# Tailwind

> Pinterest scheduler that designs, writes and times Pins for you

Tailwind is a Pinterest marketing tool that creates Pins from a website's pages, writes their titles and descriptions with AI and publishes them at suggested times. Since September 25, 2026 it is sold as separate Pinterest tools for scheduling, keyword research and engagement, priced per Pinterest account. Instagram and Facebook scheduling remain only on legacy plans that new customers cannot buy.

- **Category:** Social Media Schedulers
- **Made by:** Tailwind (Bridesview, Inc.)
- **Website:** https://www.tailwindapp.com
- **Runs on:** Web, Browser extension
- **Facts last checked:** Oct 17, 2026

## Pricing

Tailwind is a paid product with a free trial, starting at $17.99 per Pinterest account / month, billed annually ($29.99 monthly).

- **Pricing model:** Free trial
- **Free plan:** None.
- **Free trial:** One-time free actions per Pinterest account, including 10 scheduled Pins and 5 SmartPins; no card needed.

| Plan | Price | What you get |
| --- | --- | --- |
| Pin Scheduling & Creation | $17.99 per Pinterest account / month, billed annually ($29.99 monthly) | SmartSchedule, Pin spacing, website sync, weekly SmartPin creation and Ghostwriter copy, with 300 credits a month. Scheduling a Pin uses 1 credit. |
| Bundle | $29.98 per Pinterest account / month, billed annually ($44.98 monthly) | Scheduling and creation plus the Pinterest SEO and Pinterest Engagement tools, with 400 credits a month. Saves $180 a year against monthly billing. |

Read from https://www.tailwindapp.com/pricing-overview on Oct 17, 2026. Prices change, so confirm with Tailwind before buying.

## Ways to pay less

- **Up to 40% off with annual billing** (Annual discount): Annual billing brings Pin Scheduling & Creation from $29.99 to $17.99 a month and the Bundle from $44.98 to $29.98, charged once a year. Source: https://www.tailwindapp.com/pricing-overview
- **50% off for nonprofits** (Nonprofit): Tailwind's pricing FAQ offers 50% off any product to verified nonprofits that send in their documentation. Source: https://www.tailwindapp.com/pricing-overview

## Key features

- **SmartSchedule:** Builds a posting calendar with suggested time slots, and spacing rules keep Pins from the same page from going out too close together.
- **SmartPin:** Turns pages from your site into new Pin designs each week, picking images and writing copy. A basic SmartPin costs 3 credits and a premium one 7.
- **Ghostwriter AI:** Drafts Pin titles, descriptions and alt text. Each generation uses 1 credit from the monthly allowance.
- **Website sync and browser extension:** Pulls content from Shopify, WordPress, Squarespace and other sites, and the Chrome, Firefox and Safari extensions make Pins from any page.
- **Pinterest SEO:** Keyword research with a single score per keyword, keyword tracking, and a view of which keywords Pinterest matched to each Pin. Sold as a separate tool.
- **Turbo boosts:** The Pinterest Engagement tool puts chosen Pins in front of a community of Tailwind users for 30, 60 or 90 days. Sold as a separate tool.

## Good for

- Bloggers and online shops that get traffic from Pinterest
- Sites with many pages they want turned into fresh Pins each week
- People who manage several Pinterest accounts and pay per account

## Worth knowing

- Current plans cover Pinterest only; Instagram and Facebook scheduling are limited to legacy plans no longer sold.
- Pinterest SEO and Pinterest Engagement are each $11.99 a month billed yearly ($14.99 monthly) when bought on their own.
- Each plan has a monthly credit allowance that does not carry over; extra credits cost $10 per 100.
- Every Pinterest account needs its own subscription, and the free start is a one-time set of actions, not a free plan.

