# RB2B review (2026): is the free plan enough? > Identify website visitors and send them to Slack or your CRM Checked Nov 12, 2026 ยท graded Nov 12, 2026 by ToolGPA. RB2B identifies visitors to a website and delivers each one as a resolution, either as a company or, in the US, as a named person with a LinkedIn profile. Results can go to Slack, Teams, a CRM or an outreach tool. There is a free company-level plan and paid plans priced by the number of monthly resolutions. - **Category:** Lead & Email Finders - **Made by:** RB2B - **Website:** https://www.rb2b.com - **Runs on:** Web - **Who should skip it:** Skip it if your traffic is outside the US, since only company-level ID applies there. - **Facts last checked:** Nov 12, 2026 ## Pricing As of Nov 12, 2026, RB2B has a free plan, and paid plans start at $79 per month for 300 resolutions, billing basis not shown. - **Pricing model:** Free plan - **Free plan:** Company-level visitor identification, 150 resolutions a month, with alerts to Slack. - **Free trial:** 7-day Pro+ trial or 1,000 credits, whichever comes first, no card required. | Plan | Price | What you get | | --- | --- | --- | | Free | $0 | Company-level ID worldwide, 150 monthly resolutions, push to Slack. No person-level ID or emails. | | Starter | $79 per month for 300 resolutions, billing basis not shown | Person-level ID in the US, LinkedIn URLs to Slack or Teams, 15-20% coverage. No emails or other integrations. | | Pro | $149 per month for 600 resolutions, billing basis not shown | Adds business emails and all integrations; steps up to 2,500 resolutions. | | Pro+ | $199 per month for 600 resolutions, billing basis not shown | Premium Resolution with an identity graph waterfall and 35-45% coverage; self-serve up to 2.5 million resolutions. | Read from https://www.rb2b.com/pricing on Nov 12, 2026. Prices change, so confirm with RB2B before buying. ## Key features - **Visitor resolution:** Each identified visitor counts as one resolution. Company-level ID works globally; person-level ID covers US visitors only. - **Hot pages and hot leads:** Tags high-intent page visits and filters visitors against an ideal customer profile, on Pro and Pro+. - **Integrations:** Slack and Teams on every plan. Pro and Pro+ add Clay, HubSpot, Salesforce, Zapier, webhooks, Apollo and CSV export. - **Visitor reporting:** Net-new and repeat visitors, top page visits and profiles by state, with pageview history and session recap on paid plans. - **Exclusions:** Exclude domains, URLs and lists so that known visitors do not use up resolutions. - **More domains:** Pro and Pro+ customers can add up to 5 more domains for $99 a month, and the site has an agency program. ## Good for - Small B2B teams that want visitor names sent into Slack - Agencies installing visitor identification for clients - Teams in the US market, where person-level ID works ## Worth knowing - Person-level identification is US only; outside the US only company-level ID applies. - Coverage is stated as 15-20% on Starter and Pro and 35-45% on Pro+. - Extra resolutions cost 45 cents each on Starter and 25 cents on Pro and Pro+. - Business emails and most integrations need Pro or above; Starter sends only LinkedIn URLs to Slack or Teams. ## ToolGPA grades **GPA: 2.4 out of 4**, graded Nov 12, 2026. RB2B identifies website visitors and sends them to Slack or your CRM, with a free plan of 150 company-level resolutions a month. Person-level identification is US only, and coverage is stated as 15 to 20% on the cheaper plans. - **Value for money: C.** $79 a month for 300 resolutions, $149 for 600. That's the dearer quarter of lead-finding tools, which starts at $74. - **Free plan and trial: B.** A free plan with company-level identification, 150 resolutions a month and Slack alerts, plus a 7-day Pro+ trial with no card. - **Features: C.** Visitor resolution, hot pages, integrations and reporting. Person-level ID is US only and coverage is 15 to 20% on Starter and Pro. - **Ease of use: C.** No store rating on record. A tracking script and integrations to set up. - **Platforms and integrations: B.** Web only, with seven integrations and no desktop or phone app. These are ToolGPA's own grades. Graded from this listing, whose facts were read from RB2B's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews. ## Where it stands among lead and email finders - RB2B's GPA of 2.4 is higher than 21 of the 49 other lead and email finders we grade, and level with 12. - It stands best on free plan and trial (B, above 49 of 49) and worst on features (C, above 1). - Its paid plans start at $79 a month, against a middle price of $49 for the category: 31 of the 39 others that charge start lower. - On features, ease of use and platforms it scores 2.3 out of 4. 20 tools score higher and cost less. The category's chart of price against score: https://toolgpa.com/charts/lead-finders ## Keep it, or make your own? **Your call.** You could make the core of RB2B for yourself: reports. What you would give up is listed below. Whether that is worth the price is your call. It costs $948 a year. - You could make: Reports: an app builder makes this well. - You could make: It runs in a browser, which is where something home-made would run too. - You could not: A tracking script and a database that counts every visit. - You could not: It plugs into other products, Slack, Microsoft Teams and Clay among them. A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it. ## Works with Slack, Microsoft Teams, Clay, HubSpot, Salesforce, Zapier, Apollo **Tags:** Web analytics, Reports ## Alternatives - [Warmly](https://toolgpa.com/tools/warmly): Website visitor identification with AI chat and intent signals. [Compare](https://toolgpa.com/compare/rb2b-vs-warmly) - [Leadfeeder](https://toolgpa.com/tools/leadfeeder): Identifies the companies visiting your website and finds contacts. [Compare](https://toolgpa.com/compare/leadfeeder-vs-rb2b) - [Leadinfo](https://toolgpa.com/tools/leadinfo): See which companies visit your website, with lead scoring. [Compare](https://toolgpa.com/compare/leadinfo-vs-rb2b) - [Lead Forensics](https://toolgpa.com/tools/lead-forensics): Identifies companies visiting your website and lists decision makers. [Compare](https://toolgpa.com/compare/lead-forensics-vs-rb2b) - [Albacross](https://toolgpa.com/tools/albacross): Identify companies visiting your site and reach their staff. [Compare](https://toolgpa.com/compare/albacross-vs-rb2b) ## Sources The prices, plans, platforms and features above were read from these pages on Nov 12, 2026: - https://www.rb2b.com/pricing Page: https://toolgpa.com/tools/rb2b Listed by ToolGPA (toolgpa.com).