# Lasso review (2026): is the free plan enough? > Affiliate link manager and product displays for publishers Checked Nov 13, 2026 ยท graded Nov 13, 2026 by ToolGPA. Lasso is a tool for publishers who promote other companies' products. It turns affiliate links into product displays, comparison tables and grids in WordPress, tracks clicks, alerts on broken links and adds Amazon images and prices. It also covers link-in-bio pages, YouTube descriptions and a marketplace of higher-commission Amazon products. - **Category:** Affiliate & Referral Software - **Made by:** Lasso - **Website:** https://getlasso.co - **Runs on:** Web, Browser extension - **Who should skip it:** Skip it if you want to run your own affiliate program, as this is a publisher tool. - **Facts last checked:** Nov 13, 2026 ## Pricing As of Nov 13, 2026, Lasso has a free plan, and paid plans start at $19 per month for 1 property. - **Pricing model:** Free plan - **Free plan:** Free plan for 1 property: single product displays, Amazon images with your own API, a simple link dashboard and broken link alerts. - **Free trial:** None listed. | Plan | Price | What you get | | --- | --- | --- | | Free | $0 | 1 property (one website or one YouTube channel), single product displays, simple link dashboard and the Lite WordPress plugin. | | Creator | $19 per month for 1 property, billed monthly | Product displays, tables and grids, Amazon images and prices without your own API, broken link alerts and simple analytics. | | Pro | $29 per month for up to 3 properties, billed monthly | Adds a synced link dashboard, advanced analytics and international link localization. | | Studio | $59 per month for up to 5 properties, billed monthly | Adds team support, API access and priority support. | | Enterprise | Custom | Unlimited properties, custom features and integrations, and a dedicated account manager. | Read from https://getlasso.co/pricing/ on Nov 13, 2026. Prices change, so confirm with Lasso before buying. ## Ways to pay less - **Save about 17% with yearly billing** (Annual discount): The pricing page shows yearly totals of $190 (Creator), $289 (Pro) and $549 (Studio) against the monthly prices, with a Save 17% label. Source: https://getlasso.co/pricing/ ## Key features - **Product displays and tables:** Turns an affiliate link into a product box, comparison table or grid in a post, with the publisher's own text. - **Amazon images and prices:** Pulls Amazon product images and prices automatically; the free plan needs the publisher's own Amazon API credentials. - **Link health alerts:** Flags broken links and out-of-stock products so they can be fixed. - **Link management and analytics:** A single dashboard for affiliate links, link shortening on your own domain and click tracking, with advanced analytics from Pro. - **Higher-commission marketplace:** A marketplace of more than 450,000 products, plus higher rates on eligible Amazon products. - **WordPress, YouTube and link-in-bio:** Works through a WordPress plugin, YouTube integration and a Chrome extension, with link-in-bio pages for social content. ## Good for - Affiliate bloggers who recommend products in WordPress posts - Amazon Associates publishers - YouTube creators with affiliate links in descriptions ## Worth knowing - Plans are limited by properties: 1 on Free and Creator, 3 on Pro, 5 on Studio. - Team support and API access start at Studio. - This is a publisher tool for placing and tracking links, not software for running an affiliate program of your own. - The free plan uses the Lite WordPress plugin; paid plans get the full version. ## ToolGPA grades **GPA: 2.6 out of 4**, graded Nov 13, 2026. Lasso manages affiliate links and builds product boxes and tables for WordPress and YouTube, with a free plan for one site. But it is a tool for publishers, not for running a program, plans are limited by property count, and the API and team seats start at $59 a month. - **Value for money: B.** Creator is $19 a month, inside the category's cheapest quarter, which starts at $31. Pro is $29 and Studio $59. - **Free plan and trial: B.** A free plan for 1 property with single product displays, a link dashboard and broken link alerts. You can live on it for one site. - **Features: C.** Displays, tables, link health alerts and analytics cover the publisher job. The free plan has the Lite plugin and advanced analytics need Pro. - **Ease of use: C.** A WordPress plugin and web dashboard to install and configure. No store rating is on record. - **Platforms and integrations: B.** Web and a browser extension, with WordPress, YouTube and link-in-bio support and 3 integrations. These are ToolGPA's own grades. Graded from this listing, whose facts were read from Lasso's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews. ## Where it stands among affiliate and referral tools - Lasso's GPA of 2.6 is higher than 81 of the 89 other affiliate and referral tools we grade, and level with 6. - It stands best on free plan and trial (B, above 80 of 89) and worst on features (C, above 0). - Its paid plans start at $19 a month, against a middle price of $65.46 for the category: 3 of the 49 others that charge start lower. - On features, ease of use and platforms it scores 2.3 out of 4. Nothing scores higher for less, though at least one tool matches that score at a lower price. The category's chart of price against score: https://toolgpa.com/charts/affiliate-software ## Keep it, or make your own? **Keep it.** The plain part of Lasso you could make: reports. What surrounds it you could not. The 2 things listed below take a company, not a weekend. It is one of the better ones too: its GPA of 2.6 is higher than 81 of the 89 other affiliate and referral tools we grade. It costs $228 a year. - You could make: Reports: an app builder makes this well. - You could not: Every click and sale traced back to the right partner. - You could not: It plugs into other products, WordPress, YouTube and Amazon Associates among them, and has an API. A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it. ## Works with WordPress, YouTube, Amazon Associates **Tags:** Affiliate tracking, Reports, Public API ## Alternatives - [ThirstyAffiliates](https://toolgpa.com/tools/thirstyaffiliates): WordPress plugin for cloaking and managing affiliate links. [Compare](https://toolgpa.com/compare/lasso-vs-thirstyaffiliates) - [Geniuslink](https://toolgpa.com/tools/geniuslink): Smart affiliate links with localization and mobile deep linking. [Compare](https://toolgpa.com/compare/geniuslink-vs-lasso) - [Affilimate](https://toolgpa.com/tools/affilimate): Affiliate revenue analytics and sponsorship tools for publishers. [Compare](https://toolgpa.com/compare/affilimate-vs-lasso) - [AffiliateWP](https://toolgpa.com/tools/affiliatewp): WordPress plugin for running your own affiliate program. [Compare](https://toolgpa.com/compare/affiliatewp-vs-lasso) - [Skimlinks](https://toolgpa.com/tools/skimlinks): Affiliate link monetization for publishers, with paid merchant tiers. [Compare](https://toolgpa.com/compare/lasso-vs-skimlinks) ## Sources The prices, plans, platforms and features above were read from these pages on Nov 13, 2026: - https://getlasso.co/pricing/ - https://getlasso.co/ Page: https://toolgpa.com/tools/lasso Listed by ToolGPA (toolgpa.com).