## ToolGPA grades

**GPA: 2.2 out of 4**, graded Oct 17, 2026. Tailwind is for Pinterest and nothing else now: it turns your site's pages into new Pins each week, writes the copy and spaces them out at good times. It's $17.99 a month per Pinterest account billed yearly. Instagram and Facebook scheduling are gone for new customers, so your other profiles need another tool.

- **Value for money: C.** One Pinterest account is $17.99 a month billed yearly, or $29.98 with the SEO and engagement tools. It covers one network, so we set it against its listed alternatives: Buffer charges $10 a channel on Team, but Tailwind also designs and writes the Pins.
- **Free plan and trial: C.** No free plan, but each Pinterest account gets a one-off set of free actions, including 10 scheduled Pins and 5 SmartPins, with no card needed.
- **Features: C.** SmartSchedule, weekly SmartPins built from your pages, Ghostwriter copy, and site sync with Shopify and WordPress. It does the Pinterest job fully, but it's one network, and SEO and boosts are separate tools on a credit allowance.
- **Ease of use: C.** There's no App Store rating on record for us to go by, and you'll connect Pinterest and your website before the weekly Pins start. So it gets the ordinary grade.
- **Platforms and integrations: B.** Web plus Chrome, Firefox and Safari extensions, with Canva, Shopify, WordPress, Squarespace, Claude and ChatGPT. No phone or desktop app is listed.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from Tailwind's own pages on 17 October 2026. Not based on using the product, and shorter than our full reviews.

## Where it stands among social media schedulers

- Tailwind's GPA of 2.2 is higher than 2 of the 19 other social media schedulers we grade, and level with 7.
- It stands best on platforms and integrations (B, above 1 of 19) and worst on features (C, above 0).
- Its paid plans start at $17.99 a month, against a middle price of $27.25 for the category: 5 of the 19 others that charge start lower.
- On features, ease of use and platforms it scores 2.3 out of 4. 4 tools score higher and cost less.

The category's chart of price against score: https://toolgpa.com/charts/social-media

## Keep it, or make your own?

**Your call.** You could make the core of Tailwind for yourself: calendar and reports. What you would give up is listed below. Whether that is worth the price is your call. It costs $215.88 a year.

- You could make: Calendar and reports: an app builder makes these well.
- You could make: It runs in a browser, which is where something home-made would run too.
- You could not: It plugs into other products, Pinterest, Canva and Shopify among them.
- You could not: AI features, unless you pay a model provider for each request yourself.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

## Works with

Pinterest, Canva, Shopify, WordPress, Squarespace, Claude, ChatGPT

**Tags:** Calendar, AI features, Reports

## Alternatives

- [Later](https://toolgpa.com/tools/later): Visual social media planner with link in bio and analytics. [Compare](https://toolgpa.com/compare/later-vs-tailwind)
- [Buffer](https://toolgpa.com/tools/buffer): Social media scheduler priced by the channel, with a free plan. [Compare](https://toolgpa.com/compare/buffer-vs-tailwind)
- [Metricool](https://toolgpa.com/tools/metricool): Social media planner and analytics priced by the number of brands. [Compare](https://toolgpa.com/compare/metricool-vs-tailwind)
- [Publer](https://toolgpa.com/tools/publer): Social media scheduler priced by connected accounts and members. [Compare](https://toolgpa.com/compare/publer-vs-tailwind)
- [SocialBee](https://toolgpa.com/tools/socialbee): Category-based social media scheduler that recycles evergreen posts. [Compare](https://toolgpa.com/compare/socialbee-vs-tailwind)

## Sources

The prices, plans, platforms and features above were read from these pages on Oct 17, 2026:

- https://www.tailwindapp.com/pricing-overview
- https://www.tailwindapp.com
- https://www.tailwindapp.com/about
- https://www.tailwindapp.com/about/terms
- https://support.tailwindapp.com/en/articles/17232111-tailwind-plans-and-pricing
- https://support.tailwindapp.com/en/

Page: https://toolgpa.com/tools/tailwind
Listed by ToolGPA (toolgpa.com).