# Formulas HQ review (2026): is the free plan enough?

> AI generators for spreadsheet formulas, scripts, regex and analysis

Checked Nov 13, 2026 · graded Nov 13, 2026 by ToolGPA.

Formulas HQ is a web toolkit where you describe a calculation in plain English and get back an Excel or Google Sheets formula with an explanation. The same site covers VBA and Apps Script, Python, regular expressions and Salesforce formulas, and paid plans add chat with uploaded CSV or Excel files and a CSV analysis tool that runs in the browser.

- **Category:** Spreadsheets & Databases
- **Made by:** Formulas HQ
- **Website:** https://formulashq.com
- **Runs on:** Web
- **Who should skip it:** Tight if you stay free, since 5 generations a month goes fast.
- **Facts last checked:** Nov 13, 2026

## Pricing

As of Nov 13, 2026, Formulas HQ has a free plan, and paid plans start at $4.33 per month, billed yearly.

- **Pricing model:** Free plan
- **Free plan:** 5 generations a month across the formula, VBA and Apps Script, regex and Salesforce formula tools, with how-to guides and generation history.
- **Free trial:** Pro shows a 'Start free trial' button; the length is not stated on the page.

| Plan | Price | What you get |
| --- | --- | --- |
| Free | $0 per month | 5 generations a month. |
| Pro | $4.33 per month, billed yearly (monthly price not shown) | Unlimited generations; adds AI chat with file upload, Data Wizard CSV analysis, Python code generation, Salesforce campaign attribution and priority support. |
| Analyzer | $21.24 per month, billed yearly (monthly price not shown) | Everything in Pro plus a website content analyzer for 10 sites and 200 pages, with sitemap crawling and CSV, XLSX or JSON export. |

Read from https://formulashq.com/ on Nov 13, 2026. Prices change, so confirm with Formulas HQ before buying.

## Ways to pay less

- **Save 33% with yearly billing** (Annual discount): The pricing section has a Monthly/Yearly toggle labeled 'Save 33%'. Source: https://formulashq.com/
- **Non-profit and education discounts** (Nonprofit): The pricing section says non-profit and education discounts are available; no figures are given. Source: https://formulashq.com/

## Key features

- **Formulas for Excel and Google Sheets:** Returns the formula with a summary, steps, examples and warnings; it can also explain a formula you paste in.
- **VBA, Apps Script and Python:** Generates, explains or debugs macros and scripts; Python generation is on paid plans.
- **Regex and Salesforce formulas:** Builds regular expressions with a breakdown, and Salesforce formulas, on the free plan too.
- **Data Wizard:** Upload CSV files, filter, join and pivot them, then ask questions in English; the site says processing runs in the browser through DuckDB.
- **AI chat with files:** Multi-turn chat over uploaded CSV or Excel files, with charts and saved conversation history.

## Good for

- Occasional spreadsheet users who need a formula explained
- Salesforce admins who want formula help and campaign attribution analysis
- People who prefer a low yearly price to a metered credit system

## Worth knowing

- The free plan stops at 5 generations a month.
- Chat with files, Data Wizard and Python generation need Pro; the content analyzer needs the Analyzer plan.
- It is a separate web app, not an add-in inside Excel or Google Sheets.
- Prices are shown for yearly billing; the page text does not show what monthly billing costs.

## ToolGPA grades

**GPA: 2.4 out of 4**, graded Nov 13, 2026. FormulasHQ generates Excel and Sheets formulas, VBA, Apps Script and regex from a plain-English request. Pro is $4.33 a month billed yearly, but the free plan stops at 5 generations a month, chat with files needs Pro, and it is a separate web app.

- **Value for money: A.** Pro is $4.33 a month billed yearly, under 60% of the $8 where the cheaper quarter starts. The monthly price isn't shown.
- **Free plan and trial: C.** A free plan, but 5 generations a month. Pro shows a free trial button with no length stated.
- **Features: C.** Formula, VBA, Apps Script, regex and Salesforce generators, with chat on files and Data Wizard on Pro. Not inside Excel or Sheets.
- **Ease of use: C.** A web app where you type a request and paste the result back; no store rating on record.
- **Platforms and integrations: C.** Web only. It writes for Excel, Google Sheets and Salesforce, but has no add-in or apps.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from Formulas HQ's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews.

## Where it stands among spreadsheet and database tools

- Formulas HQ's GPA of 2.4 is higher than 28 of the 63 other spreadsheet and database tools we grade, and level with 9.
- It stands best on value for money (A, above 48 of 63) and worst on platforms and integrations (C, above 3).
- Its paid plans start at $4.33 a month, against a middle price of $12 for the category: 5 of the 47 others that charge start lower.
- On features, ease of use and platforms it scores 2.0 out of 4. 9 tools score higher and cost less.

The category's chart of price against score: https://toolgpa.com/charts/spreadsheets

## Keep it, or make your own?

**Keep it.** To replace Formulas HQ you would be making a spreadsheet engine with its formulas. That is not a weekend's work, with an AI app builder or without one. It costs $51.96 a year.

- You could not: A spreadsheet engine with its formulas.
- You could not: An AI model, which you can rent by the request but not make.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

## Works with

Microsoft Excel, Google Sheets, Salesforce

**Tags:** AI features, Spreadsheets, Chat assistant

## Alternatives

- [Better Analyst (formerly Formula Bot)](https://toolgpa.com/tools/formula-bot): AI data analyst: chat, dashboards and alerts over files and databases. [Compare](https://toolgpa.com/compare/formula-bot-vs-formulas-hq)
- [GPTExcel](https://toolgpa.com/tools/gptexcel): AI assistant for Excel files: formulas, pivot tables and analysis. [Compare](https://toolgpa.com/compare/formulas-hq-vs-gptexcel)
- [Ajelix](https://toolgpa.com/tools/ajelix): AI chat and agents for Excel, Google Sheets and office files. [Compare](https://toolgpa.com/compare/ajelix-vs-formulas-hq)
- [SheetAI App](https://toolgpa.com/tools/sheetai-app): Google Sheets add-on that runs AI prompts as a cell formula. [Compare](https://toolgpa.com/compare/formulas-hq-vs-sheetai-app)
- [Numerous](https://toolgpa.com/tools/numerous): AI add-on for Google Sheets and Excel using a =AI function. [Compare](https://toolgpa.com/compare/formulas-hq-vs-numerous)

## Sources

The prices, plans, platforms and features above were read from these pages on Nov 13, 2026:

- https://formulashq.com/
- https://formulashq.com/about

Page: https://toolgpa.com/tools/formulas-hq
Listed by ToolGPA (toolgpa.com).
