# Unify review (2026): is the free plan enough? > AI outbound platform for prospecting, signals and sequencing Checked Nov 13, 2026 ยท graded Nov 13, 2026 by ToolGPA. Unify is an AI-native sales platform that combines a B2B contact and company database, buying signals, multi-channel sequencing and a dialer. Reps use an agent chat to build lists and write outreach. Usage is metered in credits per seat. - **Category:** Lead & Email Finders - **Made by:** Unify - **Website:** https://www.unifygtm.com - **Runs on:** Web, Browser extension - **Who should skip it:** Tight if you stay free, as credits are limited and extra credits are for paid plans only. - **Facts last checked:** Nov 13, 2026 ## Pricing As of Nov 13, 2026, Unify has a free plan, and paid plans start at $20 per seat / month, billed monthly (Base). - **Pricing model:** Free plan - **Free plan:** Limited credits, up to 3 seats, 1.1B+ people and 65M+ companies, sequencing and a click-to-call dialer. - **Free trial:** 14-day free trial of Pro, no credit card required. | Plan | Price | What you get | | --- | --- | --- | | Free | $0 | Limited credits, up to 3 seats, multi-channel sequencing and standard models. | | Base | $20 per seat / month, billed monthly | 800 credits per seat a month, unlimited seats, phone and email enrichment, AI email copywriting. | | Pro | $60 per seat / month, billed monthly | 2,400 credits per seat a month, plus read-only HubSpot and Salesforce sync and Slack notifications. | | Business | Custom | Billed annually with a workspace credit pool, website intent, automations, read-write CRM sync; sold through sales. | Read from https://www.unifygtm.com/pricing on Nov 13, 2026. Prices change, so confirm with Unify before buying. ## Key features - **Agentic prospecting:** Chat prompts build lists and research accounts using frontier AI models and data on 1.1B+ people and 65M+ companies. - **Signals:** Tracks job changes, hiring, tech stack, funding, social and warm-intro paths; website intent is on Business. - **Sequencing:** Multi-channel sequences with AI copywriting and a click-to-call dialer; a power dialer is on Business. - **Enrichment:** Email and phone enrichment from 40+ data sources, paid in credits. - **CRM sync:** HubSpot and Salesforce are read-only on Pro and read-write on Business. ## Good for - Individual reps and small teams doing outbound on a personal card - Sales teams that want data, signals and sequencing in one tool ## Worth knowing - Credits are used for data and actions, and extra credits can be added only on paid plans. - Free plan allows 3 seats and limited credits. - Managed mailboxes are Business only at $25 per mailbox a month. - Website intent, product signals, open API and SSO are Business-plan features. ## ToolGPA grades **GPA: 2.4 out of 4**, graded Nov 13, 2026. Unify combines prospecting, signals and sequencing, with a free plan for up to 3 seats and paid seats from $20 a month. Website intent, open API and read-write CRM sync are on the Business plan, and credits run out. - **Value for money: B.** Base is $20 per seat a month billed monthly, under the $33.25 the cheaper quarter charges, with 800 credits a seat. Pro is $60 per seat. - **Free plan and trial: C.** A free plan for up to 3 seats with limited credits, and a 14-day Pro trial with no card. You will hit the credit cap. - **Features: C.** Prospecting, signals, sequencing, enrichment and CRM sync. Website intent, product signals, open API and read-write CRM sync are Business only. - **Ease of use: C.** No store rating on record. You connect mailboxes, CRM and signals before it works. - **Platforms and integrations: B.** Web app and extension, with five listed integrations. The open API is Business only. These are ToolGPA's own grades. Graded from this listing, whose facts were read from Unify's own pages on 13 November 2026. Not based on using the product, and shorter than our full reviews. ## Where it stands among lead and email finders - Unify's GPA of 2.4 is higher than 38 of the 72 other lead and email finders we grade, and level with 16. - It stands best on value for money (B, above 52 of 72) and worst on features (C, above 2). - Its paid plans start at $20 a month for each person, against a middle price of $49 for the category: 6 of the 54 others that charge start lower. - On features, ease of use and platforms it scores 2.3 out of 4. 1 tool scores higher and costs less. The category's chart of price against score: https://toolgpa.com/charts/lead-finders ## Keep it, or make your own? **Keep it.** To replace Unify you would be making an AI agent, with the models and the safeguards behind it. That is not a weekend's work, with an AI app builder or without one. It costs $240 a year. - You could make: Sales pipeline: an app builder makes this well. - You could not: An AI agent, with the models and the safeguards behind it. - You could not: Email sent in volume that still reaches the inbox. - You could not: It is priced for each person, which means accounts and billing for a team. - You could not: It plugs into other products, HubSpot, Salesforce and Slack among them. A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it. ## Works with HubSpot, Salesforce, Slack, Gmail, Outlook **Tags:** AI agents, AI features, Sales pipeline, Marketing automation ## Alternatives - [Apollo.io](https://toolgpa.com/tools/apollo-io): B2B contact database with built-in email sequences and a dialer. [Compare](https://toolgpa.com/compare/apollo-io-vs-unify) - [Clay](https://toolgpa.com/tools/clay): Data enrichment tables that query 150+ data providers in one place. [Compare](https://toolgpa.com/compare/clay-vs-unify) - [ZoomInfo](https://toolgpa.com/tools/zoominfo): B2B contact and company data platform with AI sales tools. [Compare](https://toolgpa.com/compare/unify-vs-zoominfo) - [Persana](https://toolgpa.com/tools/persana): Credit-based prospect data, enrichment and AI outreach agents. [Compare](https://toolgpa.com/compare/persana-vs-unify) - [Seamless.AI](https://toolgpa.com/tools/seamless-ai): B2B contact search with AI writing, emailing and a dialer. [Compare](https://toolgpa.com/compare/seamless-ai-vs-unify) ## Sources The prices, plans, platforms and features above were read from these pages on Nov 13, 2026: - https://www.unifygtm.com - https://www.unifygtm.com/pricing Page: https://toolgpa.com/tools/unify Listed by ToolGPA (toolgpa.com).