# Folderly review (2026): is the free plan enough? > Email deliverability tools: placement tests, fixes and monitoring Checked Nov 12, 2026 ยท graded Nov 12, 2026 by ToolGPA. Folderly is a suite of email deliverability products for B2B sending. Folderly itself finds technical and content issues and monitors placement per mailbox, Inbox Insights runs placement tests, and Pulse sends alerts. Smaller tools cover DMARC reports, domain and IP checks, email previews and campaign drafting. - **Category:** Cold Outreach - **Made by:** Folderly Inc. - **Website:** https://folderly.com - **Runs on:** Web - **Who should skip it:** Pricey if you run many mailboxes: it's charged per mailbox, from $96. - **Facts last checked:** Nov 12, 2026 ## Pricing As of Nov 12, 2026, Folderly has a free plan, and paid plans start at $79 per month (Inbox Insights); $96 per mailbox / month, billed yearly (Folderly). - **Pricing model:** Free plan - **Free plan:** Inbox Insights Free: 2 placement tests a month. Pulse, which monitors placement and sends alerts, is listed at $0 a month. - **Free trial:** None listed. | Plan | Price | What you get | | --- | --- | --- | | Inbox Insights Free | $0 | 2 inbox placement tests a month, with IP and DNS checks. | | Inbox Insights | $79 per month for 100 tests | 100 tests a month; $799 a year on yearly billing. | | Folderly, 1-9 mailboxes | $96 per mailbox / month, billed yearly | Sender reputation upkeep and placement monitoring; a minimum commitment applies. | | Folderly, 10-24 mailboxes | $72 per mailbox / month, billed yearly | Same product at a lower per-mailbox rate. | | Folderly, 25-99 mailboxes | $56 per mailbox / month, billed yearly | Same product at the lowest published per-mailbox rate. | | Folderly, 100+ mailboxes | Custom | Custom per-mailbox pricing, requested through a demo. | Read from https://folderly.com/products on Nov 12, 2026. Prices change, so confirm with Folderly before buying. ## Ways to pay less - **Yearly billing saves 20% on Folderly** (Annual discount): Folderly's pricing shows a 20% saving on yearly billing for the mailbox-based product, and 15% on yearly Inbox Insights ($799). Source: https://folderly.com/products ## Key features - **Placement monitoring:** Daily test emails show where messages land across providers, with placement reports and technical and content triggers for Gmail and Outlook. - **Inbox Insights:** Tests inbox placement and reviews sending IPs and DNS records before a campaign. - **Pulse alerts:** Tracks placement over time and sends alerts by email, Slack, SMS and other channels; listed as free. - **DMARC pilot:** Folderly DMARC turns aggregate DMARC reports into a domain and source view; the page says it is available through a pilot. - **Lens, Mirror and Flash:** Lens checks DNS and blocklist signals, Mirror previews email HTML (beta), and Flash tests a real message. - **Folderly AI:** Drafts campaigns from an offer, audience and goal, then points to the checks the email needs. ## Good for - Teams sending cold email from many mailboxes who need to diagnose spam placement - Agencies monitoring client domains - Buyers who want a free placement test before paying ## Worth knowing - Prices differ by product, and the page says plans and access vary by product. - Folderly is priced per mailbox, with a minimum commitment, and monthly-billing prices are not shown on the page. - DMARC is a pilot and Mirror is in beta, so availability may be limited. - The page says Folderly is not a standard warm-up service. ## ToolGPA grades **GPA: 2.0 out of 4**, graded Nov 12, 2026. Folderly is a set of deliverability products: sender reputation upkeep and placement monitoring per mailbox, placement tests, and alerts. It is priced per mailbox, from $96 a month at the smallest size, with a minimum commitment. DMARC is a pilot and Mirror is in beta. - **Value for money: D.** $96 per mailbox a month on yearly billing, falling to $56 at 25 or more. Five mailboxes would be $480, far past the category's $75 dearest-tenth line. - **Free plan and trial: C.** Inbox Insights Free gives 2 placement tests a month, and Pulse alerts are $0. A small taste, not a working setup. - **Features: C.** Placement tests, reputation upkeep, DNS and IP checks. DMARC is a pilot and Mirror is in beta, and it says it is not a standard warm-up service. - **Ease of use: C.** No store rating on record. A web suite with several products and per-product plans to sort out. - **Platforms and integrations: B.** Web, with Google Workspace, Outlook, SendGrid, AWS, Elastic Email and Slack. These are ToolGPA's own grades. Graded from this listing, whose facts were read from Folderly's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews. ## Where it stands among cold outreach tools - Folderly's GPA of 2.0 is higher than 9 of the 47 other cold outreach tools we grade, and level with 7. - It stands best on platforms and integrations (B, above 9 of 47) and worst on value for money (D, above 0). - Its paid plans start at $79 a month, against a middle price of $39 for the category: 40 of the 43 others that charge start lower. - On features, ease of use and platforms it scores 2.3 out of 4. 11 tools score higher and cost less. The category's chart of price against score: https://toolgpa.com/charts/cold-outreach ## Keep it, or make your own? **Your call.** You could make the core of Folderly for yourself: reports. What you would give up is listed below. Whether that is worth the price is your call. It costs $948 a year. - You could make: Reports: an app builder makes this well. - You could make: It runs in a browser, which is where something home-made would run too. - You could not: Reading the reports inbox providers send about your domain. - You could not: It plugs into other products, Google Workspace, Microsoft Outlook and SendGrid among them. - You could not: AI features, unless you pay a model provider for each request yourself. A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it. ## Works with Google Workspace, Microsoft Outlook, SendGrid, Amazon AWS, Elastic Email, Sendpulse, Slack **Tags:** DMARC, Reports, AI features ## Alternatives - [Mailivery](https://toolgpa.com/tools/mailivery): Email warm-up priced by daily volume, with unlimited mailboxes. [Compare](https://toolgpa.com/compare/folderly-vs-mailivery) - [Warmbox](https://toolgpa.com/tools/warmbox): Email warm-up through a private network of inboxes. [Compare](https://toolgpa.com/compare/folderly-vs-warmbox) - [Instantly](https://toolgpa.com/tools/instantly): Cold email from unlimited inboxes, priced by emails and contacts. [Compare](https://toolgpa.com/compare/folderly-vs-instantly) - [Smartlead](https://toolgpa.com/tools/smartlead): High-volume cold email with unlimited mailboxes and client workspaces. [Compare](https://toolgpa.com/compare/folderly-vs-smartlead) - [ReachInbox](https://toolgpa.com/tools/reachinbox): Cold email sequencer with unlimited mailboxes and AI warmup. [Compare](https://toolgpa.com/compare/folderly-vs-reachinbox) ## Sources The prices, plans, platforms and features above were read from these pages on Nov 12, 2026: - https://folderly.com/products - https://folderly.com/overview - https://folderly.com/integrations Page: https://toolgpa.com/tools/folderly Listed by ToolGPA (toolgpa.com).