# SharpSpring review (2026): is it worth it? > Marketing automation and CRM for agencies and small businesses Checked Nov 13, 2026 ยท graded Nov 13, 2026 by ToolGPA. SharpSpring is a marketing automation platform with a built-in CRM, aimed at agencies and small businesses. It covers email marketing, sales engagement, social posting, retargeting ads and analytics in one product. Its pricing link now points to Constant Contact's Lead Gen and CRM pricing page, which could not be read. - **Category:** Email Marketing & Newsletters - **Made by:** SharpSpring - **Website:** https://sharpspring.com - **Runs on:** Web - **Who should skip it:** Not for you if you want a price, as none could be confirmed. - **Facts last checked:** Nov 13, 2026 ## Pricing SharpSpring's current pricing could not be confirmed from its own site. ## Key features - **Email marketing:** Sends email content tailored to each lead's interests and behavior. - **Marketing automation:** Rule-based workflows that personalize messages by buyer behavior and timing. - **Built-in CRM:** Tracks sales opportunities and contacts alongside the marketing data, with productivity tools for sales teams. - **Sales engagement:** Built-in messaging and task automation for follow-ups. - **Social media and retargeting ads:** Posts to social channels, tracks mentions, and shows targeted content on sites leads visit after leaving yours. - **Tracking and analytics:** Reports across marketing and sales activity, including campaign results tracked through the life of a lead. ## Good for - Marketing agencies that run campaigns for several clients - Small businesses that want marketing automation and a CRM in one product ## Worth knowing - Pricing is not shown on SharpSpring's own site: the Pricing link leads to a Constant Contact page that blocks automated reading, so no plan or price could be confirmed. - The site lists a demo as its main call to action; no free plan or trial is stated on the pages read. - The pricing links now point to Constant Contact's Lead Gen and CRM product, so the product may be sold under that name too. ## ToolGPA grades **GPA: 1.8 out of 4**, graded Nov 13, 2026. SharpSpring is marketing automation and CRM with email, sales engagement and retargeting, aimed at agencies and small businesses. We couldn't confirm any price, its pricing links lead to Constant Contact, and the main call to action is a demo. - **Value for money: C.** No price could be confirmed: the Pricing link leads to a Constant Contact page we couldn't read, so we place it in the middle. - **Free plan and trial: F.** No free plan or trial is stated on the pages we read. The main call to action is a demo. - **Features: B.** Email, automation, a CRM, sales engagement, social and retargeting ads, tracking and analytics. Nothing in the listing shows a gap. - **Ease of use: C.** No store rating on record. A suite with a CRM and automations to build and connect. - **Platforms and integrations: C.** Web only, with no integrations listed on the pages we read. These are ToolGPA's own grades. Graded from this listing, whose facts were read from SharpSpring's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews. ## Where it stands among email marketing and newsletter tools - SharpSpring's GPA of 1.8 is higher than 12 of the 102 other email marketing and newsletter tools we grade, and level with 12. - It stands best on features (B, above 47 of 102) and worst on free plan and trial (F, above 0). The category's chart of price against score: https://toolgpa.com/charts/email-marketing ## Keep it, or make your own? **Keep it.** To replace SharpSpring you would be making email sent in volume that still reaches the inbox. That is not a weekend's work, with an AI app builder or without one. That makes this kind of software worth paying for, not this one in particular: 78 of the 102 other email marketing and newsletter tools grade higher. - You could make: Sales pipeline and reports: an app builder makes these well. - You could not: Email sent in volume that still reaches the inbox. - You could not: Newsletters sent to thousands of people that still reach the inbox. - You could not: The depth: we grade its features B, which means it covers the whole job. A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it. **Tags:** Marketing automation, Email campaigns, Sales pipeline, Reports ## Alternatives - [HubSpot](https://toolgpa.com/tools/hubspot): Free CRM at the center of a marketing, sales and service suite. [Compare](https://toolgpa.com/compare/hubspot-vs-sharpspring) - [ActiveCampaign](https://toolgpa.com/tools/activecampaign): Email marketing and multi-step automation priced by contacts. [Compare](https://toolgpa.com/compare/activecampaign-vs-sharpspring) - [Keap](https://toolgpa.com/tools/keap): CRM with sales and marketing automation for small businesses. [Compare](https://toolgpa.com/compare/keap-vs-sharpspring) - [Ontraport](https://toolgpa.com/tools/ontraport): CRM with marketing automation, payments and membership sites. [Compare](https://toolgpa.com/compare/ontraport-vs-sharpspring) - [BenchmarkONE](https://toolgpa.com/tools/benchmarkone): Small-business CRM with email marketing and automation. [Compare](https://toolgpa.com/compare/benchmarkone-vs-sharpspring) ## Sources The prices, plans, platforms and features above were read from these pages on Nov 13, 2026: - https://sharpspring.com/ Page: https://toolgpa.com/tools/sharpspring Listed by ToolGPA (toolgpa.com).