# SellerApp

> Amazon ads automation, profit tracking and product research in one

SellerApp is a web platform and Chrome extension for Amazon sellers that leans toward advertising. It automates PPC bids with rules and dayparting, tracks profit by product after fees and ad spend, scores listings and researches products and keywords. The company also sells managed ad services, an agency platform and a data API.

- **Category:** Amazon Seller Tools
- **Made by:** SellerApp
- **Website:** https://www.sellerapp.com
- **Runs on:** Web, Browser extension
- **Facts last checked:** Oct 18, 2026

## Pricing

SellerApp has a free plan. Paid plans start at $99 per month and up.

- **Pricing model:** Free plan
- **Free plan:** Freemium plan, free for as long as you like with no card: basic product research, product intelligence, an advertising overview, campaign manager and listing quality checks.
- **Free trial:** None listed.

| Plan | Price | What you get |
| --- | --- | --- |
| Freemium | $0 | Basic product research and overview, product intelligence, advertising overview, campaign manager and listing quality, with limited access. |
| Pro Plan | $99 per month and up | For sellers growing several products: adds insights, keyword tracking, listing quality reports, ads automation and email support. |
| Smart Plan with Automation | $250 per month and up | Advertising automation, quarterly business reviews, chat support and a dedicated account manager. Advertised at $149 a month for the first 3 months. |
| Custom | Custom | Smart Plan plus data warehousing, custom development, a product solution expert and priority support, arranged on a call. |

Read from https://www.sellerapp.com/pricing.html on Oct 18, 2026. Prices change, so confirm with SellerApp before buying.

## Ways to pay less

- **Smart Plan at $149 for the first 3 months** (Other savings): The pricing page shows the Smart Plan with Automation at $149 a month for the first 3 months, down from $250. Source: https://www.sellerapp.com/pricing.html
- **Save 50% with a yearly plan** (Annual discount): SellerApp's pricing FAQ says a yearly subscription saves 50% of the fees compared with paying monthly. Source: https://www.sellerapp.com/pricing.html

## Key features

- **PPC automation:** Rule-based bid automation with preset rules such as ACoS Reducer and Target Harvester, hourly bid changes from Marketing Stream data and dayparting.
- **Profit dashboard:** Tracks FBA fees, ad spend, storage, shipping and product costs to show margin, net profit, ROI and TACoS for each ASIN.
- **Product and keyword research:** Finds products and keyword opportunities, with keyword rank tracking on paid plans.
- **Listing Quality Index:** Scores listings on titles, bullet points, images, backend keywords, descriptions and A+ content.
- **Chrome extension:** Shows estimated daily orders, revenue, BSR, FBA fees and opportunity scores on Amazon search and product pages.
- **Data API:** A REST API returns product, sales, advertising and keyword data, billed monthly by usage.

## Good for

- Sellers who spend heavily on Amazon PPC and want rule-based automation
- Sellers who want profit after ads and fees by product
- Agencies managing several Amazon ad accounts

## Worth knowing

- The Smart Plan's $149 price lasts for the first 3 months; the page shows $250 a month after that.
- Plan prices start at the figures shown and rise with the number of ASINs, ad spend and revenue.
- Agencies pay from $300 a month plus 0.5% to 2.5% of Amazon ad spend.
- Managed ad services and API access are quoted separately through sales.

## ToolGPA grades

**GPA: 2.2 out of 4**, graded Oct 18, 2026. SellerApp leans towards ads. It automates Amazon PPC bids with rules and dayparting, shows profit per product after fees and ad spend, and adds product research and listing scores. The free plan is fine for a look. Paid plans start at $99 a month and climb with your ASINs, ad spend and revenue, so check what you'd really pay.

- **Value for money: C.** Pro is $99 a month and up, rising with your ASINs, ad spend and revenue. The FAQ says yearly billing saves 50%, but no yearly price is shown. That's inside the normal range here. The Smart Plan, with an account manager, is $250 after $149 for the first 3 months.
- **Free plan and trial: C.** Freemium is free for as long as you like, with no card: basic product research, an advertising overview, campaign manager and listing quality checks. Access is limited, so it's a taster rather than a plan you'd run a store on.
- **Features: C.** Rule-based PPC automation with hourly bids and dayparting, a profit dashboard per ASIN, listing scores and an extension. Product research is the basic part, and there's nothing on record for inventory, review requests or reimbursements.
- **Ease of use: C.** No rating on record. Bid rules, dayparting and profit tracking all need your seller and ad accounts connected and your costs filled in, and there's a fair bit to learn.
- **Platforms and integrations: B.** Web and a Chrome extension, with no phone or desktop app. It connects to Seller Central, Amazon Ads, Amazon DSP and Amazon Marketing Cloud, and there's a data API billed by usage.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from SellerApp's own pages on 18 October 2026. Not based on using the product, and shorter than our full reviews.

## Where it stands among Amazon seller tools

- SellerApp's GPA of 2.2 is higher than 9 of the 16 other Amazon seller tools we grade, and level with 1.
- It stands best on platforms and integrations (B, above 6 of 16) and worst on ease of use (C, above 0).
- Its paid plans start at $99 a month, against a middle price of $29 for the category: 9 of the 12 others that charge start lower.
- On features, ease of use and platforms it scores 2.3 out of 4. 2 tools score higher and cost less.

The category's chart of price against score: https://toolgpa.com/charts/amazon-sellers

## Keep it, or make your own?

**Keep it.** To replace SellerApp you would be making data from Amazon's seller tools and years of sales estimates. That is not a weekend's work, with an AI app builder or without one. It costs $1,188 a year.

- You could not: Data from Amazon's seller tools and years of sales estimates.
- You could not: Search volumes for millions of keywords, gathered and kept up to date.
- You could not: Daily checks of where your pages rank in search results.
- You could not: Connections that pull numbers from dozens of other services.
- You could not: It plugs into other products, Amazon Seller Central, Amazon Ads and Amazon DSP among them, and has an API.
- You could not: AI features, unless you pay a model provider for each request yourself.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

## Works with

Amazon Seller Central, Amazon Ads, Amazon DSP, Amazon Marketing Cloud

**Tags:** Amazon selling, Keyword research, Rank tracking, Dashboards, AI features, Public API

## Alternatives

- [Helium 10](https://toolgpa.com/tools/helium-10): All-in-one Amazon seller suite for research, listings, ads and profits. [Compare](https://toolgpa.com/compare/helium-10-vs-sellerapp)
- [Jungle Scout](https://toolgpa.com/tools/jungle-scout): Amazon product and keyword research, with tools to run a store. [Compare](https://toolgpa.com/compare/jungle-scout-vs-sellerapp)
- [Teikametrics](https://toolgpa.com/tools/teikametrics): AI ad, listing and inventory platform for Amazon, Walmart and TikTok. [Compare](https://toolgpa.com/compare/sellerapp-vs-teikametrics)
- [sellerboard](https://toolgpa.com/tools/sellerboard): Profit analytics for Amazon sellers, with inventory and review tools. [Compare](https://toolgpa.com/compare/sellerapp-vs-sellerboard)
- [Perpetua](https://toolgpa.com/tools/perpetua): Goal-based ad automation for Amazon, Walmart and other marketplaces. [Compare](https://toolgpa.com/compare/perpetua-vs-sellerapp)

## Sources

The prices, plans, platforms and features above were read from these pages on Oct 18, 2026:

- https://www.sellerapp.com/pricing.html
- https://www.sellerapp.com/

Page: https://toolgpa.com/tools/sellerapp
Listed by ToolGPA (toolgpa.com).