# JSON-LD for SEO review (2026): is it worth $399 a year?

> Shopify structured data app for rich results and Merchant Center

Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA.

JSON-LD for SEO, listed as Ilana's JSON-LD for SEO, is a Shopify app that turns a store's product, review, blog, page and business details into structured data for Google rich results, Google Merchant Center, Bing and Pinterest. It handles cases such as preorders, used goods, minimum quantities and subscription prices, and the price includes a structured data audit, rich result monitoring and a video course. It is sold as one annual plan.

- **Category:** SEO Plugins & Apps
- **Made by:** Ilana Davis LLC (since 2015)
- **Website:** https://apps.shopify.com/json-ld-for-seo
- **Runs on:** Web
- **Who should skip it:** Skip it if your store is headless or not on Shopify, as the developer says it can't work there.
- **Facts last checked:** Oct 23, 2026

## Pricing

As of Oct 23, 2026, JSON-LD for SEO is a paid product with a free trial, starting at $399 per year.

- **Pricing model:** Free trial
- **Free plan:** None.
- **Free trial:** 7-day free trial of the annual plan.

| Plan | Price | What you get |
| --- | --- | --- |
| Annual Pro | $399 per year | Expanded Schema.org markup, Merchant Center fields, a structured data audit, rich result monitoring, owner support and the SEO Simplified course. |

Read from https://apps.shopify.com/json-ld-for-seo on Oct 23, 2026. Prices change, so confirm with JSON-LD for SEO before buying.

## Key features

- **Product structured data:** Pulls price, availability, delivery rates, return policy, brand and images from Shopify into JSON-LD, and keeps it current when the theme or products change.
- **Review stars:** Adds ratings to product markup from more than 20 supported review apps, including Judge.me, Stamped and Klaviyo Reviews.
- **Merchant Center fields:** Supplies the unique product identifiers and variant prices Merchant Center checks, with settings for preorders, backorders, used or refurbished goods and minimum quantities.
- **Store, blog and page markup:** Covers the homepage, pages, blog posts and breadcrumbs, plus organization details such as location, phone and social profiles for the Knowledge Graph.
- **FAQ, recipe and video schema:** Optional markup for FAQs, recipes and videos on the store, and subscription prices from subscription apps that use Shopify Checkout.
- **Audit, monitoring and training:** Includes a structured data audit at install, up to 6 months of initial rich result monitoring and then ongoing checks, and a 7-hour Shopify SEO video course.

## Good for

- Stores whose Google Merchant Center listings fail over product data
- Shopify stores with a review app that want stars in Google results
- Stores selling preorders, refurbished goods or subscriptions

## Worth knowing

- Works only on Shopify stores, and the developer says it cannot work with headless stores.
- Sold only as one annual plan at $399, charged once a year; there is no monthly option or free plan.
- The refund policy gives refunds only when the app cannot be installed, not for a change of mind or for rich results that do not appear.
- The developer notes that structured data does not by itself get a store into AI search results; it helps AI tools describe products accurately.

## ToolGPA grades

**GPA: 2.2 out of 4**, graded Oct 23, 2026. JSON-LD for SEO turns a Shopify store's products, reviews, blog and business details into structured data for Google, Merchant Center, Bing and Pinterest, including awkward cases like preorders and used goods. It's sold only as one $399 yearly plan, with no monthly option and no free plan. Refunds are given only if the app can't be installed, and it won't work on headless stores.

- **Value for money: D.** $399 a year is about $33.25 a month, exactly where this category's dearest tenth starts, for structured data alone. There's no monthly option. The price does include an audit, monitoring of how products show in Google and a video course.
- **Free plan and trial: C.** No free plan. There's a 7-day trial of the annual plan, and the listing doesn't say it needs a card. After that, $399 is charged for the whole year.
- **Features: C.** Product, review, Merchant Center, store, blog, page, FAQ, recipe and video markup, with settings for preorders, used goods and subscriptions, plus an audit and monitoring. It does structured data fully, but that's a smaller job than a full SEO app.
- **Ease of use: B.** No store rating on record, but there's little to set up: it pulls prices, stock, reviews and policies from Shopify into the markup and keeps it current when products or the theme change.
- **Platforms and integrations: B.** Web, inside the Shopify admin, with Google Merchant Center, Shopify Markets and more than 20 review apps such as Judge.me, Stamped and Klaviyo Reviews. No phone or desktop app.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from Ilana Davis LLC's own pages and its Shopify App Store listing on 23 October 2026. Not based on using the product, and shorter than our full reviews.

## Where it stands among SEO plugins and apps

- JSON-LD for SEO's GPA of 2.2 is higher than 18 of the 78 other SEO plugins and apps we grade, and level with 14.
- It stands best on ease of use (B, above 60 of 78) and worst on value for money (D, above 0).
- Its paid plans start at $33.25 a month when paid by the year, against a middle price of $9.99 for the category: 53 of the 58 others that charge start lower.
- On features, ease of use and platforms it scores 2.7 out of 4. 1 tool scores higher and costs less.

The category's chart of price against score: https://toolgpa.com/charts/seo-plugins

## Keep it, or make your own?

**Keep it.** The plain part of JSON-LD for SEO you could make: schema markup. What surrounds it you could not. The 2 things listed below take a company, not a weekend. That makes this kind of software worth paying for, not this one in particular: 46 of the 78 other SEO plugins and apps grade higher. It costs $399 a year.

- You could make: Schema markup: an app builder makes this well.
- You could not: The same prompts asked of ChatGPT, Perplexity, Gemini and Google's AI answers every day, and the answers kept.
- You could not: It plugs into other products, Google Merchant Center, Judge.me and Stamped among them.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

## Works with

Google Merchant Center, Judge.me, Stamped, Klaviyo Reviews, Shopify Markets

**Tags:** Schema markup, AI search visibility

## Alternatives

- [Schema Plus for SEO](https://toolgpa.com/tools/schema-plus-for-seo): Shopify JSON-LD app for product, review and merchant listing schema. [Compare](https://toolgpa.com/compare/json-ld-for-seo-vs-schema-plus-for-seo)
- [Webrex SEO](https://toolgpa.com/tools/webrex-seo): Shopify schema app for product rich results and AI-ready FAQ markup. [Compare](https://toolgpa.com/compare/json-ld-for-seo-vs-webrex-seo)
- [SearchPie](https://toolgpa.com/tools/searchpie): Shopify SEO app for schema, meta tags, indexing and page speed. [Compare](https://toolgpa.com/compare/json-ld-for-seo-vs-searchpie)
- [Smart SEO](https://toolgpa.com/tools/smart-seo): Shopify SEO app for AI meta tags, image optimization and JSON-LD. [Compare](https://toolgpa.com/compare/json-ld-for-seo-vs-smart-seo)
- [Avada SEO Suite](https://toolgpa.com/tools/avada-seo-suite): Shopify SEO app with AI audits, image compression and speed tools. [Compare](https://toolgpa.com/compare/avada-seo-suite-vs-json-ld-for-seo)

## Sources

The prices, plans, platforms and features above were read from these pages on Oct 23, 2026:

- https://apps.shopify.com/json-ld-for-seo
- https://www.ilanadavis.com/products/json-ld-for-seo
- https://www.ilanadavis.com/pages/json-ld-for-seo-faq
- https://www.ilanadavis.com/policies/refund-policy

Page: https://toolgpa.com/tools/json-ld-for-seo
Listed by ToolGPA (toolgpa.com).
