# Thena review (2026): is it worth $29 a month per user, billed yearly?

> Ticketing and AI support agents for B2B teams working in Slack

Checked Nov 12, 2026 · graded Nov 12, 2026 by ToolGPA.

Thena is a support platform for B2B companies that turns Slack, Microsoft Teams, email and web chat messages into tickets tracked by account. It adds routing, SLAs, a knowledge base, broadcasts and AI agents that answer or triage requests. All plans are priced per user and billed annually.

- **Category:** Help Desks & Live Chat
- **Made by:** Thena
- **Website:** https://www.thena.ai
- **Runs on:** Web
- **Who should skip it:** Tight if you grow: Starter has 5 seats and 1,000 tickets a month, and the home page says 10 seats.
- **Facts last checked:** Nov 12, 2026

## Pricing

As of Nov 12, 2026, Thena is a paid product, starting at $29 per user / month, billed annually.

- **Pricing model:** Paid
- **Free plan:** None.
- **Free trial:** None listed.

| Plan | Price | What you get |
| --- | --- | --- |
| Starter | $29 per user / month, billed annually | Up to 5 user seats and 1,000 tickets a month, with Slack and email channels and AI ticket detection, summaries and tagging. |
| Standard | $79 per user / month, billed annually | Adds AI web chat, AI agent studio, AI auto-responses and co-pilot, AI workflows, MCP and APIs. |
| Enterprise | $119 per user / month, billed annually | Adds custom AI agent deployments, Microsoft Teams, Enterprise APIs, unlimited MCP and enterprise security features. |

Read from https://www.thena.ai/pricing on Nov 12, 2026. Prices change, so confirm with Thena before buying.

## Key features

- **Slack-native ticketing:** Tickets are detected and managed in Slack with account context. Email, web chat and Microsoft Teams messages also become tickets.
- **Account-based tracking:** Tickets, tasks, notes and views are organized by customer company or account, with team boards, groups and routing.
- **AI agents:** AI agents answer customers, apply fields, create tickets and escalate. Auto-responses start on Standard and custom deployments on Enterprise.
- **SLAs and CSAT:** Service-level policies, auto-responders, internal threads and customer satisfaction collection are part of the ticketing platform.
- **Broadcasts and knowledge base:** Product updates can go to Slack, Teams and email audiences, and help center articles support live collaboration.

## Good for

- B2B SaaS teams that already support customers through shared Slack channels
- Teams that want AI triage and answers priced per seat rather than per resolution

## Worth knowing

- Starter is limited to 5 user seats and 1,000 tickets a month; the homepage lists 10 seats, so the vendor's two pages disagree.
- The homepage mentions "no credit card for free plan" but the pricing page lists no free plan or trial.
- AI web chat and AI agent studio need Standard at $79, and Microsoft Teams needs Enterprise at $119.
- Much of the product lives inside Slack, Microsoft Teams and email, with a separate login for the Thena workspace.

## ToolGPA grades

**GPA: 1.8 out of 4**, graded Nov 12, 2026. Thena turns Slack, Microsoft Teams, email and web chat messages into tickets tracked by customer account, with SLAs, a knowledge base and AI. Starter stops at 5 seats and 1,000 tickets a month, and the vendor's own pages disagree on whether a free plan exists.

- **Value for money: C.** $29 per user a month billed annually is the category's middle ($29). Starter stops at 5 seats and 1,000 tickets, and AI web chat needs Standard at $79.
- **Free plan and trial: F.** The pricing page lists no free plan or trial, though the home page mentions one with no card.
- **Features: C.** Slack, Teams, email and web chat become tickets by account, with SLAs, a knowledge base and AI. The listing's gaps: AI web chat and the agent studio start on Standard, and Teams on Enterprise.
- **Ease of use: C.** No store rating on record, and much of it lives in Slack or Teams with a separate login for the workspace.
- **Platforms and integrations: B.** Web only, with 8 listed integrations and an API on Standard. No phone or desktop app on record.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from Thena's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews.

## Where it stands among help desk and live chat tools

- Thena's GPA of 1.8 is higher than 3 of the 66 other help desk and live chat tools we grade, and level with 11.
- It stands best on platforms and integrations (B, above 6 of 66) and worst on free plan and trial (F, above 0).
- Its paid plans start at $29 a month for each person, against a middle price of $29 for the category: 27 of the 57 others that charge start lower.
- On features, ease of use and platforms it scores 2.3 out of 4. 16 tools score higher and cost less.

The category's chart of price against score: https://toolgpa.com/charts/customer-support

## Keep it, or make your own?

**Keep it.** To replace Thena you would be making one mailbox that several people work at once. That is not a weekend's work, with an AI app builder or without one. That makes this kind of software worth paying for, not this one in particular: 52 of the 66 other help desk and live chat tools grade higher. It costs $348 a year.

- You could make: Help desk and help center: an app builder makes these well.
- You could not: One mailbox that several people work at once.
- You could not: An AI model answering your customers from your own help articles.
- You could not: A chat box on your site that reaches you the moment a customer types.
- You could not: It is priced for each person, which means accounts and billing for a team.
- You could not: It plugs into other products, Slack, Microsoft Teams and HubSpot among them.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

## Works with

Slack, Microsoft Teams, HubSpot, Salesforce, Jira, Linear, Discord, Cursor

**Tags:** Help desk, Shared inbox, AI support agent, Help center, Live chat

## Alternatives

- [Unthread](https://toolgpa.com/tools/unthread): AI helpdesk that tracks support requests in Slack and Teams. [Compare](https://toolgpa.com/compare/thena-vs-unthread)
- [Plain](https://toolgpa.com/tools/plain): Support platform for B2B teams, built around Slack and AI agents. [Compare](https://toolgpa.com/compare/plain-vs-thena)
- [Pylon](https://toolgpa.com/tools/pylon): B2B support platform that works across Slack, Teams and email. [Compare](https://toolgpa.com/compare/pylon-vs-thena)
- [Front](https://toolgpa.com/tools/front): Shared inbox and customer operations platform with AI and ticketing. [Compare](https://toolgpa.com/compare/front-vs-thena)
- [Zendesk](https://toolgpa.com/tools/zendesk): Ticketing, messaging, help center and AI agents for support teams. [Compare](https://toolgpa.com/compare/thena-vs-zendesk)

## Sources

The prices, plans, platforms and features above were read from these pages on Nov 12, 2026:

- https://www.thena.ai/pricing
- https://www.thena.ai

Page: https://toolgpa.com/tools/thena
Listed by ToolGPA (toolgpa.com).
