# SEOTesting review (2026): is it worth $50 a month? > SEO tests and reports built on your own Search Console data Checked Oct 23, 2026 ยท graded Oct 23, 2026 by ToolGPA. SEOTesting measures whether an SEO change worked by comparing a page or group of pages before and after the change, or against a control group, using your own Google Search Console and Google Analytics data. It adds reports on content decay, cannibalization and click-through rate, tracks visits from AI assistants, and installs nothing on your site. Plans are priced by the number of websites, with unlimited users. - **Category:** Technical SEO & Site Audits - **Made by:** SanityCheck.io Limited (since 2016) - **Website:** https://seotesting.com - **Runs on:** Web, Browser extension - **Who should skip it:** Watch out: if you don't subscribe when the trial ends, your site data is deleted 7 days later. - **Facts last checked:** Oct 23, 2026 ## Pricing As of Oct 23, 2026, SEOTesting is a paid product with a free trial, starting at $50 per month for 1 website, billed monthly. - **Pricing model:** Free trial - **Free plan:** None. - **Free trial:** 14-day free trial of the full product for up to 30 sites, no credit card required. | Plan | Price | What you get | | --- | --- | --- | | Single Site | $50 per month for 1 website, billed monthly | Unlimited users and 25 InternalLinking.com credits a month. | | Medium | $125 per month for 5 websites, billed monthly | Unlimited users, 75 InternalLinking.com credits a month and a one-to-one onboarding call. | | Large | $375 per month for 20 websites, billed monthly | Unlimited users, 300 InternalLinking.com credits a month and quarterly training. | | Enterprise | Custom | More websites, custom terms, unlimited training and customer success support. | Read from https://seotesting.com/home/pricing/ on Oct 23, 2026. Prices change, so confirm with SEOTesting before buying. ## Ways to pay less - **Free subscription for charities** (Nonprofit): SEOTesting's About page offers charitable organizations a free subscription; charities ask for it by emailing hello@seotesting.com. Source: https://seotesting.com/home/about/ ## Key features - **Time-based SEO tests:** Log a change to one page or a group of pages and see clicks, impressions and position before and after, with a significance figure. - **Split and switch tests:** Compare changed pages with a control group of similar pages, or measure what a set of URL redirects did to traffic. - **LLM traffic and tests:** Uses Google Analytics to show which pages ChatGPT, Claude, Perplexity and Gemini send visitors to, and tests whether changes move those visits. - **Search Console reports:** Content decay, keyword cannibalization, CTR opportunities, zero-click searches and Google update impact by page group, plus a written monthly report. - **Sitemap and robots.txt monitoring:** Watches your own and competitors' XML sitemaps for changes and alerts you when a robots.txt rule changes. - **API, MCP and connectors:** An API and MCP server, a Looker Studio connector for running tests and a Chrome extension that shows Search Console data while browsing. ## Good for - In-house SEOs who need to show stakeholders whether a change worked - Agencies reporting test results to several clients - Teams that cannot add scripts or code to their site to run tests ## Worth knowing - Results rest on Search Console and Google Analytics data, so it shows Google and AI referral traffic, not rankings in AI answers. - If you do not subscribe when the trial ends, your site data is deleted 7 days later. - Plans are priced by websites: more than 20 needs a quote, and annual billing is arranged only by email. - Internal linking reports draw on monthly InternalLinking.com credits: 25, 75 or 300 depending on the plan. ## ToolGPA grades **GPA: 2.2 out of 4**, graded Oct 23, 2026. SEOTesting compares pages before and after a change, or against a control group, using your own Search Console and Analytics data, with unlimited users and nothing to install on your site. It's $50 a month for one site, it shows traffic rather than rankings inside AI answers, annual billing is by email only, and your data is deleted 7 days after an unpaid trial. - **Value for money: C.** Single Site is $50 a month for one website, between this category's middle and its dearer quarter. Users are unlimited on every plan, but websites are what you pay for: 5 are $125 and 20 are $375. - **Free plan and trial: C.** No free plan, but the 14-day trial needs no card and covers the full product for up to 30 sites. Charities can ask for a free subscription by email. - **Features: C.** Before-and-after and split tests, redirect tests, AI referral traffic from Analytics, content decay, cannibalization and CTR reports, and sitemap and robots.txt alerts. It does SEO testing fully, but that's a smaller job, and it can't see rankings in AI answers. - **Ease of use: C.** No rating on record. Nothing goes on your site, but you connect Search Console and Analytics and log each change before a test means anything. - **Platforms and integrations: B.** Web and a Chrome extension, with an API, an MCP server, a Looker Studio connector and InternalLinking.com. No desktop or phone app. These are ToolGPA's own grades. Graded from this listing, whose facts were read from SEOTesting's own pages on 23 October 2026. Not based on using the product, and shorter than our full reviews. ## Where it stands among technical SEO tools - SEOTesting's GPA of 2.2 is higher than 20 of the 83 other technical SEO tools we grade, and level with 20. - It stands best on platforms and integrations (B, above 27 of 83) and worst on ease of use (C, above 7). - Its paid plans start at $50 a month, against a middle price of $22.41 for the category: 37 of the 52 others that charge start lower. - On features, ease of use and platforms it scores 2.3 out of 4. 6 tools score higher and cost less. The category's chart of price against score: https://toolgpa.com/charts/technical-seo ## Keep it, or make your own? **Keep it.** The plain part of SEOTesting you could make: reports. What surrounds it you could not. The 4 things listed below take a company, not a weekend. That makes this kind of software worth paying for, not this one in particular: 43 of the 83 other technical SEO tools grade higher. It costs $600 a year. - You could make: Reports: an app builder makes this well. - You could not: Splitting visitors between versions and telling you which won. - You could not: The same prompts asked of ChatGPT, Perplexity, Gemini and Google's AI answers every day, and the answers kept. - You could not: Daily checks of where your pages rank in search results. - You could not: It plugs into other products, Google Search Console, Google Analytics and Looker Studio among them, and has an API. A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it. ## Works with Google Search Console, Google Analytics, Looker Studio, InternalLinking.com **Tags:** A/B testing, Reports, AI search visibility, Rank tracking, Public API ## Alternatives - [SearchPilot](https://toolgpa.com/tools/searchpilot): Enterprise SEO and GEO A/B testing on large websites. [Compare](https://toolgpa.com/compare/searchpilot-vs-seotesting) - [Google Search Console](https://toolgpa.com/tools/google-search-console): Free Google reports on a site's search traffic, indexing and issues. [Compare](https://toolgpa.com/compare/google-search-console-vs-seotesting) - [SEO Gets](https://toolgpa.com/tools/seogets): Search Console and GA4 analytics with SEO reports and client portals. [Compare](https://toolgpa.com/compare/seogets-vs-seotesting) - [Search Analytics for Sheets](https://toolgpa.com/tools/search-analytics-for-sheets): Google Sheets add-on that pulls and backs up Search Console data. [Compare](https://toolgpa.com/compare/search-analytics-for-sheets-vs-seotesting) - [SEO Scout](https://toolgpa.com/tools/seo-scout): Search Console analysis, content grading and SEO split testing. [Compare](https://toolgpa.com/compare/seo-scout-vs-seotesting) ## Sources The prices, plans, platforms and features above were read from these pages on Oct 23, 2026: - https://seotesting.com/home/pricing/ - https://seotesting.com/ - https://seotesting.com/home/features/ - https://seotesting.com/home/about/ Page: https://toolgpa.com/tools/seotesting Listed by ToolGPA (toolgpa.com).