# Moosend

> Low-cost email campaigns and automation priced by contacts

Moosend is an email marketing service with a newsletter editor, automation workflows, landing pages and sign-up forms. Its Pro plan includes unlimited sends and is priced by list size, while Moosend+ and Enterprise add transactional email, dedicated IPs and single sign-on. Moosend is now part of Constant Contact.

- **Category:** Email Marketing & Newsletters
- **Made by:** Moosend
- **Website:** https://moosend.com
- **Runs on:** Web
- **Facts last checked:** Oct 17, 2026

## Pricing

Moosend is a paid product with a free trial, starting at $7 per month for up to 500 contacts, billed annually.

- **Pricing model:** Free trial
- **Free plan:** None.
- **Free trial:** 30-day free trial with unlimited sends for up to 1,000 contacts, no credit card required.

| Plan | Price | What you get |
| --- | --- | --- |
| Pro | $7 per month for up to 500 contacts, billed annually ($9 monthly) | Unlimited sends, AI Writer, automations, segmentation, landing pages and forms. Price rises with the list: $88 a month billed monthly at 10,000 contacts. |
| Moosend+ | Custom | Pro plus the add-ons you choose: transactional email, dedicated IPs, custom reports, hosted files, extra team members, SSO and SAML. |
| Enterprise | Custom | Every Pro and Enterprise feature, an account manager, priority support, 10 or more team members and deliverability help. |

Read from https://moosend.com/pricing/ on Oct 17, 2026. Prices change, so confirm with Moosend before buying.

## Ways to pay less

- **Save 20% with annual billing** (Annual discount): Moosend's pricing page takes 20% off Pro when paid once a year, and 15% when paid twice a year: $7 instead of $9 a month at 500 contacts. Source: https://moosend.com/pricing/
- **25% off for nonprofits** (Nonprofit): Nonprofit organizations get a 25% discount, which can be added on top of the 20% annual-billing discount. Source: https://moosend.com/pricing/

## Key features

- **Newsletter editor and AI Writer:** A drag-and-drop editor with more than 130 templates, custom-coded templates, conditional content and an AI Writer for copy.
- **Automation workflows:** A visual workflow builder with pre-built recipes and triggers based on website visits, product views, carts and purchases tracked on your site.
- **Landing pages and forms:** Build landing pages and subscription forms from templates; a WordPress plugin publishes Moosend landing pages on your own site.
- **Product recommendations:** An AI engine suggests products in emails based on each contact's browsing and buying, for online stores.
- **Reports:** Real-time opens and clicks, email heatmaps, device and location reports, spam testing and A/B testing; custom dashboards are an add-on.
- **Email credits:** Instead of a subscription, occasional senders can buy credits that never expire, from $350 for 350,000 emails with unlimited subscribers.

## Good for

- Small businesses that want automation at a low monthly price
- Online stores sending emails based on browsing and purchases
- Seasonal senders who would rather buy email credits than subscribe

## Worth knowing

- There is no free plan: after the 30-day trial you subscribe or buy email credits.
- Transactional email, dedicated IPs, SSO and custom reports are add-ons through Moosend+ or Enterprise, not part of Pro.
- Support by email and live chat runs 24 hours a day, five days a week.
- Only a web app is offered.

## ToolGPA grades

**GPA: 2.6 out of 4**, graded Oct 17, 2026. Moosend is one of the cheapest ways to get proper automation: $7 a month on yearly billing for 500 contacts, with unlimited sends and every Pro feature. It's part of Constant Contact now. There's no free plan, though, just a 30-day trial, and receipts and other transactional emails are a paid add-on.

- **Value for money: B.** Pro is $7 a month for 500 contacts on yearly billing, or $9 monthly, inside the cheaper quarter of email tools. Unlimited sends and every Pro feature are included, and it's $88 a month billed monthly at 10,000 contacts.
- **Free plan and trial: C.** No free plan. The 30-day trial needs no card and gives you unlimited sends to up to 1,000 contacts. After that you subscribe or buy email credits, which start at $350.
- **Features: B.** A drag-and-drop editor with over 130 templates, visual workflows triggered by site visits, carts and purchases, landing pages, forms, product recommendations and A/B tests. That's the whole job. Transactional email and custom reports cost extra.
- **Ease of use: C.** No App Store rating on record and no phone app. It's a web app where you build workflows from ready-made recipes, and the shop triggers need your site tracked first.
- **Platforms and integrations: B.** Web only, with WordPress, WooCommerce, Magento, Salesforce, HubSpot, Pipedrive, Zoho CRM and Zapier, plus an API. No desktop or phone app keeps it at a B.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from Moosend's own pages on 17 October 2026. Not based on using the product, and shorter than our full reviews.

## Where it stands among email marketing and newsletter tools

- Moosend's GPA of 2.6 is higher than 15 of the 24 other email marketing and newsletter tools we grade, and level with 5.
- It stands best on value for money (B, above 18 of 24) and worst on ease of use (C, above 1).
- Its paid plans start at $7 a month, against a middle price of $13 for the category: 1 of the 22 others that charge start lower.
- On features, ease of use and platforms it scores 2.7 out of 4. Nothing scores higher for less, though at least one tool matches that score at a lower price.

The category's chart of price against score: https://toolgpa.com/charts/email-marketing

## Keep it, or make your own?

**Keep it.** To replace Moosend you would be making newsletters sent to thousands of people that still reach the inbox. That is not a weekend's work, with an AI app builder or without one. It costs $84 a year.

- You could make: Forms: an app builder makes this well.
- You could not: Newsletters sent to thousands of people that still reach the inbox.
- You could not: Email sent in volume that still reaches the inbox.
- You could not: It plugs into other products, WordPress, WooCommerce and Magento among them, and has an API.
- You could not: AI features, unless you pay a model provider for each request yourself.
- You could not: What a company asks for before it lets staff use something: single sign-on.
- You could not: The depth: we grade its features B, which means it covers the whole job.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

## Works with

WordPress, WooCommerce, Magento, Salesforce, HubSpot, Pipedrive, Zoho CRM, Zapier

**Tags:** Email campaigns, Marketing automation, Forms, AI features, Public API

## Alternatives

- [MailerLite](https://toolgpa.com/tools/mailerlite): Email newsletters, automations, sites and paid subscriptions. [Compare](https://toolgpa.com/compare/mailerlite-vs-moosend)
- [Sender](https://toolgpa.com/tools/sender): Email and SMS marketing with a free plan for 2,500 subscribers. [Compare](https://toolgpa.com/compare/moosend-vs-sender)
- [Brevo](https://toolgpa.com/tools/brevo): Email, SMS and WhatsApp marketing priced by emails sent, with a CRM. [Compare](https://toolgpa.com/compare/brevo-vs-moosend)
- [Mailchimp](https://toolgpa.com/tools/mailchimp): Email and SMS marketing with automations, priced by contact count. [Compare](https://toolgpa.com/compare/mailchimp-vs-moosend)
- [Benchmark Email](https://toolgpa.com/tools/benchmark-email): Straightforward email campaigns with every feature on every plan. [Compare](https://toolgpa.com/compare/benchmark-email-vs-moosend)

## Sources

The prices, plans, platforms and features above were read from these pages on Oct 17, 2026:

- https://moosend.com/pricing/
- https://moosend.com/
- https://moosend.com/integrations/

Page: https://toolgpa.com/tools/moosend
Listed by ToolGPA (toolgpa.com).