# GEO Toolbox review (2026): is it worth $79 a month, billed yearly?

> Tracks how eight AI engines cite your brand, with content fixes

Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA.

GEO Toolbox checks a set of prompts each week across up to eight AI engines and reports whether each one cites, mentions or ignores your site, next to your competitors. It adds a page grader for citability, an AI crawler and agent-readiness scan, and content briefs and article drafts. Plans are priced by brands, prompts and engines, and every tool draws on one monthly pool of credits.

- **Category:** AI Search Visibility (AEO & GEO)
- **Made by:** GEO Toolbox
- **Website:** https://geotoolbox.ai
- **Runs on:** Web
- **Who should skip it:** Skip it if you need daily numbers, as scans are weekly and daily scans are an add-on on Scale and Enterprise only.
- **Facts last checked:** Oct 23, 2026

## Pricing

As of Oct 23, 2026, GEO Toolbox is a paid product with a free trial, starting at $79 per month for 50 prompts, billed annually ($99 billed monthly).

- **Pricing model:** Free trial
- **Free plan:** None.
- **Free trial:** 7-day free trial on Starter, Plus, Pro and Growth; card required, a quarter of the credits.

| Plan | Price | What you get |
| --- | --- | --- |
| Starter | $79 per month for 50 prompts, billed annually ($99 billed monthly) | 1 brand, weekly scans on ChatGPT, Perplexity and Google AI Overviews, 12,000 credits a month and 180 days of history. |
| Plus | $159 per month for 100 prompts, billed annually ($199 billed monthly) | Up to 3 brands, any 5 of the 8 engines, 30,000 credits, 2 seats, share-of-voice reports, content briefs and about 15 articles a month. |
| Pro | $399 per month for 150 prompts, billed monthly ($3,828 billed yearly) | Up to 5 brands, all 8 engines, 50,000 credits, 3 seats, 50 AI analyst questions and about 30 articles a month. |
| Growth | $399 per month for 15 brands, billed annually ($499 billed monthly) | For agencies: 50 prompts per brand, any 5 of the 8 engines, 80,000 credits, unlimited seats and white-label client reports. |
| Scale | $999 per month for 25 brands, billed monthly ($9,588 billed yearly) | For agencies: 50 prompts per brand on all 8 engines, 130,000 credits, a daily-scan add-on and priority support. No free trial. |
| Enterprise | Custom | Custom credit volumes, unlimited brands and prompts, SSO, a dedicated success manager and a support SLA. Arranged on a call. |

Read from https://geotoolbox.ai/pricing on Oct 23, 2026. Prices change, so confirm with GEO Toolbox before buying.

## Ways to pay less

- **Save 20% with annual billing** (Annual discount): GEO Toolbox says annual billing saves 20%, about two months free: Starter is $79 a month billed annually instead of $99 billed monthly. Source: https://geotoolbox.ai/pricing

## Key features

- **AI visibility tracker:** Weekly checks of your prompts on ChatGPT, Perplexity, Gemini, Claude, Google AI Overviews, AI Mode, Bing Copilot and Grok, split into cited, mentioned and not found.
- **GEO Scan and Query Fan-Out:** Runs one prompt across all engines for a 0 to 100 visibility score, and lists the sub-questions the engines ask behind it.
- **Content Analyzer:** Grades any URL on 21 signals such as schema markup, AI bot access, JavaScript rendering and freshness, and maps each to a fix.
- **Agent Readiness scan:** Fetches a site as several AI crawlers and checks robots.txt against 34 bots, with a score and a list of problems.
- **Content Studio:** From Plus up, writes SEO briefs and article drafts; each article costs 250 credits from the monthly pool.
- **Competitor and community intel:** Shows who is cited instead of you, and from Plus up, the Reddit and forum threads that AI answers quote.

## Good for

- SEO consultants tracking AI citations for one or a few brands
- Agencies reporting AI visibility for up to 25 client brands
- Teams that want page-level fixes alongside the tracking

## Worth knowing

- Starter covers only ChatGPT, Perplexity and Google AI Overviews; Gemini and Claude need Plus, and all eight engines need Pro or Scale.
- Scans are weekly on every plan; daily scans are a paid add-on on Scale and Enterprise only.
- Credits do not roll over, and Claude (20 credits) and Grok (31) checks cost far more than Perplexity (1) or ChatGPT (4).
- It does no keyword rank tracking, backlink analysis or site-speed audits; the vendor says to keep an SEO suite for those.

