# Nearby Now review (2026): is it worth $155 a month?

> Job check-ins and review requests that build local rankings

Checked Oct 23, 2026 · graded Oct 23, 2026 by ToolGPA.

Nearby Now is a local SEO and review platform for service-area and local businesses. Field staff check in at each job from a phone app with a photo, a note and a GPS pin, and the platform publishes these check-ins and customer reviews, with location schema, on the business's own website and city pages. It also sends review requests by text and email, routes reviewers to Google and 27+ other sites, and adds call tracking, lead texting and AI-written check-ins and review replies.

- **Category:** Local SEO Tools
- **Made by:** Nearby Now, LLC (since 2011)
- **Website:** https://www.nearbynow.co
- **Runs on:** Web, iOS, Android
- **Who should skip it:** Pricey if you're a small firm, as it starts at $155 a month and the pages don't say if that's per location.
- **Facts last checked:** Oct 23, 2026

## Pricing

As of Oct 23, 2026, Nearby Now is a paid product with a free trial, starting at $155 per month, month-to-month.

- **Pricing model:** Free trial
- **Free plan:** None.
- **Free trial:** 14-day free trial with full product access, no contract or setup fee.

| Plan | Price | What you get |
| --- | --- | --- |
| Self-serve SEO Pro | $155 per month, month-to-month; per-location basis not stated | Unlimited check-ins with photos and geo-schema, SMS and email review requests, 27+ review sites, unlimited city pages, call tracking and unlimited users. |
| Self-serve SEO Master | $239 per month, month-to-month; per-location basis not stated | Adds video check-ins, audio reviews, custom SMS numbers, Spot-On routing to the nearest Google profile, Nearby Now AI, Zapier and Mailchimp. |
| Agency-supported | Custom | SEO Pro or Master delivered by a partner agency that handles setup, website integration and training, at a rate the agency sets. |

Read from https://www.nearbynow.co/pricing on Oct 23, 2026. Prices change, so confirm with Nearby Now before buying.

## Key features

- **Job check-ins:** A technician taps in on arrival to capture a photo, a short description and a GPS pin; each check-in carries location schema so it reads as local content.
- **Review requests and routing:** Ask for reviews by text, email, QR code or voice call with automatic reminders; Spot-On on SEO Master sends reviewers to the nearest Google Business Profile.
- **City pages:** Unlimited pages for each city and neighborhood served, hosted on the business's own domain and filled with its real reviews and job media.
- **GeoGrids and rank tracking:** Grid-based Google Maps rank tracking across the whole service area and keyword rank tracking, both sold as add-ons.
- **Call tracking and LeadSMS:** Dedicated phone numbers by source show which channel made the phone ring, and a website widget lets visitors start a text conversation with the team.
- **Nearby Now AI:** On SEO Master, it rewrites short tech notes into fuller check-ins, tags photos, blurs faces and plates, scores review sentiment and drafts replies.

## Good for

- Plumbing, HVAC, roofing and other trades serving many towns
- Field teams that want reviews and job photos captured on site
- Agencies and franchises running local SEO for many service businesses

## Worth knowing

- There is no free plan, only the 14-day trial; plans are month-to-month with no setup fee and unlimited users.
- GeoGrids, keyword rank tracking and AI visibility tracking are add-ons; the Premium API is $99 a month and dispatch-software integrations $100 to $125 a month.
- Video check-ins, Nearby Now AI, Spot-On routing, Zapier and Mailchimp need SEO Master at $239 a month.
- Full product support covers the United States, Canada, the United Kingdom and Australia.

## ToolGPA grades

**GPA: 2.0 out of 4**, graded Oct 23, 2026. Nearby Now has field staff check in at each job from a phone with a photo, a note and a GPS pin, then publishes those check-ins and customer reviews on your own website and city pages, alongside review requests and call tracking. It starts at $155 a month, and grid rank tracking, the API and dispatch integrations all cost extra.

