# Porter Metrics review (2026): is the free plan enough? > Marketing data connectors priced per connected account Checked Nov 12, 2026 ยท graded Nov 12, 2026 by ToolGPA. Porter Metrics connects ad, analytics, store and social accounts to Looker Studio, Google Sheets, Power BI and AI chats such as Claude and ChatGPT. Reporting is billed per connected data source account, with a separate credit-based Automation product for running tasks in ad and social platforms. - **Category:** Marketing Reports & Call Tracking - **Made by:** Porter Metrics - **Website:** https://portermetrics.com - **Runs on:** Web - **Who should skip it:** Tight if you stay free: 30 days of history and a Porter badge on AI dashboards. - **Facts last checked:** Nov 12, 2026 ## Pricing As of Nov 12, 2026, Porter Metrics has a free plan, and paid plans start at $12.50 per account / month, billed annually ($15 billed monthly). - **Pricing model:** Free plan - **Free plan:** Free forever after a 14-day trial: unlimited accounts, up to 30 days of history, 15 days for AI chats. - **Free trial:** 14-day full-access trial, no card required. | Plan | Price | What you get | | --- | --- | --- | | Free | $0 | Reporting with unlimited connected accounts, 30-day history and 15 days for AI chats; Automation gives 100 credits a month. | | Reporting | $12.50 per account / month, billed annually ($15 billed monthly) | Billed per connected account with volume discounts; unlimited users, reports and history, and the MCP for Claude and ChatGPT. | Read from https://portermetrics.com/en/pricing/ on Nov 12, 2026. Prices change, so confirm with Porter Metrics before buying. ## Ways to pay less - **Two months free on annual billing** (Annual discount): The pricing FAQ says annual billing takes 16.6% off, the equivalent of two months free, paid upfront for the year. Source: https://portermetrics.com/en/pricing/ ## Key features - **30+ data sources:** Connects ad accounts, GA4 properties, stores and social profiles; the pricing page counts each of these as one billed account. - **Looker Studio, Sheets and Power BI:** Connected accounts feed unlimited reports and dashboards in Looker Studio, Google Sheets, Power BI and other destinations at no added cost. - **AI chat with your data:** The MCP is included on every plan, including the free one, so data can be queried from Claude, ChatGPT and other MCP clients. - **Data blending and custom fields:** Reports can combine sources and define custom fields; the vendor also offers a BigQuery setup as a managed service. - **Automation credits:** A separate product runs ad, SEO and social tasks from an AI tool, billed in credits (1 credit is one completed task). ## Good for - Small agencies and freelancers with a few client accounts - Marketers who report in Looker Studio or Google Sheets - Anyone wanting to try a connector without paying ## Worth knowing - Reporting cost rises with the number of connected accounts; monthly rates step down with volume, from $15 for 1 account to $2 each at 200 or more. - The free plan keeps only 30 days of history and shows a Porter badge on AI-generated dashboards. - Annual billing is paid upfront and the page says refunds are available within 14 days of purchase. - Automation credits reset each cycle, do not roll over and need an MCP client such as Claude or ChatGPT. ## ToolGPA grades **GPA: 2.4 out of 4**, graded Nov 12, 2026. Porter Metrics sends data from ad, analytics, store and social accounts to Looker Studio, Sheets, Power BI and AI chats. There's a free plan after a 14-day trial, and paid is $12.50 per connected account a month. The free plan keeps 30 days of history and adds a Porter badge on AI dashboards. - **Value for money: C.** $12.50 per account a month on annual billing, stepping to $2 each at 200 accounts. Five accounts is about $55, near this category's middle of $65. - **Free plan and trial: B.** A free plan with unlimited accounts, 30 days of history and the MCP, after a 14-day trial with no card. - **Features: C.** 30+ sources, blending, custom fields, an MCP. The free plan keeps only 30 days of history, and Automation credits don't roll over. - **Ease of use: C.** No store rating on record. You connect each account and build the report. - **Platforms and integrations: B.** Web only, with Looker Studio, Sheets, Power BI, Claude and ChatGPT. These are ToolGPA's own grades. Graded from this listing, whose facts were read from Porter Metrics's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews. ## Where it stands among marketing reporting and call tracking tools - Porter Metrics's GPA of 2.4 is higher than 27 of the 40 other marketing reporting and call tracking tools we grade, and level with 11. - It stands best on free plan and trial (B, above 39 of 40) and worst on features (C, above 0). - Its paid plans start at $12.50 a month, against a middle price of $63.50 for the category: 2 of the 31 others that charge start lower. - On features, ease of use and platforms it scores 2.3 out of 4. Nothing scores higher for less, though at least one tool matches that score at a lower price. The category's chart of price against score: https://toolgpa.com/charts/marketing-reports ## Keep it, or make your own? **Keep it.** The plain part of Porter Metrics you could make: reports. What surrounds it you could not. The 3 things listed below take a company, not a weekend. It is one of the better ones too: its GPA of 2.4 is higher than 27 of the 40 other marketing reporting and call tracking tools we grade. It costs $150 a year. - You could make: Reports: an app builder makes this well. - You could not: Connections that pull numbers from dozens of other services. - You could not: It plugs into other products, Looker Studio, Google Sheets and Power BI among them, and has an API. - You could not: AI features, unless you pay a model provider for each request yourself. A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it. ## Works with Looker Studio, Google Sheets, Power BI, BigQuery, Claude, ChatGPT, Google Ads, Shopify **Tags:** Reports, Dashboards, AI features, Public API ## Alternatives - [Supermetrics](https://toolgpa.com/tools/supermetrics): Marketing data connectors for sheets, BI tools and AI chats. [Compare](https://toolgpa.com/compare/porter-metrics-vs-supermetrics) - [Windsor.ai](https://toolgpa.com/tools/windsor-ai): Marketing data connectors for BI tools, sheets and AI. [Compare](https://toolgpa.com/compare/porter-metrics-vs-windsor-ai) - [Dataslayer](https://toolgpa.com/tools/dataslayer): Sends marketing data to Sheets, BI tools and AI assistants. [Compare](https://toolgpa.com/compare/dataslayer-vs-porter-metrics) - [Catchr](https://toolgpa.com/tools/catchr): Marketing data connectors for dashboards, sheets and AI tools. [Compare](https://toolgpa.com/compare/catchr-vs-porter-metrics) - [Two Minute Reports](https://toolgpa.com/tools/two-minute-reports): Client reporting from ad and analytics data, priced by accounts. [Compare](https://toolgpa.com/compare/porter-metrics-vs-two-minute-reports) ## Sources The prices, plans, platforms and features above were read from these pages on Nov 12, 2026: - https://portermetrics.com/en/pricing/ Page: https://toolgpa.com/tools/porter-metrics Listed by ToolGPA (toolgpa.com).