# Keyword Hero review (2026): is the free plan enough?

> Restores the keywords behind organic traffic in Google Analytics

Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA.

Keyword Hero matches the keywords in Google Search Console to sessions in Google Analytics 4, so organic traffic, engagement and conversions can be read by keyword instead of showing as not provided. It also reports traffic from AI assistants such as ChatGPT and Perplexity, and an MCP server lets AI agents query the data. Plans are priced by organic sessions a month.

- **Category:** Keyword Research Tools
- **Made by:** cross platform solutions GmbH
- **Website:** https://keyword-hero.com
- **Runs on:** Web
- **Who should skip it:** Skip it if you're hunting for new keywords, since it only reads traffic you already get.
- **Facts last checked:** Oct 23, 2026

## Pricing

As of Oct 23, 2026, Keyword Hero has a free plan, and paid plans start at $8 per month, billed annually ($9 billed monthly).

- **Pricing model:** Free plan
- **Free plan:** Little plan, free for good: up to 2,000 organic sessions a month with keyword performance and comparison and the Google Analytics upload. No history or key-event tracking. No card needed.
- **Free trial:** None listed.

| Plan | Price | What you get |
| --- | --- | --- |
| Little | $0 | Up to 2,000 organic sessions a month, keyword performance and comparison, and the Google Analytics upload. |
| Big | $8 per month for 10,000 sessions, billed annually ($9 billed monthly) | 1 key event, 1 month of history, custom segments, and brand, device and country reports. |
| Giant | $44 per month for 50,000 sessions, billed annually ($49 billed monthly) | 3 key events, 6 months of history, keyword search intent and MCP server access. |
| Ultimate | $134 per month for 250,000 sessions, billed annually ($149 billed monthly) | 10 key events, 16 months of history and keyword data as a BigQuery table. |
| Ultimate Pro | Custom | More than 250,000 sessions and 10 key events on a custom contract, with dedicated support. |

Read from https://keyword-hero.com/pricing on Oct 23, 2026. Prices change, so confirm with Keyword Hero before buying.

## Ways to pay less

- **Save 10% with annual billing** (Annual discount): Keyword Hero's pricing page lists annual billing at 10% off: Big is $8 a month billed annually instead of $9, and Giant $44 instead of $49. Source: https://keyword-hero.com/pricing

## Key features

- **Keywords restored in Analytics:** Matches Search Console queries to Google Analytics sessions, so sessions, bounce rate, page views and conversions show by keyword. The FAQ puts the average match at 93%.
- **AI assistant traffic:** Shows how much traffic ChatGPT, Perplexity, Claude and Gemini send to the site, next to classic organic search.
- **Search intent:** Labels keywords as transactional, commercial, navigational or informational, from the Giant plan up.
- **Performance reports:** Compare keyword performance over time, and from Big up use custom segments and brand, device and country reports.
- **MCP server:** From Giant up, AI clients such as Claude, ChatGPT, Cursor and VS Code can query sessions, conversions and revenue by keyword, page, country, device or intent.
- **BigQuery export:** Ultimate and Ultimate Pro deliver the keyword data as a BigQuery table for your own analysis.

## Good for

- Site owners who want to see which searches lead to conversions
- SEO teams reporting brand and non-brand organic growth
- Tracking traffic from AI assistants alongside Google search

## Worth knowing

- It needs Google Analytics 4 and Search Console, and writes its keywords to a separate Analytics property; the keywords are matched statistically, not read from Google.
- The free plan stops at 2,000 organic sessions a month and keeps no history.
- Search intent and MCP access start at Giant, $49 a month; the BigQuery table starts at Ultimate.
- Plans are priced by organic sessions a month; above 250,000 is a custom contract.

## ToolGPA grades

**GPA: 2.2 out of 4**, graded Oct 23, 2026. Keyword Hero brings back the keywords Google Analytics hides as not provided: it matches your Search Console searches to visits, so you can see which keywords bring sign-ups and sales. Big is $8 a month on yearly billing. But it needs both Google products, the matches are statistical rather than Google's own data, the free plan keeps no history, and it won't find you a single new keyword.

