# Mailjet

> Email API, SMTP relay and campaign editor on one plan priced by volume

Mailjet, part of Sinch, sends transactional email through a REST API or SMTP relay and marketing campaigns through a drag-and-drop editor, both from one account and one plan. Plans are priced by emails sent a month rather than by contacts stored, with EU-based data centers. A free plan sends 6,000 emails a month, up to 200 a day.

- **Category:** Email Sending Services
- **Made by:** Mailjet (since 2010)
- **Website:** https://www.mailjet.com
- **Runs on:** Web
- **Facts last checked:** Oct 18, 2026

## Pricing

Mailjet has a free plan. Paid plans start at $8.10 per month for 8,000 emails, billed annually ($9 billed monthly).

- **Pricing model:** Free plan
- **Free plan:** 6,000 emails a month, limited to 200 a day, 1,000 contacts, the API, SMTP relay, webhooks and the email editor. No credit card needed.
- **Free trial:** None listed.

| Plan | Price | What you get |
| --- | --- | --- |
| Free | $0 | 6,000 emails a month and 200 a day, 1,000 contacts, API, SMTP relay, webhooks, basic statistics; online support in the first month only. |
| Starter | $8.10 per month for 8,000 emails, billed annually ($9 billed monthly) | No daily limit, 2,000 contacts, brand kit, 1 subaccount and online support. |
| Essential | $17.10 per month for 15,000 emails, billed annually ($19 billed monthly) | Unlimited contacts, segmentation, AI writing help, 500 address validations, no Mailjet logo. $40 a month at 50,000 emails, billed monthly. |
| Premium | $26.10 per month for 15,000 emails, billed annually ($29 billed monthly) | Automations, landing pages, advanced stats, priority support, up to 20 subaccounts. $59 a month at 50,000 emails; dedicated IP from 100,000. |
| Custom | Custom | For high-volume senders: a technical account manager, dedicated IP strategy, blocklist monitoring and deliverability reports. |

Read from https://www.mailjet.com/pricing/ on Oct 18, 2026. Prices change, so confirm with Mailjet before buying.

## Ways to pay less

- **10% off with annual payment** (Annual discount): Paying yearly takes 10% off: Starter is $8.10 a month instead of $9, Essential $17.10 instead of $19 and Premium $26.10 instead of $29. Source: https://www.mailjet.com/pricing/

## Key features

- **Send API and SMTP relay:** Send password resets, receipts and other app email through a REST API or SMTP relay, with templates that take per-recipient variables.
- **Parse API for inbound email:** Turns incoming emails into data your app can act on, alongside real-time webhooks for deliveries, opens, clicks and bounces.
- **Campaign editor and MJML:** A drag-and-drop editor with templates for newsletters, plus MJML, a markup language for coding responsive emails.
- **Automations and landing pages:** Premium adds automated email workflows, landing pages, A/B testing and advanced statistics.
- **Email validation and previews:** Essential includes 500 address validations and 500 inbox previews a month; Premium raises previews to 2,000.
- **EU data and GDPR:** EU-based data centers, ISO 27001-certified infrastructure and tracking-consent settings aimed at European privacy rules.

## Good for

- Teams sending app email and newsletters from one account
- European businesses that want data kept in the EU
- Senders with large lists who email them rarely

## Worth knowing

- There are no separate sending-only plans: the same plans cover API sending and marketing campaigns, with marketing features unlocked by tier.
- The free plan caps sending at 200 emails a day and offers online support only in the first month.
- Essential tops out at 50,000 emails a month; higher volumes need Premium, which is $499 a month at 500,000.
- A dedicated IP is available on Premium only from the 100,000-email plan, on request.

## ToolGPA grades

**GPA: 2.4 out of 4**, graded Oct 18, 2026. Mailjet puts app email and marketing campaigns on the same plan: an API and SMTP relay for receipts and resets, and a drag-and-drop editor for newsletters, with data kept in the EU. 50,000 emails is $40 a month on Essential, 10% less paid yearly, which is dearer than sending-only rivals. It makes sense if you'll use the campaign side too.

