# Ripl review (2026): is it worth $12.99 a month? > Template-based social video and image maker with scheduling Checked Nov 13, 2026 ยท graded Nov 13, 2026 by ToolGPA. Ripl is a content-creation app for small businesses that turns photos and video clips into branded social posts from templates. It adds a social media calendar of seasonal template ideas, one-click sharing to connected channels, and scheduling plus an AI caption writer on the higher plan. - **Category:** Social Media Schedulers - **Made by:** Ripl - **Website:** https://www.ripl.com - **Runs on:** Web, iOS, Android - **Who should skip it:** Not for you if you want scheduling on the cheaper plan, as it needs Premium. - **Facts last checked:** Nov 13, 2026 ## Pricing As of Nov 13, 2026, Ripl is a paid product with a free trial, starting at $12.99 per month. - **Pricing model:** Free trial - **Free plan:** None. - **Free trial:** 7-day free trial. | Plan | Price | What you get | | --- | --- | --- | | Base Plan | $12.99 per month | Templates, branding in one click, stock media and music, and one-click sharing to your channels. | | Premium Plan | $19.99 per month | Base features plus post scheduling, team accounts, multiple businesses, AI caption writer and fast-tracked support. | Read from https://www.ripl.com/features-and-price on Nov 13, 2026. Prices change, so confirm with Ripl before buying. ## Key features - **Branded templates:** Upload photos or clips and apply ready-made templates; a logo, font and colors are applied across posts in one click. - **Stock media and music:** Both plans include professional stock images, video and royalty-free music to use inside posts. - **Content ideas by business type:** Posting ideas and a social media calendar of seasonal templates are tailored to business types such as restaurants and real estate. - **One-click sharing:** Posts can be shared straight to connected social channels; scheduling ahead is a Premium feature. - **Teams and multiple businesses:** Premium lets you invite teammates to a team account and manage several businesses from one login. - **AI caption writer:** Premium includes an AI tool that drafts captions for your posts. ## Good for - Small businesses that want finished video posts without design skills - Restaurants, retailers and real estate agents who post from templates - Solo owners who create content on a phone ## Worth knowing - Scheduling, team accounts and the AI caption writer need the Premium Plan. - It is mainly a creation tool; the pages do not list an inbox, listening or analytics beyond engagement tracking. - The pricing page shows monthly prices only and does not list a yearly option. - The pricing page does not list which social networks can be connected. ## ToolGPA grades **GPA: 2.2 out of 4**, graded Nov 13, 2026. Ripl makes branded social posts from templates, stock media and music, shared with one click. Scheduling, team accounts and the AI caption writer need the $19.99 plan, and it is a creation tool rather than a full social suite. - **Value for money: B.** Base is $12.99 a month, inside the cheaper quarter, which tops out at $14. Premium is $19.99. - **Free plan and trial: D.** A 7-day trial with no free plan; the listing does not say whether a card is needed. - **Features: C.** Templates, stock media, music, content ideas and sharing. No inbox, listening or analytics beyond engagement tracking are listed. - **Ease of use: C.** Web and phone app where you pick templates and set up your brand. No store rating on record. - **Platforms and integrations: B.** Web, iPhone and Android. The pages do not list which networks connect. These are ToolGPA's own grades. Graded from this listing, whose facts were read from Ripl's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews. ## Where it stands among social media schedulers - Ripl's GPA of 2.2 is higher than 36 of the 90 other social media schedulers we grade, and level with 28. - It stands best on value for money (B, above 72 of 90) and worst on free plan and trial (D, above 11). - Its paid plans start at $12.99 a month, against a middle price of $24.46 for the category: 18 of the 79 others that charge start lower. - On features, ease of use and platforms it scores 2.3 out of 4. 4 tools score higher and cost less. The category's chart of price against score: https://toolgpa.com/charts/social-media ## Keep it, or make your own? **Keep it.** To replace Ripl you would be making a video editor. That is not a weekend's work, with an AI app builder or without one. It costs $155.88 a year. - You could make: Templates and calendar: an app builder makes these well. - You could not: A video editor. - You could not: A real app for iOS and Android. Something home-made would be a web page. - You could not: AI features, unless you pay a model provider for each request yourself. - You could not: Sharing with other people, which means accounts and invitations. A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it. ## What people say - **App Store rating of the iPhone and iPad app:** 4.8 out of 5 from 49,904 ratings in the United States, read Nov 13, 2026. This is the store's rating of the app, not a score from ToolGPA. Source: https://apps.apple.com/us/app/id1030906799 **Tags:** Templates, AI features, Video editing, Calendar ## Alternatives - [Planoly](https://toolgpa.com/tools/planoly): Visual social planner with link in bio and Instagram DM automation. [Compare](https://toolgpa.com/compare/planoly-vs-ripl) - [Later](https://toolgpa.com/tools/later): Visual social media planner with link in bio and analytics. [Compare](https://toolgpa.com/compare/later-vs-ripl) - [Ocoya](https://toolgpa.com/tools/ocoya): AI-assisted social scheduler with a design studio and workflows. [Compare](https://toolgpa.com/compare/ocoya-vs-ripl) - [Outfy](https://toolgpa.com/tools/outfy): Turns online-store products into videos and automatic social posts. [Compare](https://toolgpa.com/compare/outfy-vs-ripl) - [Pallyy](https://toolgpa.com/tools/pallyy): Social media scheduler for agencies, priced per client. [Compare](https://toolgpa.com/compare/pallyy-vs-ripl) ## Sources The prices, plans, platforms and features above were read from these pages on Nov 13, 2026: - https://www.ripl.com - https://www.ripl.com/features-and-price - https://www.ripl.com/ripl-for-desktop - https://www.ripl.com/ripl-for-iphone Page: https://toolgpa.com/tools/ripl Listed by ToolGPA (toolgpa.com).