# Miva review (2026): is it worth it? > Cloud-hosted commerce platform for B2B and direct-to-consumer sellers Checked Nov 13, 2026 ยท graded Nov 13, 2026 by ToolGPA. Miva is a cloud-hosted ecommerce platform that handles B2B, B2C and direct-to-consumer selling from one site. It includes catalog management, account-specific pricing, multiple storefronts, a no-code page builder and a native payment option, and it is sold through a sales conversation rather than published plans. - **Category:** Online Store Builders - **Made by:** Miva, Inc. - **Website:** https://www.miva.com - **Runs on:** Web - **Who should skip it:** Not for you if you want to see a price, because the page is a contact form. - **Facts last checked:** Nov 13, 2026 ## Pricing Miva's current pricing could not be confirmed from its own site. ## Key features - **B2B and DTC on one site:** Wholesaler applications, quote workflows, account-specific product visibility and pricing, and automated reordering, subscriptions and contracts. - **Multiple storefronts:** A MultiStorefront feature manages several storefronts, with products, customers and orders organized from one place. - **PageBuilder:** No-code editing tools for building and changing pages and designs. - **Vexture product discovery:** An AI search and merchandising product that the vendor positions around what shoppers mean and what the store sells. - **Miva Connect and MivaPay:** Native connections to ERP, order management, warehouse, shipping, tax and marketing systems, plus a native payment solution. - **Hosted and maintained:** Runs on cloud infrastructure that the vendor updates; the vendor lists 24/7 customer support. ## Good for - Wholesalers and manufacturers selling to businesses and consumers from one catalog - Merchants with a large product catalog and an ERP or warehouse system to connect ## Worth knowing - No prices are published: the pricing page is a contact form that matches you with a sales specialist. - Built around US-based sales and support, with phone numbers and addresses in California and Florida. - Features such as Vexture, MivaPay and InsureShield are separate named products, and the site does not say which are included by default. ## ToolGPA grades **GPA: 1.8 out of 4**, graded Nov 13, 2026. Miva is a managed store platform that runs B2B and consumer sales from one catalog, with several storefronts and ERP connections. There is no published price, no trial, and several features are separate named products. - **Value for money: C.** No prices are published: the pricing page is a contact form that matches you with a sales specialist. - **Free plan and trial: F.** No free plan and no trial is listed, so you pay from the start. - **Features: C.** B2B and DTC on one site, multiple storefronts, a page builder and product discovery. Vexture, MivaPay and InsureShield are separate products, and the site does not say which come by default. - **Ease of use: C.** A managed platform with an ERP or warehouse system to connect, with no store rating on record. - **Platforms and integrations: B.** Web, with listed ties to ERP, OMS, WMS, shipping carriers and tax services. No phone or desktop app. These are ToolGPA's own grades. Graded from this listing, whose facts were read from Miva, Inc.'s own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews. ## Where it stands among online store builders - Miva's GPA of 1.8 is higher than 15 of the 80 other online store builders we grade, and level with 13. - It stands best on platforms and integrations (B, above 28 of 80) and worst on free plan and trial (F, above 0). The category's chart of price against score: https://toolgpa.com/charts/online-stores ## Keep it, or make your own? **Keep it.** To replace Miva you would be making checkout, card payments and sales tax handled for you. That is not a weekend's work, with an AI app builder or without one. That makes this kind of software worth paying for, not this one in particular: 52 of the 80 other online store builders grade higher. - You could make: Inventory: an app builder makes this well. - You could not: Checkout, card payments and sales tax handled for you. - You could not: It plugs into other products, ERP systems, OMS systems and WMS systems among them, and has an API. - You could not: AI features, unless you pay a model provider for each request yourself. A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it. ## Works with ERP systems, OMS systems, WMS systems, Shipping carriers, Tax calculation services **Tags:** Online store, Inventory, Public API, AI features ## Alternatives - [BigCommerce](https://toolgpa.com/tools/bigcommerce): Hosted ecommerce platform with plans set by yearly sales. [Compare](https://toolgpa.com/compare/bigcommerce-vs-miva) - [Shopify](https://toolgpa.com/tools/shopify): Hosted commerce platform for online, in-person and social selling. [Compare](https://toolgpa.com/compare/miva-vs-shopify) - [commercetools](https://toolgpa.com/tools/commercetools): API-first headless commerce platform for large retailers. [Compare](https://toolgpa.com/compare/commercetools-vs-miva) - [X-Cart](https://toolgpa.com/tools/x-cart): Ecommerce platform now sold to auto parts and powersports sellers. [Compare](https://toolgpa.com/compare/miva-vs-x-cart) ## Sources The prices, plans, platforms and features above were read from these pages on Nov 13, 2026: - https://www.miva.com/miva-ecommerce-pricing - https://www.miva.com/platform-overview - https://www.miva.com/company - https://www.miva.com/ Page: https://toolgpa.com/tools/miva Listed by ToolGPA (toolgpa.com).