- **Value for money: C.** Graded on 50,000 emails a month: Essential is $40 at that volume, 10% less paid yearly, toward the dear end of this category. But the same plan covers campaigns too, with unlimited contacts and segments, and 50,000 is as far as Essential goes.
- **Free plan and trial: C.** Free for good, no card: 6,000 emails a month with the API, SMTP and webhooks, the most of any free plan here. But it's capped at 200 a day, and online support only lasts the first month.
- **Features: B.** API and SMTP sending, a parse API for inbound email, webhooks, templates with variables, a campaign editor with MJML, validation and inbox previews, and automations on Premium. It covers the sending job and then some.
- **Ease of use: C.** Judged on how fast a developer sends a first email: API keys and SMTP details come with the free plan, once your domain is set up. No rating on record. The campaign side adds an editor and lists to learn, if you use it.
- **Platforms and integrations: B.** Web, with an API and SMTP relay, plus WordPress, WooCommerce, Shopify, HubSpot, Google Cloud and Sinch Engage. No desktop or phone app, so B is the top.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from Mailjet's own pages on 18 October 2026. Not based on using the product, and shorter than our full reviews.

## Where it stands among email sending services

- Mailjet's GPA of 2.4 is higher than 3 of the 11 other email sending services we grade, and level with 2.
- It stands best on features (B, above 2 of 11) and worst on ease of use (C, above 0).
- Its paid plans start at $8.10 a month, against a middle price of $15 for the category: 1 of the 10 others that charge start lower.
- On features, ease of use and platforms it scores 2.7 out of 4. Nothing scores higher for less, though at least one tool matches that score at a lower price.

The category's chart of price against score: https://toolgpa.com/charts/email-sending

## Keep it, or make your own?

**Keep it.** To replace Mailjet you would be making mail servers with a good name among inbox providers. That is not a weekend's work, with an AI app builder or without one. That makes this kind of software worth paying for, not this one in particular: 6 of the 11 other email sending services grade higher. It costs $97.20 a year.

- You could not: Mail servers with a good name among inbox providers.
- You could not: Newsletters sent to thousands of people that still reach the inbox.
- You could not: Email sent in volume that still reaches the inbox.
- You could not: Checking that an address exists without writing to it.
- You could not: It plugs into other products, WordPress, WooCommerce and Shopify among them, and has an API.
- You could not: The depth: we grade its features B, which means it covers the whole job.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

## Works with

WordPress, WooCommerce, Shopify, HubSpot, Google Cloud, Sinch Engage

**Tags:** Transactional email, Public API, Email campaigns, Marketing automation, Email verification

## Alternatives

- [Mailgun](https://toolgpa.com/tools/mailgun): Email API and SMTP relay for developers, with list validation. [Compare](https://toolgpa.com/compare/mailgun-vs-mailjet)
- [Twilio SendGrid](https://toolgpa.com/tools/sendgrid): Twilio's email API and SMTP service, priced by monthly email volume. [Compare](https://toolgpa.com/compare/mailjet-vs-sendgrid)
- [Brevo](https://toolgpa.com/tools/brevo): Email, SMS and WhatsApp marketing priced by emails sent, with a CRM. [Compare](https://toolgpa.com/compare/brevo-vs-mailjet)
- [MailerSend](https://toolgpa.com/tools/mailersend): Transactional email and SMS API from the team behind MailerLite. [Compare](https://toolgpa.com/compare/mailersend-vs-mailjet)
- [Elastic Email](https://toolgpa.com/tools/elastic-email): Low-cost email API and SMTP relay priced by monthly email volume. [Compare](https://toolgpa.com/compare/elastic-email-vs-mailjet)

## Sources

The prices, plans, platforms and features above were read from these pages on Oct 18, 2026:

- https://www.mailjet.com/pricing/
- https://www.mailjet.com/products/email-api/
- https://www.mailjet.com/about/

Page: https://toolgpa.com/tools/mailjet
Listed by ToolGPA (toolgpa.com).