- **Value for money: B.** Big is $8 a month on yearly billing ($9 monthly) for 10,000 organic sessions, inside the cheaper quarter of this category. It climbs with your traffic, though: 50,000 sessions is Giant at $44, and that's where search intent and the MCP server start.
- **Free plan and trial: C.** The Little plan is free for good with no card, up to 2,000 organic sessions a month. But it keeps no history and tracks no key events, so seeing which keyword led to a sale, the whole point, needs Big.
- **Features: D.** It does one thing: match Search Console queries to Analytics sessions, 93% of them on average by its FAQ, plus AI assistant traffic and intent labels. It needs both Google products to work at all, and gives no keyword ideas, volumes or difficulty.
- **Ease of use: C.** No rating on record. You connect Google Analytics 4 and Search Console, and it writes the keywords to a separate Analytics property, so there's setup before you see anything.
- **Platforms and integrations: B.** Web only, wired into Google Analytics, Search Console and BigQuery, with an MCP server from Giant so Claude, ChatGPT, Cursor or VS Code can ask for the numbers. No desktop or phone app.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from Keyword Hero's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews.

## Where it stands among keyword research tools

- Keyword Hero's GPA of 2.2 is higher than 12 of the 51 other keyword research tools we grade, and level with 10.
- It stands best on value for money (B, above 27 of 51) and worst on features (D, above 0).
- Its paid plans start at $8 a month, against a middle price of $18 for the category: 4 of the 35 others that charge start lower.
- On features, ease of use and platforms it scores 2.0 out of 4. 9 tools score higher and cost less.

The category's chart of price against score: https://toolgpa.com/charts/keyword-research

## Keep it, or make your own?

**Keep it.** To replace Keyword Hero you would be making search volumes for millions of keywords, gathered and kept up to date. That is not a weekend's work, with an AI app builder or without one. That makes this kind of software worth paying for, not this one in particular: 29 of the 51 other keyword research tools grade higher. It costs $96 a year.

- You could make: Reports: an app builder makes this well.
- You could not: Search volumes for millions of keywords, gathered and kept up to date.
- You could not: A tracking script and a database that counts every visit.
- You could not: The same prompts asked of ChatGPT, Perplexity, Gemini and Google's AI answers every day, and the answers kept.
- You could not: It plugs into other products, Google Analytics, Google Search Console and BigQuery among them.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

## Works with

Google Analytics, Google Search Console, BigQuery, Claude, ChatGPT, Cursor, VS Code, Perplexity

**Tags:** Web analytics, Keyword research, Reports, AI search visibility

## Alternatives

- [Google Search Console](https://toolgpa.com/tools/google-search-console): Free Google reports on a site's search traffic, indexing and issues. [Compare](https://toolgpa.com/compare/google-search-console-vs-keyword-hero)
- [Keyword Insights](https://toolgpa.com/tools/keyword-insights): Keyword clustering, content briefs and AI writing on one credit pool. [Compare](https://toolgpa.com/compare/keyword-hero-vs-keyword-insights)
- [SEOTesting](https://toolgpa.com/tools/seotesting): SEO tests and reports built on your own Search Console data. [Compare](https://toolgpa.com/compare/keyword-hero-vs-seotesting)
- [Google Analytics](https://toolgpa.com/tools/google-analytics): Google's free website and app analytics, with a paid 360 tier. [Compare](https://toolgpa.com/compare/google-analytics-vs-keyword-hero)
- [Semrush](https://toolgpa.com/tools/semrush): SEO suite for keyword research, rank tracking and AI search visibility. [Compare](https://toolgpa.com/compare/keyword-hero-vs-semrush)

## Sources

The prices, plans, platforms and features above were read from these pages on Oct 23, 2026:

- https://keyword-hero.com/pricing
- https://keyword-hero.com/
- https://keyword-hero.com/mcp-server
- https://keyword-hero.com/docs/faq/
- https://keyword-hero.com/terms-conditions

Page: https://toolgpa.com/tools/keyword-hero
Listed by ToolGPA (toolgpa.com).
