# Tiendanube review (2026): is the free plan enough?

> Hosted online store builder for Latin American sellers

Checked Nov 13, 2026 · graded Nov 13, 2026 by ToolGPA.

Tiendanube is a hosted store builder aimed at Spanish-speaking sellers in Latin America, with its own payments and shipping services, Pago Nube and Envío Nube. A free Inicial plan covers a basic store, paid plans add support and tools, and a sales-assisted plan called Evolución serves high-volume sellers. Prices on the Argentine pricing page are in pesos.

- **Category:** Online Store Builders
- **Made by:** Tiendanube
- **Website:** https://www.tiendanube.com
- **Runs on:** Web
- **Who should skip it:** Skip it if you need an English site, as the pages we read are in Spanish.
- **Facts last checked:** Nov 13, 2026

## Pricing

As of Nov 13, 2026, Tiendanube has a free plan, and paid plans start at $20.999 ARS per month, billed annually ($27.999 ARS billed monthly).

- **Pricing model:** Free plan
- **Free plan:** Inicial plan: free store with unlimited products, sales and visits, and no transaction fee with Pago Nube.
- **Free trial:** 7-day free trial on the Esencial, Impulso and Escala plans.

| Plan | Price | What you get |
| --- | --- | --- |
| Inicial | $0 ARS | Unlimited products, sales and visits, shipping by Andreani, and no transaction fee with Pago Nube. |
| Esencial | $20.999 ARS per month, billed annually ($27.999 ARS billed monthly) | Email and Messenger support, 30+ shipping methods and all integrated payment methods. Yearly total $251.991 ARS. |
| Impulso | $59.999 ARS per month, billed annually ($79.999 ARS billed monthly) | Adds WhatsApp support, bulk actions on sales and products, and source code access. Yearly total $719.991 ARS. |
| Escala | $183.749 ARS per month, billed annually ($244.999 ARS billed monthly) | Adds advanced statistics, user restrictions and up to 3 distribution centers. Yearly total $2.204.991 ARS. |
| Evolución | Custom | Priority support, a dedicated ecommerce specialist and assisted migration for high-volume sellers. Quoted through sales. |

Read from https://www.tiendanube.com/planes-y-precios on Nov 13, 2026. Prices change, so confirm with Tiendanube before buying.

## Ways to pay less

- **25% off with annual billing** (Annual discount): The pricing page marks yearly billing as 25% cheaper than paying monthly on the Esencial, Impulso and Escala plans. Source: https://www.tiendanube.com/planes-y-precios

## Key features

- **Store design:** Customizable layouts, colors and fonts without code, with 65+ customizable designs listed and HTML, CSS and JavaScript editing on higher plans.
- **Pago Nube payments:** The company's own payment service charges no transaction fee; other payment methods carry a plan-based fee, and money release carries a separate commission.
- **Envío Nube shipping:** A shipping service with automatic tracking; the site says shipping is up to 15% cheaper through it.
- **Social and WhatsApp selling:** Sells through Instagram, Facebook and WhatsApp, and Chat Nube is an AI assistant that answers customers on WhatsApp.
- **AI product tools:** Paid plans include AI that writes product descriptions and improves photos, with monthly usage limits of 30, 150 or unlimited by plan.
- **Wholesale and subscriptions:** Price tables for wholesale sales and subscription selling are listed in the plan comparison, with limits that vary by plan.

## Good for

- Sellers in Argentina and nearby markets who want local payment and shipping services
- Small shops that begin on a free plan and add paid support later
- Merchants who sell mainly through social media and WhatsApp

## Worth knowing

- The pricing page read from here shows Argentine pesos; other countries have their own pages and prices.
- Transactions through payment methods other than Pago Nube carry a percentage fee, and Pago Nube charges a commission to release money.
- AI conversations in Chat Nube are billed per conversation, from AR$400 down to AR$190 by plan.
- The site and dashboard are in Spanish on the pages we read.

## ToolGPA grades

**GPA: 2.4 out of 4**, graded Nov 13, 2026. Tiendanube is a hosted store builder for Latin American sellers with a free Inicial plan and paid plans from AR$20,999 a month. The pages are in Spanish and prices differ by country, and sales through other payment methods carry a fee.

- **Value for money: C.** Esencial is AR$20,999 a month on yearly billing in the Argentine view, and each country has its own prices, so we can't place it cleanly. Chat Nube AI chats are billed per conversation.
- **Free plan and trial: B.** The free Inicial plan has unlimited products, sales and visits, with no transaction fee on Pago Nube. One person could run a small shop on it.
- **Features: C.** Store design, payments, shipping, social and WhatsApp selling. Bulk actions and source-code access need Impulso, and advanced stats need Escala.
- **Ease of use: C.** No rating on record. You build and set up the store yourself, in Spanish on the pages we read.
- **Platforms and integrations: B.** Web store builder with WhatsApp, Instagram, Facebook, Pinterest, Google Shopping and Analytics links. No desktop apps listed.

These are ToolGPA's own grades. Graded from this listing, whose facts were read from Tiendanube's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews.

## Where it stands among online store builders

- Tiendanube's GPA of 2.4 is higher than 60 of the 80 other online store builders we grade, and level with 13.
- It stands best on free plan and trial (B, above 55 of 80) and worst on features (C, above 5).
- Its paid plans start at $21 a month, against a middle price of $29.25 for the category: 11 of the 44 others that charge start lower.
- On features, ease of use and platforms it scores 2.3 out of 4. 2 tools score higher and cost less.

The category's chart of price against score: https://toolgpa.com/charts/online-stores

## Keep it, or make your own?

**Keep it.** To replace Tiendanube you would be making checkout, card payments and sales tax handled for you. That is not a weekend's work, with an AI app builder or without one. It is one of the better ones too: its GPA of 2.4 is higher than 60 of the 80 other online store builders we grade. It costs $251.99 a year.

- You could make: Inventory: an app builder makes this well.
- You could not: Checkout, card payments and sales tax handled for you.
- You could not: The WhatsApp Business API, which Meta opens only through approved partners.
- You could not: Discounted carrier rates and labels, which take an agreement with each carrier.
- You could not: It plugs into other products, WhatsApp, Instagram and Facebook among them.
- You could not: AI features, unless you pay a model provider for each request yourself.

A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it.

## Works with

WhatsApp, Instagram, Facebook, Pinterest, Google Shopping, Google Analytics 4, Google Tag Manager

**Tags:** Online store, WhatsApp messaging, AI features, Shipping labels, Inventory

## Alternatives

- [Shopify](https://toolgpa.com/tools/shopify): Hosted commerce platform for online, in-person and social selling. [Compare](https://toolgpa.com/compare/shopify-vs-tiendanube)
- [Ecwid](https://toolgpa.com/tools/ecwid): Online store you can add to any website or run as its own site. [Compare](https://toolgpa.com/compare/ecwid-vs-tiendanube)
- [Jumpseller](https://toolgpa.com/tools/jumpseller): Hosted online store builder with no transaction fees. [Compare](https://toolgpa.com/compare/jumpseller-vs-tiendanube)
- [Shoplazza](https://toolgpa.com/tools/shoplazza): Hosted store builder with AI setup and multi-market selling. [Compare](https://toolgpa.com/compare/shoplazza-vs-tiendanube)

## Sources

The prices, plans, platforms and features above were read from these pages on Nov 13, 2026:

- https://www.tiendanube.com/planes-y-precios
- https://www.tiendanube.com/

Page: https://toolgpa.com/tools/tiendanube
Listed by ToolGPA (toolgpa.com).
