# StatCounter review (2026): is the free plan enough? > Web traffic stats with a live visitor feed and session replay Checked Nov 13, 2026 · graded Nov 13, 2026 by ToolGPA. Statcounter is a web analytics service that tracks sessions and page views with a small tracking code and shows them as reports and a real-time feed of individual visitors. Higher plans add session replay, heatmaps, conversion tracking and Google Ads details per visit. Pricing follows the number of sessions a site gets each month. - **Category:** Website & Product Analytics - **Made by:** Statcounter - **Website:** https://statcounter.com - **Runs on:** Web, iOS, Android, Windows - **Who should skip it:** Tight if you stay free, with 5,000 sessions and 14 days of data. - **Facts last checked:** Nov 13, 2026 ## Pricing As of Nov 13, 2026, StatCounter has a free plan, and paid plans start at €9 per month for up to 20,000 sessions (€97 billed yearly). - **Pricing model:** Free plan - **Free plan:** Basic plan, free forever: 5,000 sessions per month, 14 days of data retention, trend charts, a reports dashboard and a real-time visitor feed. - **Free trial:** 30-day free trial of all features, no credit card required. | Plan | Price | What you get | | --- | --- | --- | | Basic | €0 per month for up to 5,000 sessions | Trend charts, reports dashboard, real-time visitor feed and basic email reports. 14 days of data retention. | | Premium | €9 per month for up to 20,000 sessions (€97 billed yearly) | Adds landing page analysis, conversion tracking, CSV export, API access, live chat support and 3 years of data. €29 a month at 100,000 sessions. | | Premium Plus | €19 per month for up to 20,000 sessions (€205 billed yearly) | Adds heatmaps, Google Ads integration and UTM campaign tracking, with 5 years of data. €45 a month at 100,000 sessions. | Read from https://statcounter.com/pricing/ on Nov 13, 2026. Prices change, so confirm with StatCounter before buying. ## Ways to pay less - **Save 10% with yearly billing** (Annual discount): The pricing page says paying yearly saves 10%: Premium at 20,000 sessions is €97 a year against €9 a month. Source: https://statcounter.com/pricing/ ## Key features - **Live visitor feed:** A real-time list of visitors as they arrive, with location, device, navigation path and visit history for each one. - **Session replay:** Plays back a recording of each visitor's session. Basic includes none; recordings are an add-on from 1,000 per month on every plan. - **Heatmaps:** Interactive heatmaps show which parts of a page get attention and where visitors click on elements that are not links. Premium Plus only. - **Conversion and paid traffic analysis:** Premium tracks a landing page conversion rate and looks for repeat paid clicks from the same visitor, to help spot click fraud. - **Visitor labels and alerts:** Attach notes or customer IDs to a visitor and get an email or mobile alert when that visitor returns. Premium and above. - **Mobile apps and API:** iOS, Android and Windows apps are linked from the site, and the Premium plan adds API access for custom reports and scripts. ## Good for - Small sites that want a free traffic counter with no training - Owners who want to see individual visitors in real time - Blogs and shops on WordPress, Squarespace or Blogger ## Worth knowing - The pricing page displayed euro prices when read from India; a US dollar list price was not confirmed. - The free Basic plan stops at 5,000 sessions a month and keeps data for only 14 days. - Session replay is billed separately: €9 a month for 1,000 recordings, €19 for 10,000, €29 for 50,000. - Heatmaps and UTM campaign tracking need Premium Plus, the higher-priced tier. ## ToolGPA grades **GPA: 2.8 out of 4**, graded Nov 13, 2026. Statcounter counts sessions and shows a live feed of individual visitors, with heatmaps and replay on higher plans. The free plan stops at 5,000 sessions with 14 days of data, and replay is billed separately. - **Value for money: B.** Premium is €9 a month for 20,000 sessions, near $10, inside the $13 where the cheaper quarter ends. - **Free plan and trial: C.** Free forever, but 5,000 sessions a month and 14 days of data are caps you'll reach. The 30-day trial needs no card. - **Features: B.** Sessions, a live feed, conversions, replay, heatmaps and UTM tracking. Replay and heatmaps cost more. - **Ease of use: C.** No rating read. A tracking code to add and reports to learn. - **Platforms and integrations: A.** Web, iPhone, Android and Windows apps, an API, and WordPress, Squarespace and Google Ads links. These are ToolGPA's own grades. Graded from this listing, whose facts were read from Statcounter's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews. Prices were read in euros. ## Where it stands among website and product analytics tools - StatCounter's GPA of 2.8 is higher than 85 of the 100 other website and product analytics tools we grade, and level with 8. - It stands best on platforms and integrations (A, above 100 of 100) and worst on ease of use (C, above 6). - Its paid plans start at about $10.05 a month, against a middle price of $25 for the category: 15 of the 63 others that charge start lower. - On features, ease of use and platforms it scores 3.0 out of 4, and no tool on the category's chart scores higher without costing more. The category's chart of price against score: https://toolgpa.com/charts/analytics ## Keep it, or make your own? **Keep it.** The plain part of StatCounter you could make: reports. What surrounds it you could not. The 5 things listed below take a company, not a weekend. It is one of the better ones too: its GPA of 2.8 is higher than 85 of the 100 other website and product analytics tools we grade. It costs $120.66 a year. - You could make: Reports: an app builder makes this well. - You could not: A tracking script and a database that counts every visit. - You could not: Recordings of what each visitor did on your pages. - You could not: Apps for Windows, iOS and Android that stay in step with each other. - You could not: It plugs into other products, WordPress, Squarespace and Blogger among them, and has an API. - You could not: The depth: we grade its features B, which means it covers the whole job. A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it. ## Works with WordPress, Squarespace, Blogger, Tumblr, SmugMug, Google Ads **Tags:** Web analytics, Session replay, Reports, Public API ## Alternatives - [Google Analytics](https://toolgpa.com/tools/google-analytics): Google's free website and app analytics, with a paid 360 tier. [Compare](https://toolgpa.com/compare/google-analytics-vs-statcounter) - [Clicky](https://toolgpa.com/tools/clicky): Real-time, privacy-friendly web analytics with heatmaps. [Compare](https://toolgpa.com/compare/clicky-vs-statcounter) - [GoatCounter](https://toolgpa.com/tools/goatcounter): Open source web analytics, free and donation-supported. [Compare](https://toolgpa.com/compare/goatcounter-vs-statcounter) - [Matomo](https://toolgpa.com/tools/matomo): Open-source web analytics you can host yourself or in Matomo's cloud. [Compare](https://toolgpa.com/compare/matomo-vs-statcounter) - [Contentsquare](https://toolgpa.com/tools/hotjar): Heatmaps, session replays and surveys, formerly sold as Hotjar. [Compare](https://toolgpa.com/compare/hotjar-vs-statcounter) ## Sources The prices, plans, platforms and features above were read from these pages on Nov 13, 2026: - https://statcounter.com/pricing/ - https://statcounter.com - https://statcounter.com/features/ - https://statcounter.com/support/mobile-app/ Page: https://toolgpa.com/tools/statcounter Listed by ToolGPA (toolgpa.com).