# Hopper HQ review (2026): is it worth $5 a month, billed yearly?

> Social media scheduler priced per connected account

Checked Nov 13, 2026 · graded Nov 13, 2026 by ToolGPA.

Hopper HQ is a social media scheduling and analytics tool for small businesses, solo creators and agencies. Posts are planned on a visual calendar and published automatically to Instagram, TikTok, Facebook, LinkedIn, X and other networks. Pricing is per connected social account, with the same features on each account.

- **Category:** Social Media Schedulers
- **Made by:** Hopper HQ Ltd
- **Website:** https://www.hopperhq.com
- **Runs on:** Web, iOS, Android
- **Who should skip it:** Not for you if you want a free plan, as there's only a 14-day trial.
- **Facts last checked:** Nov 13, 2026

## Pricing

As of Nov 13, 2026, Hopper HQ is a paid product with a free trial, starting at $5 per connected account / month, billed annually ($6 billed monthly).

- **Pricing model:** Free trial
- **Free plan:** None.
- **Free trial:** 14-day free trial on every plan.

| Plan | Price | What you get |
| --- | --- | --- |
| Grow | $5 per connected account / month, billed annually ($6 billed monthly) | One user. Post planner, calendar, unlimited posts and AI assistant, analytics, link in bio and mobile apps. |
| Scale | $10 per connected account / month, billed annually ($12 billed monthly) | Everything in Grow, plus unlimited users, team permissions and content approvals. |

Read from https://www.hopperhq.com/pricing on Nov 13, 2026. Prices change, so confirm with Hopper HQ before buying.

## Ways to pay less

- **Annual billing lowers the per-account price** (Annual discount): Grow is $5 per account per month billed annually against $6 billed monthly; Scale is $10 against $12. Source: https://www.hopperhq.com/pricing

## Key features

- **Visual calendar and auto-publishing:** Plan posts, stories, reels and carousels on one calendar; the page says they publish on schedule without phone reminders.
- **Bulk upload:** Schedule hundreds of posts in one go, including through a CSV importer.
- **Instagram grid planner:** Drag upcoming posts around a grid preview until the Instagram layout looks the way you want.
- **AI caption and hashtag tools:** Generates captions and hashtag suggestions per post, and can add a first comment when a post goes live.
- **Analytics and reports:** Shows which posts performed and when the audience is active, so later posts can be timed around it.
- **Link in bio pages:** Builds a link-in-bio page that points followers to what you sell; it is included on both plans.

## Good for

- Small businesses and solo creators who want one visual calendar
- Instagram and TikTok accounts that post in batches
- Agencies that add approvals and many users on the Scale plan

## Worth knowing

- Price scales with each connected social account: three accounts on Grow cost $15 a month billed annually.
- Grow allows one user; team permissions and approvals need Scale.
- There is no free plan, only a 14-day trial.

## ToolGPA grades

**GPA: 2.4 out of 4**, graded Nov 13, 2026. Hopper HQ plans posts on a visual calendar and publishes to Instagram, TikTok, Facebook, LinkedIn, X and more, with every account priced separately. One account is $5 a month, but ten on Scale are $100, and teams, permissions and approvals need Scale.

- **Value for money: B.** $5 per connected account a month on yearly billing, so three accounts are $15, near the edge of the $14 cheaper quarter. Scale is $10 per account, and the bill grows with every account.
- **Free plan and trial: C.** No free plan. A 14-day trial on every plan; the listing doesn't say a card is asked for.
- **Features: C.** Calendar, bulk upload, Instagram grid planner, AI captions, analytics and link in bio. Grow is one user only, with team permissions and approvals left to Scale.
- **Ease of use: C.** No store rating on record. Each account needs connecting, and the grid planner and calendar need setting up.
- **Platforms and integrations: B.** Web plus iOS and Android apps, with the networks it posts to the only connections listed.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from Hopper HQ's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews.

## Where it stands among social media schedulers

- Hopper HQ's GPA of 2.4 is higher than 65 of the 90 other social media schedulers we grade, and level with 16.
- It stands best on value for money (B, above 72 of 90) and worst on features (C, above 2).
- Its paid plans start at $5 a month, against a middle price of $24.46 for the category: 2 of the 79 others that charge start lower.
- On features, ease of use and platforms it scores 2.3 out of 4. 1 tool scores higher and costs less.

The category's chart of price against score: https://toolgpa.com/charts/social-media

## Keep it, or make your own?

**Your call.** You could make the core of Hopper HQ for yourself: calendar, reports and templates. What you would give up is listed below. Whether that is worth the price is your call. It costs $60 a year.

- You could make: Calendar, reports and templates: an app builder makes these well.
- You could not: A real app for iOS and Android. Something home-made would be a web page.
- You could not: It plugs into other products, Instagram, TikTok and Facebook among them.
- You could not: AI features, unless you pay a model provider for each request yourself.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

## Works with

Instagram, TikTok, Facebook, LinkedIn, Pinterest, Threads, Bluesky, YouTube Shorts

**Tags:** AI features, Calendar, Reports, Templates

## Alternatives

- [Later](https://toolgpa.com/tools/later): Visual social media planner with link in bio and analytics. [Compare](https://toolgpa.com/compare/hopper-hq-vs-later)
- [Planoly](https://toolgpa.com/tools/planoly): Visual social planner with link in bio and Instagram DM automation. [Compare](https://toolgpa.com/compare/hopper-hq-vs-planoly)
- [Publer](https://toolgpa.com/tools/publer): Social media scheduler priced by connected accounts and members. [Compare](https://toolgpa.com/compare/hopper-hq-vs-publer)
- [SocialPilot](https://toolgpa.com/tools/socialpilot): Social media scheduler for agencies and small teams, priced by plan. [Compare](https://toolgpa.com/compare/hopper-hq-vs-socialpilot)
- [Buffer](https://toolgpa.com/tools/buffer): Social media scheduler priced by the channel, with a free plan. [Compare](https://toolgpa.com/compare/buffer-vs-hopper-hq)

## Sources

The prices, plans, platforms and features above were read from these pages on Nov 13, 2026:

- https://www.hopperhq.com/pricing
- https://www.hopperhq.com/
- https://www.hopperhq.com/about

Page: https://toolgpa.com/tools/hopper-hq
Listed by ToolGPA (toolgpa.com).
