# KeyData review (2026): is it worth it? > Booking data and benchmarking for vacation rental managers Checked Nov 13, 2026 ยท graded Nov 13, 2026 by ToolGPA. KeyData, from KeyData Dashboard, Inc., is a data platform built on reservation records that property managers share from their property management systems. ProData gives managers benchmarking, pacing and owner reports, DestinationData serves tourism boards, and EnterpriseData supplies custom data and APIs. - **Category:** Vacation Rental Software - **Made by:** KeyData Dashboard, Inc. - **Website:** https://www.keydata.co - **Runs on:** Web - **Who should skip it:** Skip it if you want a price up front, as none is published and access starts with a demo. - **Facts last checked:** Nov 13, 2026 ## Pricing KeyData's current pricing could not be confirmed from its own site. ## Key features - **Market benchmarking:** Compare a portfolio with similar properties in the same market, filtering by bedrooms, amenities, location and stay length. - **Pacing and booking insights:** Track future bookings against the prior year, along with booking windows, booking curves and forward occupancy trends. - **Owner and unit reporting:** Year-over-year, occupancy and market-comparison reports down to the single unit, for explaining results to property owners. - **Direct-source reservation data:** The vendor says its figures come from confirmed bookings in more than 80 property management systems, not scraped calendars. - **Rental projections and comp sets:** Projects revenue for new or acquired inventory and builds groups of competing properties without manual research. - **Data for tourism and enterprise:** DestinationData serves destination organizations, and EnterpriseData offers custom data and an API for investors and analysts. ## Good for - Property managers who need market benchmarks backed by booking data - Managers who must explain performance to property owners - Tourism boards and analysts needing short-term rental market data ## Worth knowing - No prices are published on the site; access starts with a demo request. - The data comes from managers who connect a supported property management system, so coverage depends on those connections. - SuperControl's site says KeyData is free for SuperControl users, so cost may depend on your PMS. - It reports and benchmarks; it does not set prices or manage bookings. ## ToolGPA grades **GPA: 1.8 out of 4**, graded Nov 13, 2026. KeyData reports on bookings and benchmarks a vacation rental portfolio against its market, using data from managers who connect their systems. It does not set prices or run bookings, no price is published, and access starts with a demo request. - **Value for money: C.** No price is published, so we grade it in the middle; SuperControl's site says it is free for SuperControl users. - **Free plan and trial: F.** No free plan and no trial on record for everyone. - **Features: C.** Benchmarking, pacing and owner reports are covered, but it reports only: no pricing, no bookings. - **Ease of use: C.** No store rating on record, and you connect a property manager system and book a demo first. - **Platforms and integrations: B.** Web only, fed by Guesty, Hostaway, Hospitable, OwnerRez, Lodgify and Streamline. These are ToolGPA's own grades. Graded from this listing, whose facts were read from KeyData's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews. ## Where it stands among vacation rental tools - KeyData's GPA of 1.8 is higher than 3 of the 53 other vacation rental tools we grade, and level with 10. - It stands best on platforms and integrations (B, above 4 of 53) and worst on free plan and trial (F, above 0). The category's chart of price against score: https://toolgpa.com/charts/vacation-rentals ## Keep it, or make your own? **Keep it.** The plain part of KeyData you could make: reports. What surrounds it you could not. The 2 things listed below take a company, not a weekend. That makes this kind of software worth paying for, not this one in particular: 40 of the 53 other vacation rental tools grade higher. - You could make: Reports: an app builder makes this well. - You could not: Connections that pull numbers from dozens of other services. - You could not: It plugs into other products, Guesty, Hostaway and Hospitable among them, and has an API. A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it. ## Works with Guesty, Hostaway, Hospitable, OwnerRez, Lodgify, Streamline, Escapia, Supercontrol **Tags:** Reports, Dashboards, Public API ## Alternatives - [AirDNA](https://toolgpa.com/tools/airdna): Short-term rental market data, revenue estimates and comp sets. [Compare](https://toolgpa.com/compare/airdna-vs-key-data-dashboard) - [Airbtics](https://toolgpa.com/tools/airbtics): Airbnb market data and revenue estimates for hosts and investors. [Compare](https://toolgpa.com/compare/airbtics-vs-key-data-dashboard) - [PriceLabs](https://toolgpa.com/tools/pricelabs): Dynamic pricing and market data for rentals and hotels. [Compare](https://toolgpa.com/compare/key-data-dashboard-vs-pricelabs) - [Wheelhouse](https://toolgpa.com/tools/wheelhouse): Dynamic pricing and market data for short and mid-term rentals. [Compare](https://toolgpa.com/compare/key-data-dashboard-vs-wheelhouse) - [Beyond](https://toolgpa.com/tools/beyond): Dynamic pricing for short-term rentals, billed as a share of bookings. [Compare](https://toolgpa.com/compare/beyond-vs-key-data-dashboard) ## Sources The prices, plans, platforms and features above were read from these pages on Nov 13, 2026: - https://www.keydata.co/ - https://www.keydata.co/products/prodata - https://www.keydata.co/products/destinationdata - https://www.supercontrol.co.uk/pricing/ Page: https://toolgpa.com/tools/key-data-dashboard Listed by ToolGPA (toolgpa.com).