbackly collects feedback by email, SMS, website pop-ups, in-app and iPad terminals, and adds its own Emotional Value Index. It starts at €199 a month, with 1 user and 5,000 responses a year, and AI analysis is an add-on.

- **Value for money: D.** €199 a month billed yearly for 1 user and 5,000 responses a year, above the forms category's dearest-tenth start of $119.
- **Free plan and trial: D.** 14-day free trial. The page doesn't say whether a card is needed, and there's no free plan.
- **Features: C.** Many survey channels, analytics and follow-up alerts. But AI analysis, SMS credit and API-triggered surveys cost extra.
- **Ease of use: C.** No store rating on record. Channels, touchpoints and terminals are things you set up.
- **Platforms and integrations: B.** Web and iPad terminals, with Slack, Teams, Salesforce, HubSpot, Pipedrive and Mailchimp. No desktop app.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from Feedbackly's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews.

## Where it stands among form and survey tools

- Feedbackly's GPA of 1.8 is higher than 8 of the 148 other form and survey tools we grade, and level with 17.
- It stands best on platforms and integrations (B, above 46 of 148) and worst on value for money (D, above 1).
- Its paid plans start at about $222.32 a month, against a middle price of $20 for the category: 106 of the 114 others that charge start lower.
- On features, ease of use and platforms it scores 2.3 out of 4. 39 tools score higher and cost less.

The category's chart of price against score: https://toolgpa.com/charts/forms

## Keep it, or make your own?

**Keep it.** The plain part of Feedbackly you could make: surveys, forms, reports and templates. What surrounds it you could not. The 3 things listed below take a company, not a weekend. That makes this kind of software worth paying for, not this one in particular: 123 of the 148 other form and survey tools grade higher. It costs $2,667.87 a year.

- You could make: Surveys, forms, reports and templates: an app builder makes these well.
- You could not: A real app for iOS. Something home-made would be a web page.
- You could not: It plugs into other products, Slack, Microsoft Teams and Salesforce among them.
- You could not: AI features, unless you pay a model provider for each request yourself.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

## Works with

Slack, Microsoft Teams, Salesforce, HubSpot, Pipedrive, Mailchimp

**Tags:** Surveys, Forms, Reports, Templates, AI features

## Alternatives

- [Zonka Feedback](https://toolgpa.com/tools/zonka-feedback): Customer feedback surveys with AI analysis of what people say. [Compare](https://toolgpa.com/compare/feedbackly-vs-zonka-feedback)
- [Medallia](https://toolgpa.com/tools/medallia): Enterprise customer and employee experience feedback platform. [Compare](https://toolgpa.com/compare/feedbackly-vs-medallia)
- [InMoment](https://toolgpa.com/tools/inmoment): Customer experience platform for feedback and reviews. [Compare](https://toolgpa.com/compare/feedbackly-vs-inmoment)
- [Survicate](https://toolgpa.com/tools/survicate): Customer feedback surveys for email, web and mobile apps. [Compare](https://toolgpa.com/compare/feedbackly-vs-survicate)
- [Pointerpro](https://toolgpa.com/tools/pointerpro): Assessment and scored-quiz builder with personalized reports. [Compare](https://toolgpa.com/compare/feedbackly-vs-pointerpro)

## Sources

The prices, plans, platforms and features above were read from these pages on Nov 13, 2026:

- https://www.feedbackly.com/pricing/
- https://www.feedbackly.com/
- https://www.feedbackly.com/about-us/

Page: https://toolgpa.com/tools/feedbackly
Listed by ToolGPA (toolgpa.com).
