# MentionMatch review (2026): is the free plan enough?

> Free matching of B2B writers with expert sources for quotes

Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA.

MentionMatch, formerly Help a B2B Writer, connects writers at B2B publications with experts who can supply quotes, anecdotes and data. Writers submit a request, the team approves it and emails it to registered sources whose areas of expertise match, and writers are encouraged to credit quotes they use with a link. It is free for both sides; a paid API feed serves agencies and software tools.

- **Category:** Backlinks & Link Building
- **Made by:** Superpath Incorporated
- **Website:** https://mentionmatch.com
- **Runs on:** Web
- **Who should skip it:** Skip it if you work in consumer or general news, as requests are B2B only.
- **Facts last checked:** Oct 23, 2026

## Pricing

As of Oct 23, 2026, MentionMatch has a free plan, and paid plans start at $500 per month for the API, billed monthly.

- **Pricing model:** Free plan
- **Free plan:** Free for sources to receive matching requests by email and for writers to submit requests; publications can send up to 3 requests a week.
- **Free trial:** None listed.

| Plan | Price | What you get |
| --- | --- | --- |
| Free | $0 | Sources get requests matched to their expertise by email; writers submit requests for quotes. |
| MentionMatch API | $500 per month, billed monthly | Requests delivered instantly by webhook rather than a day later, plus Verified Sender Status on replies. Checkout shown in rupees at Stripe's stated rate. |

Read from https://buy.stripe.com/dR600E3o035e1lS8xb on Oct 23, 2026. Prices change, so confirm with MentionMatch before buying.

## Key features

- **Requests matched by expertise:** Sources pick areas such as marketing, SaaS, sales, SEO, CRO, analytics, AI or ecommerce and receive only requests that match.
- **Writer request form:** Writers describe the quotes, anecdotes or data they need; each request is approved first and sent ahead of its deadline, aiming for at least 2 days.
- **Links for quotes used:** Writers are encouraged to credit a quote they use with a link to the source's site.
- **Today's requests:** A public page lists the current requests, alongside a best-practices guide for answering them.
- **API webhook feed:** The paid API sends every request to your own endpoint or to tools such as Airtable, Notion or Asana as it arrives, set up with the team's help.

## Good for

- B2B marketers and founders earning mentions and links with expert quotes
- Freelance and in-house B2B writers looking for original quotes
- Agencies or software tools that resell expert requests, through the API

## Worth knowing

- Requests cover B2B topics only, such as marketing, SaaS, sales and SEO, not consumer or general news.
- Free sources get requests a day later than API subscribers, who also get Verified Sender Status on replies.
- The API price was read from its Stripe checkout, which showed rupees from India at Stripe's exchange rate.
- Each publication can submit at most three requests a week, and the team approves each one first.

## ToolGPA grades

**GPA: 2.8 out of 4**, graded Oct 23, 2026. MentionMatch, formerly Help a B2B Writer, emails experts the quote requests from B2B writers that match their areas, free on both sides. But it covers B2B topics only, free sources get requests a day after paying API subscribers, and each publication can send just three requests a week.

- **Value for money: A.** The service is free for sources and writers, and that's the whole product for most people. The paid API is $500 a month, for agencies and software tools that want requests instantly by webhook.
- **Free plan and trial: B.** Free with no cap a normal source would reach. But free requests arrive a day later than API subscribers', who also get Verified Sender Status on replies, so free users answer second.
- **Features: C.** Requests matched by expertise, a writer form with approval, links for quotes used, a public page of today's requests and the API feed. It does matching fully, but that's a smaller job, and B2B topics only.
- **Ease of use: B.** No rating on record, but nothing to set up: register as a source, pick your areas and matching requests come by email.
- **Platforms and integrations: C.** Web and email for everyone. The webhook feed to your own endpoint, Airtable, Notion or Asana comes only with the $500 API.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from MentionMatch's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews.

## Where it stands among link building tools

- MentionMatch's GPA of 2.8 is higher than 45 of the 50 other link building tools we grade, and level with 4.
- It stands best on value for money (A, above 40 of 50) and worst on platforms and integrations (C, above 0).
- Its paid plans start at $500 a month, against a middle price of $49 for the category: 40 of the 41 others that charge start lower.
- On features, ease of use and platforms it scores 2.3 out of 4. 6 tools score higher and cost less.

The category's chart of price against score: https://toolgpa.com/charts/link-building

## Keep it, or make your own?

**Keep it.** To replace MentionMatch you would be making a network of journalists who post requests for sources. That is not a weekend's work, with an AI app builder or without one. It is one of the better ones too: its GPA of 2.8 is higher than 45 of the 50 other link building tools we grade. It costs $6,000 a year.

- You could make: Link outreach: an app builder makes this well.
- You could not: A network of journalists who post requests for sources.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

## Works with

Airtable, Notion, Asana

**Tags:** Journalist requests, Link outreach

## Alternatives

- [Qwoted](https://toolgpa.com/tools/qwoted): Marketplace where reporters request expert sources and PRs pitch. [Compare](https://toolgpa.com/compare/mentionmatch-vs-qwoted)
- [Featured](https://toolgpa.com/tools/featured): AI assistant for PR that finds journalist requests and drafts pitches. [Compare](https://toolgpa.com/compare/featured-vs-mentionmatch)
- [SourceBottle](https://toolgpa.com/tools/sourcebottle): Media call outs and expert profiles for people seeking press. [Compare](https://toolgpa.com/compare/mentionmatch-vs-sourcebottle)
- [Source of Sources](https://toolgpa.com/tools/source-of-sources): Free email list of journalist queries looking for expert sources. [Compare](https://toolgpa.com/compare/mentionmatch-vs-source-of-sources)
- [ResponseSource](https://toolgpa.com/tools/responsesource): UK journalist request service with a press release wire. [Compare](https://toolgpa.com/compare/mentionmatch-vs-responsesource)

## Sources

The prices, plans, platforms and features above were read from these pages on Oct 23, 2026:

- https://mentionmatch.com/
- https://mentionmatch.com/api
- https://buy.stripe.com/dR600E3o035e1lS8xb
- https://mentionmatch.com/submit
- https://mentionmatch.com/privacy

Page: https://toolgpa.com/tools/mentionmatch
Listed by ToolGPA (toolgpa.com).
