# Roxhill review (2026): is it worth it? > Media database and monitoring platform for PR teams, sold by quote Checked Oct 23, 2026 ยท graded Oct 23, 2026 by ToolGPA. Roxhill is a media intelligence platform for PR and communications teams, with offices in London, Dubai, New York and Singapore. It combines a journalist database with bios, social posts and pitching preferences, press release distribution, alerts for journalist moves and media requests, media monitoring with AI metrics, and spokespeople analytics. It is sold on an annual fee quoted by sales, in bands by number of logins. - **Category:** Backlinks & Link Building - **Made by:** Roxhill Media (since 2015) - **Website:** https://roxhillmedia.com - **Runs on:** Web - **Who should skip it:** Skip it if you want to see a price first, as the annual fee is only quoted by sales. - **Facts last checked:** Oct 23, 2026 ## Pricing Roxhill's current pricing could not be confirmed from its own site. ## Key features - **Journalist search:** Find journalists by topic, sector, keyword or company, with profiles that include bios, recent articles, social posts and how each one likes to be pitched. - **Journalist Assistant:** An AI assistant inside the database that reads journalist profiles to suggest pitch angles, draft briefing notes and explain what each writer cares about. - **Press release distribution:** Design, schedule and send releases to saved lists, with contacts who opted out flagged across shared lists and reports on opens, clicks and unsubscribes. - **Alerts and media requests:** Custom alerts for journalist moves, headlines, social posts, forward features and media requests, on a schedule you set or on the dashboard. - **PR opportunities directory:** Search over 2,000 regular lifestyle slots from more than 100 UK outlets, filtered by section, outlet or category. - **Monitoring and spokespeople analytics:** Coverage sorted into Smart Folders, AI metrics, stakeholder newsletters, and share-of-voice comparisons of your spokespeople against rivals. ## Good for - PR agencies and in-house comms teams, especially in the UK - Teams that want a media database and coverage monitoring under one login - Lifestyle PRs pitching regular slots in UK magazines ## Worth knowing - No prices are published: an annual fee covering database and monitoring is quoted by sales. - Bands are Core with 1 login, Boutique with 3, Enterprise with 5, and Premium by arrangement; distribution starts at Boutique. - Historical search starts at Boutique and the spokespeople platform at Enterprise; extra logins and reports cost more. - There is no native mobile app; the database runs in a phone's browser. ## ToolGPA grades **GPA: 1.8 out of 4**, graded Oct 23, 2026. Roxhill combines a journalist database with pitching notes, an AI assistant, press release sending, alerts, UK lifestyle slots and coverage monitoring. But no price is published and the annual fee is only given by sales, nothing is free, and distribution, historical search and spokespeople analytics sit on the higher bands. - **Value for money: C.** No price is published: the annual fee for the database and monitoring is quoted by sales, in bands from Core with 1 login to Enterprise with 5, so the price is only given on a sales call. - **Free plan and trial: F.** Nothing free on record: no free plan and no trial, and getting started goes through sales. - **Features: B.** Journalist search with bios and pitching preferences, an AI Journalist Assistant, release distribution, alerts for moves and media requests, 2,000+ UK lifestyle slots, monitoring and spokespeople analytics. It covers the PR route to links end to end. - **Ease of use: C.** No rating on record. It's a large platform with lists, alerts, Smart Folders and reports to set up before it pays off. - **Platforms and integrations: C.** Web only, used in a phone's browser rather than a native app, with no integrations on record. These are ToolGPA's own grades. Graded from this listing, whose facts were read from Roxhill's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews. ## Where it stands among link building tools - Roxhill's GPA of 1.8 is higher than 2 of the 50 other link building tools we grade, and level with 10. - It stands best on features (B, above 39 of 50) and worst on free plan and trial (F, above 0). The category's chart of price against score: https://toolgpa.com/charts/link-building ## Keep it, or make your own? **Keep it.** To replace Roxhill you would be making a network of journalists who post requests for sources. That is not a weekend's work, with an AI app builder or without one. That makes this kind of software worth paying for, not this one in particular: 38 of the 50 other link building tools grade higher. - You could make: Reports: an app builder makes this well. - You could not: A network of journalists who post requests for sources. - You could not: Newsletters sent to thousands of people that still reach the inbox. - You could not: AI features, unless you pay a model provider for each request yourself. - You could not: Sharing with other people, which means accounts and invitations. - You could not: The depth: we grade its features B, which means it covers the whole job. A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it. **Tags:** Journalist requests, Email campaigns, Reports, AI features ## Alternatives - [Semrush AI PR Toolkit](https://toolgpa.com/tools/prowly): Media database, pitching and monitoring, formerly Prowly. [Compare](https://toolgpa.com/compare/prowly-vs-roxhill) - [Prezly](https://toolgpa.com/tools/prezly): PR software for newsrooms, media contacts and email pitches. [Compare](https://toolgpa.com/compare/prezly-vs-roxhill) - [JournoFinder](https://toolgpa.com/tools/journofinder): Journalist database with an AI list builder, news search and pitching. [Compare](https://toolgpa.com/compare/journofinder-vs-roxhill) - [JustReachOut](https://toolgpa.com/tools/justreachout): Journalist search, pitch requests and link outreach in one tool. [Compare](https://toolgpa.com/compare/justreachout-vs-roxhill) - [ResponseSource](https://toolgpa.com/tools/responsesource): UK journalist request service with a press release wire. [Compare](https://toolgpa.com/compare/responsesource-vs-roxhill) ## Sources The prices, plans, platforms and features above were read from these pages on Oct 23, 2026: - https://roxhillmedia.com/pricing/ - https://roxhillmedia.com/ - https://roxhillmedia.com/company/ - https://roxhillmedia.com/product-news/how-to-pitch-smarter-meet-the-journalist-assistant-changing-pr-outreach/ - https://roxhillmedia.com/media-database/press-release-distribution-tools/ - https://roxhillmedia.com/media-database/journalist-alerts-tool/ - https://roxhillmedia.com/media-database/pr-opportunities-directory/ - https://roxhillmedia.com/media-database/journalist-search-tools/ - https://roxhillmedia.com/media-database/mobile-web-app/ Page: https://toolgpa.com/tools/roxhill Listed by ToolGPA (toolgpa.com).