# Postscript > SMS and RCS marketing for Shopify stores, billed per message sent Postscript is a text message marketing platform built around Shopify stores. It sends SMS, MMS and RCS campaigns and automated flows such as cart and browse abandonment, grows the list with popups and checkout opt-ins, and segments subscribers on Shopify order data. Plans set a monthly platform fee and a per-message rate, and email is opening through a waitlist. - **Category:** SMS & Chat Marketing - **Made by:** Postscript - **Website:** https://postscript.io - **Runs on:** Web - **Facts last checked:** Oct 18, 2026 ## Pricing Postscript is a paid product with a free trial, starting at $49 per month minimum spend on messages, with no platform fee. - **Pricing model:** Free trial - **Free plan:** None. - **Free trial:** Free trial with a $100 credit toward message and carrier fees for the first 30 days. | Plan | Price | What you get | | --- | --- | --- | | Starter | $49 per month minimum spend on messages, with no platform fee | Shown as $0 a month with a $49 monthly minimum spend. $0.009 per SMS and $0.045 per MMS, 2 opt-in keywords, a toll-free number, campaigns and flows. | | Growth | $100 per month, plus messages | $0.008 per SMS and $0.03 per MMS, unlimited opt-in keywords, and live chat and email support. | | Professional | $500 per month, plus messages | $0.007 per SMS and $0.024 per MMS, enhanced analytics, priority support, API access, and no "Powered by Postscript" on opt-ins. | | Enterprise | Custom | Custom pricing with a customer success manager, personalized product recommendations, data warehouse push and the option to add RCS. | Read from https://postscript.io/pricing on Oct 18, 2026. Prices change, so confirm with Postscript before buying. ## Key features - **Flow builder with templates:** Automations for cart and browse abandonment, welcome series, upsells and shipping updates, included on every plan. - **Subscriber acquisition:** Popups, checkout collection, onsite opt-in, forms and keywords, with Starter limited to 2 opt-in keywords and higher plans unlimited. - **Shopify segmentation:** Segments built from Shopify order data and third-party integrations, with reports on subscribers, revenue and message performance. - **Two-way texting:** Reply to subscribers who text back, and pass conversations to help desks such as Gorgias, Zendesk and Kustomer. - **RCS messages:** Rich messages from a branded profile alongside SMS and MMS; on the plans page RCS is an option on Enterprise. - **Postscript AI plan:** A $699 a month bundle sold through sales, with on-brand AI messages, large-scale message testing and AI-driven one-to-one journeys. ## Good for - Shopify stores starting or growing an SMS list - Ecommerce brands that want cart and browse abandonment texts - Brands sending enough texts that a lower per-message rate pays off ## Worth knowing - Every text is billed on top of the plan: $0.009 per SMS on Starter down to $0.007 on Professional, plus US carrier fees that average $0.0033 per SMS and $0.00799 per MMS. - Built for Shopify; other stores can add Postscript's popups and opt-in checkbox through an SDK in their own code. - A dedicated short code costs $750 a month, passed through from the carriers; the toll-free number is free. - API access and removing "Powered by Postscript" from opt-ins start at Professional, at $500 a month. ## ToolGPA grades **GPA: 2.2 out of 4**, graded Oct 18, 2026. Postscript is text marketing built around Shopify: campaigns, cart and browse abandonment flows, popups and segments built on order data. Starter has no platform fee, just a $49 monthly minimum spend on messages at $0.009 per SMS. It's a neat fit for a Shopify store, and an awkward one for anyone else. - **Value for money: C.** Starter has no platform fee, just a $49 monthly minimum spend. Texting 1,000 customers once at $0.009 per SMS stays inside that minimum, so $49 is the figure, plus US carrier fees averaging $0.0033 per SMS. That's the dear end of ordinary for this category. - **Free plan and trial: C.** No free plan, but a free trial with a $100 credit toward message and carrier fees for your first 30 days. That's a decent run at a first campaign. - **Features: C.** The texting job done fully for a Shopify store: campaigns, cart and browse abandonment flows, popups, two-way replies and segments built on order data. But texting is one channel of this category, RCS waits for Enterprise and email is still a waitlist. - **Ease of use: C.** No App Store rating on record. It plugs into Shopify, but you still set up opt-in popups, keywords and flows before the first text goes out. - **Platforms and integrations: B.** Runs on the web, with Shopify, Klaviyo, Gorgias, Zendesk, Kustomer, Mailchimp, Omnisend and Triple Whale. API access waits for Professional at $500 a month, and there's no app. These are ToolGPA's own grades. Graded from this listing, whose facts were read from Postscript's own pages on 18 October 2026. Not based on using the product, and shorter than our full reviews. ## Where it stands among SMS and chat marketing tools - Postscript's GPA of 2.2 is higher than 2 of the 14 other SMS and chat marketing tools we grade, and level with 6. - It stands best on platforms and integrations (B, above 1 of 14) and worst on ease of use (C, above 0). - Its paid plans start at $49 a month, against a middle price of $26.59 for the category: 10 of the 13 others that charge start lower. - On features, ease of use and platforms it scores 2.3 out of 4. 3 tools score higher and cost less. The category's chart of price against score: https://toolgpa.com/charts/chat-marketing ## Keep it, or make your own? **Keep it.** To replace Postscript you would be making texts to thousands of numbers, registered with the carriers. That is not a weekend's work, with an AI app builder or without one. That makes this kind of software worth paying for, not this one in particular: 6 of the 14 other SMS and chat marketing tools grade higher. It costs $588 a year. - You could make: Popups: an app builder makes this well. - You could not: Texts to thousands of numbers, registered with the carriers. - You could not: Email sent in volume that still reaches the inbox. - You could not: It plugs into other products, Shopify, Klaviyo and Gorgias among them, and has an API. - You could not: AI features, unless you pay a model provider for each request yourself. A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it. ## Works with Shopify, Klaviyo, Gorgias, Zendesk, Kustomer, Mailchimp, Omnisend, Triple Whale **Tags:** SMS marketing, Marketing automation, Popups, AI features, Public API ## Alternatives - [Attentive](https://toolgpa.com/tools/attentive): SMS, email, RCS and push marketing for retail brands, sold by quote. [Compare](https://toolgpa.com/compare/attentive-vs-postscript) - [Klaviyo](https://toolgpa.com/tools/klaviyo): Email, text and push marketing built on online-store customer data. [Compare](https://toolgpa.com/compare/klaviyo-vs-postscript) - [SimpleTexting](https://toolgpa.com/tools/simpletexting): SMS marketing and two-way texting priced by monthly message credits. [Compare](https://toolgpa.com/compare/postscript-vs-simpletexting) - [Omnisend](https://toolgpa.com/tools/omnisend): Email, SMS and push marketing for online stores, priced by contacts. [Compare](https://toolgpa.com/compare/omnisend-vs-postscript) - [SlickText](https://toolgpa.com/tools/slicktext): SMS marketing with workflows and popups, every feature on every plan. [Compare](https://toolgpa.com/compare/postscript-vs-slicktext) ## Sources The prices, plans, platforms and features above were read from these pages on Oct 18, 2026: - https://postscript.io/pricing - https://postscript.io/ - https://help.postscript.io/en/collections/18197766-integrations Page: https://toolgpa.com/tools/postscript Listed by ToolGPA (toolgpa.com).