# Planoly review (2026): is the free plan enough?

> Visual social planner with link in bio and Instagram DM automation

Checked Nov 12, 2026 · graded Nov 12, 2026 by ToolGPA.

Planoly is a visual planner and scheduler for Instagram, TikTok, LinkedIn, Facebook, YouTube, Threads and Pinterest, with a grid preview and a media library. It adds AI idea and caption suggestions, a link-in-bio page that can sell digital products, and automated replies to Instagram DMs and comments. Plans are sized by social sets and users.

- **Category:** Social Media Schedulers
- **Made by:** Planoly
- **Website:** https://www.planoly.com
- **Runs on:** Web, iOS, Android
- **Who should skip it:** Tight if you stay free: 10 uploads a month, on the mobile app.
- **Facts last checked:** Nov 12, 2026

## Pricing

As of Nov 12, 2026, Planoly has a free plan, and paid plans start at $14 per month (page defaults to annual billing; monthly-billing price not read).

- **Pricing model:** Free plan
- **Free plan:** Free plan on the mobile app with 10 uploads per month.
- **Free trial:** 14-day free trial on paid plans.

| Plan | Price | What you get |
| --- | --- | --- |
| Free | $0 | Available on the Planoly mobile app, limited to 10 uploads per month. |
| Starter | $14 per month; page defaults to annual billing | 1 social set, 1 user and unlimited uploads. Adding sets or users needs Growth. |
| Growth | $24 per month; page defaults to annual billing | 2 social sets and 2 users. Extra sets $10 a month, extra users $5 a month. |
| Pro | $47 per month; page defaults to annual billing | 6 social sets and 6 users. Extra sets $8 a month, extra users $3 a month. |

Read from https://www.planoly.com/pricing on Nov 12, 2026. Prices change, so confirm with Planoly before buying.

## Ways to pay less

- **Save up to 15% on annual plans** (Annual discount): The pricing page says annual plans are billed upfront at a discount of up to 15%. Source: https://www.planoly.com/pricing

## Key features

- **Visual planning and grid preview:** Plan the whole calendar in one view and preview how an Instagram feed will look, rearranging posts before they go out.
- **Auto-posting and reminders:** Posts publish automatically where the platform allows it. Otherwise a push notification reminds you to post natively.
- **AI ideas and captions:** Suggests post ideas, keywords and captions tailored to a brand, plus a calendar of holidays and trending formats.
- **Link in bio and store:** A link-in-bio page can sell digital products, services, bookings and merch. The vendor says it charges no transaction fees.
- **Automated replies and DMs:** Set auto-responses for Instagram comments and direct messages. The feature is listed on every paid plan.
- **Media library:** A built-in library stores photos, videos and graphics, with unlimited uploads on the paid plans.

## Good for

- Solo creators planning an Instagram feed visually
- Small brands that want planning, link in bio and DM replies together
- Mobile-first posters who need reminders for native posting

## Worth knowing

- The free plan is limited to 10 uploads a month and lives on the mobile app.
- Starter allows 1 social set and 1 user; extra sets and users start on Growth.
- Some platforms do not allow auto-posting, so those posts arrive as reminders instead.
- The pricing page shows annual billing by default and gives a saving of up to 15%, not the monthly prices.

## ToolGPA grades

**GPA: 2.4 out of 4**, graded Nov 12, 2026. Planoly previews your Instagram grid and combines planning, link in bio and automated DM replies. The free plan is a mobile-only 10 uploads a month, and some networks only get posting reminders. Teams will outgrow Starter's 1 set and 1 user quickly.

- **Value for money: B.** $14 a month on the default annual billing, inside the category's $17.99 cheaper quarter; the monthly price wasn't read. Growth is $24.
- **Free plan and trial: C.** Free plan: mobile app only, 10 uploads a month. 14-day trial of paid plans.
- **Features: C.** Grid preview, auto-posting, AI captions, link in bio and automated replies. Some platforms can't auto-post, so you get reminders.
- **Ease of use: C.** No store rating on record. Social sets and the grid layout to set up.
- **Platforms and integrations: B.** Web, iOS and Android, with Instagram, TikTok, LinkedIn, Facebook, YouTube, Threads, Pinterest and X.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from Planoly's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews.

## Where it stands among social media schedulers

- Planoly's GPA of 2.4 is higher than 33 of the 49 other social media schedulers we grade, and level with 10.
- It stands best on value for money (B, above 41 of 49) and worst on features (C, above 0).
- Its paid plans start at $14 a month, against a middle price of $29 for the category: 9 of the 44 others that charge start lower.
- On features, ease of use and platforms it scores 2.3 out of 4. 4 tools score higher and cost less.

The category's chart of price against score: https://toolgpa.com/charts/social-media

## Keep it, or make your own?

**Keep it.** To replace Planoly you would be making checkout, card payments and sales tax handled for you. That is not a weekend's work, with an AI app builder or without one. It is one of the better ones too: its GPA of 2.4 is higher than 33 of the 49 other social media schedulers we grade. It costs $168 a year.

- You could make: Calendar and templates: an app builder makes these well.
- You could not: Checkout, card payments and sales tax handled for you.
- You could not: A real app for iOS and Android. Something home-made would be a web page.
- You could not: It plugs into other products, Instagram, TikTok and LinkedIn among them.
- You could not: AI features, unless you pay a model provider for each request yourself.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

## Works with

Instagram, TikTok, LinkedIn, Facebook, YouTube, Threads, Pinterest, X

**Tags:** AI features, Calendar, Templates, Online store

## Alternatives

- [Later](https://toolgpa.com/tools/later): Visual social media planner with link in bio and analytics. [Compare](https://toolgpa.com/compare/later-vs-planoly)
- [Planable](https://toolgpa.com/tools/planable): Social media planning and approvals for agencies and brand teams. [Compare](https://toolgpa.com/compare/planable-vs-planoly)
- [Pallyy](https://toolgpa.com/tools/pallyy): Social media scheduler for agencies, priced per client. [Compare](https://toolgpa.com/compare/pallyy-vs-planoly)
- [Loomly](https://toolgpa.com/tools/loomly): Social media calendar with approvals, AI drafting and analytics. [Compare](https://toolgpa.com/compare/loomly-vs-planoly)
- [Buffer](https://toolgpa.com/tools/buffer): Social media scheduler priced by the channel, with a free plan. [Compare](https://toolgpa.com/compare/buffer-vs-planoly)

## Sources

The prices, plans, platforms and features above were read from these pages on Nov 12, 2026:

- https://www.planoly.com/pricing

Page: https://toolgpa.com/tools/planoly
Listed by ToolGPA (toolgpa.com).
