# SMTP.com

> SMTP relay and email API sold in monthly volume plans from 50,000

SMTP.com is an email delivery service owned by Ziff Davis that sends transactional and bulk email through an SMTP relay or an email API. Plans are sold by emails a month, starting at 50,000 on a shared IP, with a dedicated IP from 100,000. Senders of hundreds of millions of emails a month can get a dedicated instance of the platform.

- **Category:** Email Sending Services
- **Made by:** J2 Global Canada, Inc.
- **Website:** https://www.smtp.com
- **Runs on:** Web
- **Facts last checked:** Oct 18, 2026

## Pricing

SMTP.com is a paid product, starting at $25 per month for 50,000 emails.

- **Pricing model:** Paid
- **Free plan:** None.
- **Free trial:** None listed.

| Plan | Price | What you get |
| --- | --- | --- |
| Essential | $25 per month for 50,000 emails | Shared IP, email relay API, support and detailed reporting. Overage is $0.000625 per email ($0.63 per 1,000). |
| Starter | $80 per month for 100,000 emails | Adds a dedicated IP address, with the same API, support and reporting. |
| Growth | $300 per month for 500,000 emails | Dedicated IP, email relay API, support and detailed reporting. |
| Business | $500 per month for 1,000,000 emails | Dedicated IP, email relay API, support and detailed reporting. |
| High Volume Senders | Custom | At least 250 million emails a month: a dedicated instance of the platform, its own IP and mail server, and a dedicated account manager. |

Read from https://www.smtp.com/pricing/ on Oct 18, 2026. Prices change, so confirm with SMTP.com before buying.

## Key features

- **SMTP relay and email API:** Send from an app or another platform through SMTP or the email relay API, with documentation for developers and help with custom API integrations.
- **Dedicated IPs:** Every plan from the $80 Starter plan up sends from a dedicated IP address; Essential uses a shared one.
- **Reputation Defender add-on:** Checks addresses at the moment of sending and suppresses invalid ones, to cut hard and soft bounces and protect your domain and IP reputation.
- **Insight Engine add-on:** A daily report with extra data about the people on your lists, meant for building customer profiles and new segments.
- **Migration help:** Managed onboarding and help moving over from providers such as SendGrid and Mailgun, with in-house support on every plan.

## Good for

- Senders who already need 50,000 emails a month or more
- Businesses that want a dedicated IP at a low monthly volume
- Very high-volume senders wanting their own instance of the platform

## Worth knowing

- There is no free plan or free trial; the smallest plan is $25 a month for 50,000 emails.
- Reputation Defender and Insight Engine each cost 20% of the plan price; on Essential that is $5 a month each.
- Essential sends from a shared IP; a dedicated IP starts with the $80 Starter plan.

## ToolGPA grades

**GPA: 1.8 out of 4**, graded Oct 18, 2026. SMTP.com sells sending in big monthly blocks, from $25 for 50,000 emails, with a dedicated IP from $80 for 100,000 and help moving over from SendGrid or Mailgun. There's no free plan and no trial, so you pay before your first email. And the listing shows less than its rivals do: nothing on templates, webhooks or receiving email.

- **Value for money: C.** Graded on 50,000 emails a month: Essential is $25 for exactly that, on a shared IP, which is the middle of this category at that volume. Reputation Defender and Insight Engine add $5 a month each, and a dedicated IP means Starter at $80 for 100,000.
- **Free plan and trial: F.** Nothing free: no free plan and no trial. The smallest plan is $25 a month, so you pay before you've sent a single email.
- **Features: C.** SMTP relay and an email API, detailed delivery reports, dedicated IPs from the $80 plan, and paid add-ons that weed out bad addresses as you send. It handles the sending, but nothing on record covers templates, webhooks or inbound email.
- **Ease of use: C.** Judged on how fast a developer sends a first email: you choose a plan and pay before you get to send, then use SMTP or the API. No rating on record. Managed onboarding and migration help are there if you're moving from another provider.
- **Platforms and integrations: B.** Web, with an SMTP relay and an email API, plus WordPress, Shopify, Google Forms, Google Docs, Wufoo, Airtable, Trello and Slack. No desktop or phone app, so B is the top.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from SMTP.com's own pages on 18 October 2026. Its pricing page refused our reader on the day of grading; its sign-up page still showed $25 a month for 50,000 emails. Not based on using the product, and shorter than our full reviews.

## Where it stands among email sending services

- SMTP.com's GPA of 1.8 is higher than 0 of the 11 other email sending services we grade.
- It stands best on platforms and integrations (B, above 0 of 11) and worst on free plan and trial (F, above 0).
- Its paid plans start at $25 a month, against a middle price of $15 for the category: 10 of the 10 others that charge start lower.
- On features, ease of use and platforms it scores 2.3 out of 4. 9 tools score higher and cost less.

The category's chart of price against score: https://toolgpa.com/charts/email-sending

## Keep it, or make your own?

**Keep it.** To replace SMTP.com you would be making mail servers with a good name among inbox providers. That is not a weekend's work, with an AI app builder or without one. That makes this kind of software worth paying for, not this one in particular: 11 of the 11 other email sending services grade higher. It costs $300 a year.

- You could not: Mail servers with a good name among inbox providers.
- You could not: It plugs into other products, WordPress, Shopify and Google Forms among them, and has an API.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

## Works with

WordPress, Shopify, Google Forms, Google Docs, Wufoo, Airtable, Trello, Slack

**Tags:** Transactional email, Public API

## Alternatives

- [SMTP2GO](https://toolgpa.com/tools/smtp2go): SMTP relay and email API priced by emails a month, with a free plan. [Compare](https://toolgpa.com/compare/smtp-com-vs-smtp2go)
- [Twilio SendGrid](https://toolgpa.com/tools/sendgrid): Twilio's email API and SMTP service, priced by monthly email volume. [Compare](https://toolgpa.com/compare/sendgrid-vs-smtp-com)
- [Mailgun](https://toolgpa.com/tools/mailgun): Email API and SMTP relay for developers, with list validation. [Compare](https://toolgpa.com/compare/mailgun-vs-smtp-com)
- [Bird Email](https://toolgpa.com/tools/sparkpost): SparkPost's successor: Bird's email API, paid from a prepaid balance. [Compare](https://toolgpa.com/compare/smtp-com-vs-sparkpost)
- [Amazon SES](https://toolgpa.com/tools/amazon-ses): AWS email sending and receiving, paid per 1,000 emails. [Compare](https://toolgpa.com/compare/amazon-ses-vs-smtp-com)

## Sources

The prices, plans, platforms and features above were read from these pages on Oct 18, 2026:

- https://www.smtp.com/pricing/
- https://registration.smtp.com/?plan=50000
- https://www.smtp.com/
- https://www.smtp.com/about-us/
- https://www.smtp.com/integrations/

Page: https://toolgpa.com/tools/smtp-com
Listed by ToolGPA (toolgpa.com).