## ToolGPA grades

**GPA: 2.0 out of 4**, graded Oct 23, 2026. GEO Toolbox checks your prompts each week and says, engine by engine, whether you were cited, mentioned or missing, then grades your pages and suggests fixes. But Starter at $79 covers only ChatGPT, Perplexity and AI Overviews, scans are weekly unless you pay for a daily add-on on Scale or Enterprise, credits don't roll over, and the 7-day trial needs a card.

- **Value for money: C.** Starter is $79 a month billed yearly, or $99 monthly, for 1 brand and 50 prompts on 3 engines. That sits between this category's middle and its dearer quarter, and adding Gemini and Claude means Plus at $159.
- **Free plan and trial: D.** A 7-day trial that needs a card, and you only get a quarter of the month's credits during it. There's no free plan, though a few free one-off checks sit on the site.
- **Features: C.** Cited, mentioned or missing on up to 8 engines, a 21-signal page grader, an AI crawler scan, briefs and drafts. The gaps: scans are weekly on every plan, and Starter only gets ChatGPT, Perplexity and AI Overviews.
- **Ease of use: C.** No rating on record. Every tool draws on one credit pool, and a Claude check costs 20 credits against 1 for Perplexity, so there's budgeting to do.
- **Platforms and integrations: B.** Web only, with no desktop or phone app. It connects to Google Search Console and Google Analytics 4, and no API is listed.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from GEO Toolbox's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews.

## Where it stands among AI search visibility tools

- GEO Toolbox's GPA of 2.0 is higher than 29 of the 157 other AI search visibility tools we grade, and level with 38.
- It stands best on platforms and integrations (B, above 51 of 157) and worst on free plan and trial (D, above 23).
- Its paid plans start at $79 a month, against a middle price of $59 for the category: 77 of the 128 others that charge start lower.
- On features, ease of use and platforms it scores 2.3 out of 4. 13 tools score higher and cost less.

The category's chart of price against score: https://toolgpa.com/charts/ai-visibility

## Keep it, or make your own?

**Keep it.** The plain part of GEO Toolbox you could make: reports. What surrounds it you could not. The 3 things listed below take a company, not a weekend. That makes this kind of software worth paying for, not this one in particular: 90 of the 157 other AI search visibility tools grade higher. It costs $948 a year.

- You could make: Reports: an app builder makes this well.
- You could not: The same prompts asked of ChatGPT, Perplexity, Gemini and Google's AI answers every day, and the answers kept.
- You could not: A score built from what the top results for each keyword cover.
- You could not: AI features, unless you pay a model provider for each request yourself.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

## Works with

Google Search Console, Google Analytics 4

**Tags:** AI search visibility, Content optimization, Reports, AI features

## Alternatives

- [Peec AI](https://toolgpa.com/tools/peec-ai): AI search analytics that tracks brand prompts across AI models. [Compare](https://toolgpa.com/compare/geo-toolbox-vs-peec-ai)
- [Otterly.AI](https://toolgpa.com/tools/otterly-ai): Daily brand and citation tracking across AI search engines. [Compare](https://toolgpa.com/compare/geo-toolbox-vs-otterly-ai)
- [Rankscale AI](https://toolgpa.com/tools/rankscale-ai): Credit-based AI visibility tracker covering 17+ AI engines. [Compare](https://toolgpa.com/compare/geo-toolbox-vs-rankscale-ai)
- [Promptwatch](https://toolgpa.com/tools/promptwatch): AI visibility tracking with agents that write content to get cited. [Compare](https://toolgpa.com/compare/geo-toolbox-vs-promptwatch)
- [Semrush](https://toolgpa.com/tools/semrush): SEO suite for keyword research, rank tracking and AI search visibility. [Compare](https://toolgpa.com/compare/geo-toolbox-vs-semrush)

## Sources

The prices, plans, platforms and features above were read from these pages on Oct 23, 2026:

- https://geotoolbox.ai/pricing
- https://geotoolbox.ai/
- https://geotoolbox.ai/about

Page: https://toolgpa.com/tools/geo-toolbox
Listed by ToolGPA (toolgpa.com).
