# Thruday

> Visual daily planner with routines, focus timer and mood log

Thruday is a visual daily planner from a neurodivergent-led UK company, aimed at people with ADHD, autism and executive-function difficulties. Days are laid out as a timeline of activities marked with images and colors, alongside a to-do list, routines, reminders, a focus timer and mood tracking. Carers and family members can be invited as assistants to help with planning.

- **Category:** Daily Planner Apps
- **Made by:** Thruday Ltd (since 2021)
- **Website:** https://thruday.com
- **Runs on:** Web, iOS, Android
- **Facts last checked:** Oct 6, 2026

## Pricing

Thruday has a free plan. Paid plans start at $10 per month, or $50 per year (US App Store).

- **Pricing model:** Free plan
- **Free plan:** Free features: visual daily planning, priority to-do lists, reminders and notifications, thousands of images and colors, and breathing exercises, with no ads and no credit card.
- **Free trial:** None listed.

| Plan | Price | What you get |
| --- | --- | --- |
| Free | $0 | Visual daily planning, priority to-do lists, reminders and notifications, the image and color library and breathing exercises. |
| 1 Month Premium | $10.00 per month | Unlocks advanced mood analytics, custom categories, journaling, more customization and calendar sync. |
| 1 Year Premium Subscription | $50.00 per year | The same Premium features billed once a year, as listed among the in-app purchases on the US App Store. |

Read from https://apps.apple.com/us/app/thruday-visual-daily-planner/id1645552771 on Oct 6, 2026. Prices change, so confirm with Thruday before buying.

## Ways to pay less

- **About 58% less on the yearly subscription** (Annual discount): The US App Store lists 1 Month Premium at $10.00 and 1 Year Premium Subscription at $50.00. Twelve monthly payments come to $120, so the yearly option costs about 58% less. Source: https://apps.apple.com/us/app/thruday-visual-daily-planner/id1645552771

## Key features

- **Visual timeline:** The day is shown in time order with each activity given an image and color, so what is happening now and what comes next can be read at a glance.
- **Routines and reminders:** Morning, evening, work or school routines recur automatically inside the daily schedule, with alerts and notifications for tasks, plans and appointments.
- **To-do list:** Tasks are captured in a list with color-coded priorities, tags and subtasks, then reordered or added to the day when you are ready to plan them.
- **Focus timer:** A focus session starts from a to-do, a planned activity or on its own, and can be paused, rewound or extended while the next activity stays in view.
- **Mood tracking and journal:** Moods are logged through the day with a traffic-light system and reviewed for patterns over time. A private journal holds notes and brain dumps.
- **Assistants for carers and family:** A parent, carer, partner or support worker can be invited to help plan routines and days, and daily schedules can be printed.

## Good for

- People with ADHD, autism or time blindness who plan better visually
- Parents, carers and support workers helping to plan someone else's day
- Keeping a day plan, to-do list, focus timer and mood log in one app

## Worth knowing

- Advanced mood analytics, custom categories, journaling, calendar sync and extra customization need a Premium subscription.
- Creating unlimited planners to manage a family's schedules is described as a Premium feature.
- The vendor's website does not publish Premium prices; the figures here are from the US App Store listing.
- No desktop apps are listed; on a computer Thruday runs as a web app.

**Tags:** Tasks, Time blocking, Mood tracking, Daily notes, Calendar

## Alternatives

- [Tiimo](https://toolgpa.com/tools/tiimo): Visual daily planner with an AI co-planner and focus timer. [Compare](https://toolgpa.com/compare/thruday-vs-tiimo)
- [Structured](https://toolgpa.com/tools/structured): Visual day planner that puts tasks and events on one timeline. [Compare](https://toolgpa.com/compare/structured-vs-thruday)
- [TimeBloc](https://toolgpa.com/tools/timebloc): Time-blocking phone app that shows the day as colored blocks. [Compare](https://toolgpa.com/compare/thruday-vs-timebloc)
- [TimeTune](https://toolgpa.com/tools/timetune): Android time-blocking planner built on reusable templates. [Compare](https://toolgpa.com/compare/thruday-vs-timetune)
- [Owaves](https://toolgpa.com/tools/owaves): Circular 24-hour day planner built around your body clock. [Compare](https://toolgpa.com/compare/owaves-vs-thruday)

## Sources

The prices, plans, platforms and features above were read from these pages on Oct 6, 2026:

- https://thruday.com
- https://apps.apple.com/us/app/thruday-visual-daily-planner/id1645552771
- https://thruday.com/product
- https://thruday.com/product/visual-planning
- https://thruday.com/product/focus
- https://thruday.com/for-carers
- https://thruday.com/our-company
- https://thruday.com/support

Page: https://toolgpa.com/tools/thruday
Listed by ToolGPA (toolgpa.com).