- **Value for money: D.** SEO Pro is $155 a month, month-to-month, in this category's dearest tenth ($99 and up), and the pages don't say whether that's per location. AI and Zapier need Master at $239, and GeoGrids, the $99 API and $100 to $125 dispatch links are add-ons.
- **Free plan and trial: C.** No free plan, but a 14-day trial with full product access and no setup fee. The pages read don't mention a card.
- **Features: C.** Job check-ins with photos and location schema, review requests by text, email, QR code or call, city pages, call tracking and lead texting. The gaps are in the listing: grid and keyword rank tracking and AI visibility tracking are add-ons.
- **Ease of use: C.** No rating on record. Field staff use the phone app on every job, and the check-ins and city pages have to be built into your own website.
- **Platforms and integrations: B.** Web, iPhone and Android, with no desktop app. It connects to ServiceTitan, FieldEdge, Jobber, Housecall Pro, Google Business Profile, Facebook, Zapier and Mailchimp, with an API as an add-on.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from Nearby Now's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews.

## Where it stands among local SEO tools

- Nearby Now's GPA of 2.0 is higher than 15 of the 61 other local SEO tools we grade, and level with 12.
- It stands best on platforms and integrations (B, above 13 of 61) and worst on value for money (D, above 0).
- Its paid plans start at $155 a month, against a middle price of $30.50 for the category: 46 of the 47 others that charge start lower.
- On features, ease of use and platforms it scores 2.3 out of 4. 10 tools score higher and cost less.

The category's chart of price against score: https://toolgpa.com/charts/local-seo

## Keep it, or make your own?

**Keep it.** To replace Nearby Now you would be making phone numbers that change for each visitor so every call is traced to its source. That is not a weekend's work, with an AI app builder or without one. That makes this kind of software worth paying for, not this one in particular: 34 of the 61 other local SEO tools grade higher. It costs $1,860 a year.

- You could make: Review collection: an app builder makes this well.
- You could not: Phone numbers that change for each visitor so every call is traced to its source.
- You could not: Daily checks of where your pages rank in search results.
- You could not: Texts from a business number, registered with the carriers.
- You could not: A real app for iOS and Android. Something home-made would be a web page.
- You could not: It plugs into other products, ServiceTitan, FieldEdge and Google Business Profile among them, and has an API.
- You could not: AI features, unless you pay a model provider for each request yourself.
- You could not: Hooks into the device itself: widgets.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

## Works with

ServiceTitan, FieldEdge, Google Business Profile, Facebook, Zapier, Jobber, Housecall Pro, Mailchimp

**Tags:** Review collection, Rank tracking, Call tracking, Business texting, AI features, Public API

## Alternatives

- [Birdeye](https://toolgpa.com/tools/birdeye): Review management and AI agents for multi-location local businesses. [Compare](https://toolgpa.com/compare/birdeye-vs-nearby-now)
- [BrightLocal](https://toolgpa.com/tools/brightlocal): Local SEO platform for rankings, listings, reviews and AI visibility. [Compare](https://toolgpa.com/compare/brightlocal-vs-nearby-now)
- [Whitespark](https://toolgpa.com/tools/whitespark): Local SEO tools sold one by one: rank grids, citations and GBP control. [Compare](https://toolgpa.com/compare/nearby-now-vs-whitespark)
- [Local Falcon](https://toolgpa.com/tools/local-falcon): Geogrid rank tracker for Google, Apple Maps and AI answers. [Compare](https://toolgpa.com/compare/local-falcon-vs-nearby-now)
- [Podium](https://toolgpa.com/tools/podium): Google review requests by text, plus a lead inbox for local businesses. [Compare](https://toolgpa.com/compare/nearby-now-vs-podium)

## Sources

The prices, plans, platforms and features above were read from these pages on Oct 23, 2026:

- https://www.nearbynow.co/pricing
- https://www.nearbynow.co/
- https://www.nearbynow.co/about

Page: https://toolgpa.com/tools/nearby-now
Listed by ToolGPA (toolgpa.com).