# GEO Optimizer review (2026): is the free plan enough? > One-time GEO audits of how AI search treats your site Checked Nov 13, 2026 ยท graded Nov 13, 2026 by ToolGPA. GEO Optimizer audits a website against six signals that affect whether AI assistants cite it, including citability, crawler access, structure, brand mentions and schema markup. It sells one-time audits with no subscription, plus a done-with-you service. - **Category:** AI Search Visibility (AEO & GEO) - **Made by:** GEO Optimizer, Inc. - **Website:** https://geooptimizer.com - **Runs on:** Web - **Who should skip it:** Skip it if you want ongoing tracking, as every plan is a one-time payment. - **Facts last checked:** Nov 13, 2026 ## Pricing As of Nov 13, 2026, GEO Optimizer has a free plan, and paid plans start at $199 one-time for a full GEO audit. - **Pricing model:** Free plan - **Free plan:** Free quick scan: a GEO score snapshot, the top 3 issues and basic recommendations, delivered by email. - **Free trial:** None listed. | Plan | Price | What you get | | --- | --- | --- | | Quick Scan | $0 | A GEO score snapshot in about 60 seconds, top 3 issues and basic recommendations by email. | | Deep Dive | $199 one-time payment | Full GEO audit: six-pillar analysis, 40+ findings, a branded PDF report, a prioritized action plan and a 90-day roadmap. | | Expert Service | $2.5k and up, quote-based | Done-with-you service with hands-on fixes, content and technical rewrites, monthly progress reports and a dedicated strategist. | Read from https://geooptimizer.com/en/pricing on Nov 13, 2026. Prices change, so confirm with GEO Optimizer before buying. ## Key features - **Six-pillar GEO score:** Scores a site out of 100 across LLM citability, AI crawler access, structure, brand mention presence, platform readiness and schema markup. - **Platform coverage:** Audits cover ChatGPT, Claude, Perplexity, Google AI Overviews and Gemini by default; enterprise audits add You.com, Brave Search AI and custom models on request. - **Prioritized action plan:** Findings are ranked by expected impact, and the full audit adds a 90-day strategy roadmap. - **Branded PDF report:** The paid audit delivers a PDF report, which the FAQ says arrives within 2 hours. ## Good for - Teams that want a one-off audit and no subscription - Marketers and founders without a technical background ## Worth knowing - It audits a site at a point in time; the pricing page describes no ongoing prompt tracking. - Every plan is a one-time payment, so a later snapshot is a new purchase. - The Expert Service price is quote-based, starting at $2.5k. - The free scan asks for an email address. ## ToolGPA grades **GPA: 2.2 out of 4**, graded Nov 13, 2026. GEO Optimizer sells a point-in-time audit of how AI search sees your site. The $199 audit is a single payment, and there is no ongoing tracking. - **Value for money: B.** $199 one-time for the full audit, the top of the category's one-time range ($19 to $199) but under a year of its $49 middle subscription. - **Free plan and trial: C.** A free quick scan gives a score, the top 3 issues and basic advice by email. It asks for your email address. - **Features: C.** Six-pillar score, 40+ findings, a branded PDF, an action plan and a 90-day roadmap. It audits at one moment and describes no prompt tracking. - **Ease of use: C.** No store rating on record, though you only enter a site address. - **Platforms and integrations: C.** Web only, with no integrations, apps or API listed on its pages. These are ToolGPA's own grades. Graded from this listing, whose facts were read from GEO Optimizer's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews. ## Where it stands among AI search visibility tools - GEO Optimizer's GPA of 2.2 is higher than 76 of the 168 other AI search visibility tools we grade, and level with 58. - It stands best on value for money (B, above 128 of 168) and worst on ease of use (C, above 0). The category's chart of price against score: https://toolgpa.com/charts/ai-visibility ## Keep it, or make your own? **Keep it.** The plain part of GEO Optimizer you could make: schema markup. What surrounds it you could not. The 3 things listed below take a company, not a weekend. It costs $199, paid once. - You could make: Schema markup: an app builder makes this well. - You could not: The same prompts asked of ChatGPT, Perplexity, Gemini and Google's AI answers every day, and the answers kept. - You could not: A score built from what the top results for each keyword cover. - You could not: A crawler that checks every page of a site. A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it. **Tags:** AI search visibility, Content optimization, Schema markup, Site audit ## Alternatives - [AEO Checker](https://toolgpa.com/tools/aeo-checker): AEO reports and daily AI visibility tracking for brands. [Compare](https://toolgpa.com/compare/aeo-checker-vs-geo-optimizer) - [AEOtool](https://toolgpa.com/tools/aeotool): Page-level answer engine optimization scoring and audits. [Compare](https://toolgpa.com/compare/aeotool-vs-geo-optimizer) - [GEO Toolbox](https://toolgpa.com/tools/geo-toolbox): Tracks how eight AI engines cite your brand, with content fixes. [Compare](https://toolgpa.com/compare/geo-optimizer-vs-geo-toolbox) - [Profound](https://toolgpa.com/tools/profound): AI search visibility tracking with an AI marketing agent built in. [Compare](https://toolgpa.com/compare/geo-optimizer-vs-profound) - [Peec AI](https://toolgpa.com/tools/peec-ai): AI search analytics that tracks brand prompts across AI models. [Compare](https://toolgpa.com/compare/geo-optimizer-vs-peec-ai) ## Sources The prices, plans, platforms and features above were read from these pages on Nov 13, 2026: - https://geooptimizer.com/en/pricing - https://geooptimizer.com/en Page: https://toolgpa.com/tools/geo-optimizer Listed by ToolGPA (toolgpa.com).