# Sondea review (2026): is it worth it?

> Spanish market research institute with its own survey software

Checked Nov 13, 2026 · graded Nov 13, 2026 by ToolGPA.

Sondea is a market research firm based in Madrid that designs, programs and runs online surveys with its own software, Sondea IO 5.0, and reports results in real time. It works on customer or employee lists and on a panel of more than 50,000 consumers, and it publishes no prices.

- **Category:** Forms & Surveys
- **Made by:** Sondea Internet S.L.
- **Website:** https://www.sondea.com
- **Runs on:** Web
- **Who should skip it:** Skip it if you want a survey builder to use yourself, as the pages describe none.
- **Facts last checked:** Nov 13, 2026

## Pricing

Sondea's current pricing could not be confirmed from its own site.


## Key features

- **Done-for-you studies:** Sondea handles advice, questionnaire design and programming, fieldwork, statistical analysis and a results report.
- **Own survey software:** The Sondea IO 5.0 application manages online studies without any software installed by the client.
- **Consumer panel:** A panel of more than 50,000 consumers, segmented by over 12 demographic variables, can be targeted by profile.
- **Customer and employee lists:** Studies can also run on a client's own database of customers, employees or users.
- **Real-time results:** Statistical results are available as responses come in, and surveys can run in several countries and languages at once.

## Good for

- Spanish-speaking companies that want a research agency to run a survey for them
- Brand, advertising pre-test and product-test studies using a consumer panel
- Teams that want fieldwork and analysis handled together

## Worth knowing

- No prices are published; studies are quoted per project.
- The site is in Spanish and sells research services, not a self-serve survey builder.
- Self-serve access to the software is not described on the pages read, only a user login and a registration link.

## ToolGPA grades

**GPA: 1.6 out of 4**, graded Nov 13, 2026. Sondea is a Madrid market research firm that designs, runs and reports online studies with its own software and a consumer panel. It isn't a self-serve survey tool, the site is in Spanish and no prices are published.

- **Value for money: C.** No prices are published; studies are quoted per project, so there's nothing to compare with forms tools.
- **Free plan and trial: F.** Nothing free and no trial. It's a service you commission.
- **Features: C.** Study design, own survey software, a panel of 50,000+ consumers and real-time results. It's a research service, not software you run yourself.
- **Ease of use: C.** No store rating on record. There's no self-serve builder described, only a login and a registration link.
- **Platforms and integrations: C.** Web only, and no integrations are named.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from Sondea's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews.

## Where it stands among form and survey tools

- Sondea's GPA of 1.6 is higher than 2 of the 148 other form and survey tools we grade, and level with 5.
- It stands best on value for money (C, above 35 of 148) and worst on free plan and trial (F, above 0).

The category's chart of price against score: https://toolgpa.com/charts/forms

## Keep it, or make your own?

**Your call.** A form at its plainest is questions, a button and a table of answers. You could make the core of Sondea for yourself: surveys and reports. Whether that is worth the price is your call.

- You could make: Surveys and reports: an app builder makes these well.
- You could make: It runs in a browser, which is where something home-made would run too.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

**Tags:** Surveys, Reports

## Alternatives

- [Appinio](https://toolgpa.com/tools/appinio): Market research platform with a built-in consumer panel. [Compare](https://toolgpa.com/compare/appinio-vs-sondea)
- [AYTM](https://toolgpa.com/tools/aytm): Self-serve survey platform with a consumer panel for research. [Compare](https://toolgpa.com/compare/aytm-vs-sondea)
- [Pollfish](https://toolgpa.com/tools/pollfish): Survey platform that sells responses from its own panel. [Compare](https://toolgpa.com/compare/pollfish-vs-sondea)
- [Conjointly](https://toolgpa.com/tools/conjointly): Survey platform with built-in conjoint, MaxDiff and pricing tests. [Compare](https://toolgpa.com/compare/conjointly-vs-sondea)
- [QuestionPro](https://toolgpa.com/tools/questionpro): Survey and market research platform with a free plan. [Compare](https://toolgpa.com/compare/questionpro-vs-sondea)

## Sources

The prices, plans, platforms and features above were read from these pages on Nov 13, 2026:

- https://www.sondea.com/

Page: https://toolgpa.com/tools/sondea
Listed by ToolGPA (toolgpa.com).
