# Wheelio review (2026): is it worth $14.92 a month? > Spin-to-win and scratch-card pop-ups for email and SMS capture Checked Nov 12, 2026 ยท graded Nov 12, 2026 by ToolGPA. Wheelio shows gamified pop-ups, a prize wheel, a slot machine or a scratch card, that trade a discount for a visitor's email address or phone number. It is built mainly for Shopify stores and also works on other platforms through a dashboard. Pricing follows monthly impressions. - **Category:** Popups & Website Widgets - **Made by:** Wheelio - **Website:** https://wheelio-app.com - **Runs on:** Web - **Who should skip it:** Not for you if you want a free plan, as there is none after the 7-day trial. - **Facts last checked:** Nov 12, 2026 ## Pricing As of Nov 12, 2026, Wheelio is a paid product with a free trial, starting at $14.92 per month for up to 30k impressions. - **Pricing model:** Free trial - **Free plan:** None. - **Free trial:** 7-day free trial. | Plan | Price | What you get | | --- | --- | --- | | Beginner | $14.92 per month for up to 30k impressions | Entry step. The listed step prices move with monthly impressions. | | Level 1 | $29.92 per month for up to 60k impressions | Same product as every step; only the impression allowance changes. | | Level 2 | $54.92 per month for up to 100k impressions | Same product as every step; only the impression allowance changes. | | Level 3 | $109.92 per month for up to 250k impressions | Same product as every step; only the impression allowance changes. | | Level 4 | $192.92 per month for up to 500k impressions | Same product as every step; only the impression allowance changes. | | The Big Guns | $249.92 per month for up to 750k impressions | Top step listed on the site, for the highest-traffic stores. | Read from https://wheelio-app.com/ on Nov 12, 2026. Prices change, so confirm with Wheelio before buying. ## Key features - **Three game formats:** Choose a wheel of fortune, a slot machine or a scratch card as the pop-up, with a set of predefined templates to start from. - **Email, SMS and push capture:** Collect email addresses, phone numbers, Messenger and push-notification opt-ins, passed on through the connected partner service. - **Coupon injection and dynamic codes:** Says it can inject the won discount straight into the Shopify checkout and create a unique code for each visitor to track sales. - **Triggers and scheduling:** Set when and where a campaign shows, using timing and exit-intent style triggers plus scheduling in the campaign setup. - **Email validation:** Uses an outside service to check each address and prevents duplicates, to keep the list clean. - **Consent options:** The vendor says pop-ups can be set up to follow GDPR, and to meet TCPA rules when collecting SMS leads. ## Good for - Shopify stores that want a prize-wheel offer for email capture - Brands feeding sign-ups into Klaviyo, Mailchimp or an SMS tool - Stores that prefer paying by traffic rather than by feature ## Worth knowing - There is no free plan; the first step is $14.92 a month after a 7-day trial. - Price follows impressions, so a busy store moves up steps from 30k to 750k a month. - Built around Shopify; stores on other platforms sign up through the vendor dashboard instead. - Game-style pop-ups only: it is not a general-purpose form or banner builder. ## ToolGPA grades **GPA: 2.2 out of 4**, graded Nov 12, 2026. Wheelio makes spin-to-win and scratch-card pop-ups that collect emails and phone numbers, from $14.92 a month for 30,000 impressions. There is no free plan, and it does only game-style pop-ups. - **Value for money: C.** $14.92 a month for 30,000 impressions sits inside the $9 to $29 range; plans climb to $249.92 for 750,000. - **Free plan and trial: C.** 7-day free trial; the listing does not say a card is needed. No free plan. - **Features: C.** Three game formats, email, SMS and push capture, coupons and triggers. It does that job fully, but it is a smaller job than a general popup builder. - **Ease of use: C.** No rating on record; you set up the game, prizes and coupons. - **Platforms and integrations: B.** Web only, built around Shopify, with eight integrations listed. These are ToolGPA's own grades. Graded from this listing, whose facts were read from Wheelio's own pages on 12 November 2026. Not based on using the product, and shorter than our full reviews. ## Where it stands among popup and widget tools - Wheelio's GPA of 2.2 is higher than 14 of the 54 other popup and widget tools we grade, and level with 19. - It stands best on platforms and integrations (B, above 14 of 54) and worst on features (C, above 0). - Its paid plans start at $14.92 a month, against a middle price of $14 for the category: 25 of the 48 others that charge start lower. - On features, ease of use and platforms it scores 2.3 out of 4. 4 tools score higher and cost less. The category's chart of price against score: https://toolgpa.com/charts/popups ## Keep it, or make your own? **Keep it.** To replace Wheelio you would be making texts to thousands of numbers, registered with the carriers. That is not a weekend's work, with an AI app builder or without one. That makes this kind of software worth paying for, not this one in particular: 21 of the 54 other popup and widget tools grade higher. It costs $179.04 a year. - You could make: Popups: an app builder makes this well. - You could not: Texts to thousands of numbers, registered with the carriers. - You could not: It plugs into other products, Klaviyo, Mailchimp and Omnisend among them. A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it. ## Works with Klaviyo, Mailchimp, Omnisend, Postscript, Attentive, ActiveCampaign, AWeber, MailerLite **Tags:** Popups, SMS marketing ## Alternatives - [OptinMonster](https://toolgpa.com/tools/optinmonster): Pop-ups, floating bars and opt-in forms added to an existing site. [Compare](https://toolgpa.com/compare/optinmonster-vs-wheelio) - [Poptin](https://toolgpa.com/tools/poptin): Popups and embedded forms, with email campaigns and automations. [Compare](https://toolgpa.com/compare/poptin-vs-wheelio) - [OptiMonk](https://toolgpa.com/tools/optimonk): Popups for online stores, built by an AI agent you describe them to. [Compare](https://toolgpa.com/compare/optimonk-vs-wheelio) - [Wisepops](https://toolgpa.com/tools/wisepops): Popups, on-site feeds, web push and A/B tests for online stores. [Compare](https://toolgpa.com/compare/wheelio-vs-wisepops) - [Justuno](https://toolgpa.com/tools/justuno): AI-timed popups and visitor identification for online stores. [Compare](https://toolgpa.com/compare/justuno-vs-wheelio) ## Sources The prices, plans, platforms and features above were read from these pages on Nov 12, 2026: - https://wheelio-app.com/ - https://wheelio-app.com/integrations/ - https://apps.shopify.com/wheelio-first-interactive-exit-intent-pop-up Page: https://toolgpa.com/tools/wheelio Listed by ToolGPA (toolgpa.com).