# Socialinsider review (2026): is it worth $82.50 a month, billed yearly?

> Social media analytics and competitor benchmarking

Checked Nov 12, 2026 · graded Nov 13, 2026 by ToolGPA.

Socialinsider is a social analytics platform for measuring performance across networks and benchmarking against competitors. Plans are sized by the number of social accounts, months of history and team seats, and every plan includes automated reports and unlimited exports.

- **Category:** Social Media Schedulers
- **Made by:** Socialinsider
- **Website:** https://www.socialinsider.io
- **Runs on:** Web
- **Who should skip it:** Tight if you work alone with history in mind, as Adapt keeps 3 months and has 1 seat.
- **Facts last checked:** Nov 12, 2026

## Pricing

As of Nov 12, 2026, Socialinsider is a paid product with a free trial, starting at $82.50 per month, billed annually ($990 a year).

- **Pricing model:** Free trial
- **Free plan:** None.
- **Free trial:** 14-day free trial, no credit card required.

| Plan | Price | What you get |
| --- | --- | --- |
| Adapt | $82.50 per month for up to 20 accounts, billed annually ($990/year) | Up to 20 social accounts, 3 months of history, 1 seat and 10 account replacements a month. |
| Optimize | $124.17 per month for up to 30 accounts, billed annually ($1,490/year) | Up to 30 social accounts, 6 months of history, 2 seats and 15 account replacements a month. |
| Predict | $199.17 per month for up to 40 accounts, billed annually ($2,390/year) | Up to 40 social accounts, 12 months of history, 5 seats and 20 account replacements a month. |
| Enterprise | Custom | Custom pricing based on volume and needs, with the account, history and seat limits set by quote. |

Read from https://www.socialinsider.io/pricing on Nov 12, 2026. Prices change, so confirm with Socialinsider before buying.

## Ways to pay less

- **Two months off on yearly plans** (Annual discount): The pricing page says yearly plans save 16%, equal to two months free compared with monthly billing. Source: https://www.socialinsider.io/pricing

## Key features

- **Cross-network analytics:** Covers TikTok, Instagram, LinkedIn, Facebook, X and YouTube in one reporting view, as listed on the site.
- **Competitor benchmarking:** Compares your accounts with competitors' public profiles and with industry benchmark reports the vendor publishes each quarter.
- **Content analysis:** Looks at which content pillars and post types perform best so that they can be repeated.
- **Automated reports and exports:** Every plan includes scheduled reports and unlimited exports.
- **Account replacements:** Each plan allows a set number of monthly swaps of the profiles you track, from 10 on Adapt to 20 on Predict.
- **MCP connector:** All plans list an MCP connector, which lets compatible AI tools query the analytics.

## Good for

- Marketing teams that report on competitors across several networks
- Agencies that need a cap on profiles with clear history limits

## Worth knowing

- Account, history and seat limits rise with each plan; Adapt has one seat and three months of history.
- Analytics only: the pricing page lists no publishing or scheduling.
- The yearly price is read from the vendor's pricing data; the monthly price in dollars is not shown on the page, which advertises two months off for yearly plans.
- The page showed another currency from this location; the dollar prices come from the vendor's price data file.

## ToolGPA grades

**GPA: 2.0 out of 4**, graded Nov 13, 2026. Socialinsider measures your accounts and competitors across TikTok, Instagram, LinkedIn, Facebook, X and YouTube, with automated reports and unlimited exports on every plan. It's analytics only, and the $82.50 entry plan has one seat and 3 months of history.

- **Value for money: C.** Adapt is $990 a year ($82.50 a month) for 20 accounts, above the $79 dearer-quarter line for social tools but under the $129 dearest-tenth line.
- **Free plan and trial: C.** A 14-day free trial with no card, and no free plan.
- **Features: C.** Six networks, benchmarking, content analysis, scheduled reports and exports. The page lists no publishing or scheduling.
- **Ease of use: C.** No store rating on record. You connect or add accounts, then build the reports you want.
- **Platforms and integrations: C.** Web only. The one connector listed is an MCP connector for AI tools.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from Socialinsider's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews.

## Where it stands among social media schedulers

- Socialinsider's GPA of 2.0 is higher than 19 of the 90 other social media schedulers we grade, and level with 16.
- Its paid plans start at $82.50 a month, against a middle price of $24.46 for the category: 70 of the 79 others that charge start lower.
- On features, ease of use and platforms it scores 2.0 out of 4. 56 tools score higher and cost less.

The category's chart of price against score: https://toolgpa.com/charts/social-media

## Keep it, or make your own?

**Your call.** You could make the core of Socialinsider for yourself: reports. What you would give up is listed below. Whether that is worth the price is your call. It costs $990 a year.

- You could make: Reports: an app builder makes this well.
- You could make: It runs in a browser, which is where something home-made would run too.
- You could not: Connections that pull numbers from dozens of other services.
- You could not: AI features, unless you pay a model provider for each request yourself.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

**Tags:** Reports, Dashboards, AI features

## Alternatives

- [Rival IQ](https://toolgpa.com/tools/rival-iq): Social media benchmarking against competitors, with reports. [Compare](https://toolgpa.com/compare/rival-iq-vs-socialinsider)
- [Fanpage Karma](https://toolgpa.com/tools/fanpage-karma): Social analytics, publishing and inbox in one account. [Compare](https://toolgpa.com/compare/fanpage-karma-vs-socialinsider)
- [Iconosquare](https://toolgpa.com/tools/iconosquare): Social media analytics and scheduling for brands and agencies. [Compare](https://toolgpa.com/compare/iconosquare-vs-socialinsider)
- [Sprout Social](https://toolgpa.com/tools/sprout-social): Social media management with a shared inbox, listening and reports. [Compare](https://toolgpa.com/compare/socialinsider-vs-sprout-social)
- [Dash Social](https://toolgpa.com/tools/dash-social): Social media suite with Vision AI analytics and creator tools. [Compare](https://toolgpa.com/compare/dash-social-vs-socialinsider)

## Sources

The prices, plans, platforms and features above were read from these pages on Nov 12, 2026:

- https://www.socialinsider.io/pricing

Page: https://toolgpa.com/tools/socialinsider
Listed by ToolGPA (toolgpa.com).
