# Wisepops > Popups, on-site feeds, web push and A/B tests for online stores Wisepops runs popups, spin-to-win wheels, bars, quizzes, embedded content blocks, a notification feed and web push messages on a website, aimed mainly at online stores. Campaigns are targeted on visitor behavior, can recommend products with AI, and are tested against control groups to measure revenue lift. It is priced by monthly page views, and outside its Shopify app prices are given after a demo. - **Category:** Popups & Website Widgets - **Made by:** Wisepops, LLC (since 2013) - **Website:** https://wisepops.com - **Runs on:** Web - **Facts last checked:** Oct 18, 2026 ## Pricing Wisepops is a paid product with a free trial, starting at $299 per month for up to 500,000 pageviews (Shopify app). - **Pricing model:** Free trial - **Free plan:** None. - **Free trial:** 14-day free trial on the Shopify app. | Plan | Price | What you get | | --- | --- | --- | | 500k pageviews (Shopify) | $299 per month for up to 500,000 pageviews, billed monthly | Unlimited popup and notification campaigns, AI product recommendations, 140+ templates, web push, A/B tests and Klaviyo. $2,990 if paid yearly. | | Other plans | Custom | Sites not billed through Shopify, and other pageview tiers, get a price after booking a demo. | Read from https://apps.shopify.com/pop-up-builder-wisepops on Oct 18, 2026. Prices change, so confirm with Wisepops before buying. ## Ways to pay less - **Yearly billing saves about two months** (Annual discount): On Shopify the 500k plan is $2,990 a year against $299 a month; the help center describes annual billing as two months free. Source: https://apps.shopify.com/pop-up-builder-wisepops ## Key features - **Popups, bars and gamified offers:** Email and SMS sign-up popups, exit-intent and cart-recovery offers, spin-to-win wheels, countdowns, surveys, quizzes and banners. - **Feed, embeds and web push:** A notification feed for offers and news, embedded blocks that personalize a section of a page, and web push messages to bring visitors back. - **Behavioral targeting:** Target on more than 30 behavioral signals, plus geolocation, segments and, on Shopify, cart value, product tags and customer tags. - **A/B tests with control groups:** Test campaigns against a variant or a control group and measure revenue per visitor, order value and bounce rate. - **AI product recommendations:** Suggest products each visitor is likely to buy, set up in one click on Shopify. - **Integrations:** Sends leads to Klaviyo, Mailchimp, Omnisend, Drip and Sendinblue, with Zapier, APIs and webhooks for anything else. ## Good for - Shopify stores with heavy traffic that want popups and testing in one tool - Marketing teams that measure campaigns by revenue lift - Brands that want onboarding help rather than a self-serve tool ## Worth knowing - The website publishes no prices and sends visitors to book a demo; the $299 plan is the one shown on the Shopify App Store. - Every page load with its code counts as a pageview, whether or not a campaign shows, and bot traffic counts unless you block it. - Past the limit, campaigns stop unless Extra Pageviews are on, at 1.5 times the base rate and at most double the plan; not on Shopify billing. - There is no free plan; the entry price suits stores with a lot of traffic. ## ToolGPA grades **GPA: 2.4 out of 4**, graded Oct 18, 2026. Wisepops goes further than most popup tools: spin-to-win and quizzes, yes, but also an on-site news feed, web push and tests against a control group that show real revenue lift. It's built for busy Shopify stores. The only published price is $299 a month for 500,000 pageviews, so a small site pays for far more than it uses. - **Value for money: D.** The only published price is on Shopify: $2,990 a year for 500,000 pageviews, $249.17 a month, or $299 monthly. A site with 20,000 visitors uses a fraction of that and pays far more than popup tools here charge. Smaller plans, and sites off Shopify, get a price after a demo. - **Free plan and trial: C.** No free plan, but Shopify stores get a 14-day free trial of the app. Anyone else has to book a demo first, so this C really applies to Shopify shops. - **Features: A.** Popups, spin-to-win, quizzes and bars, plus an on-site notification feed, embedded blocks and web push, which no other tool here lists. 30+ behaviour signals, AI product picks, and A/B tests against a control group that measure revenue per visitor. - **Ease of use: C.** No rating on record. AI product picks set up in one click on Shopify, but you still build campaigns, choose from 30+ behaviour signals and watch your pageviews, which count even when nothing shows. - **Platforms and integrations: B.** Web, with Shopify, Klaviyo, Mailchimp, Omnisend, Drip and Sendinblue, plus Zapier, APIs and webhooks. No desktop or phone app, so B is as high as it goes. These are ToolGPA's own grades. Graded from this listing, whose facts were read from Wisepops' own pages and its Shopify App Store listing on 18 October 2026. Not based on using the product, and shorter than our full reviews. ## Where it stands among popup and widget tools - Wisepops's GPA of 2.4 is higher than 7 of the 12 other popup and widget tools we grade, and level with 3. - It stands best on features (A, above 11 of 12) and worst on value for money (D, above 0). - Its paid plans start at $299 a month, against a middle price of $19 for the category: 11 of the 11 others that charge start lower. - On features, ease of use and platforms it scores 3.0 out of 4. Nothing scores higher for less, though at least one tool matches that score at a lower price. The category's chart of price against score: https://toolgpa.com/charts/popups ## Keep it, or make your own? **Keep it.** The plain part of Wisepops you could make: popups. What surrounds it you could not. The 4 things listed below take a company, not a weekend. It costs $3,588 a year. - You could make: Popups: an app builder makes this well. - You could not: Splitting visitors between versions and telling you which won. - You could not: It plugs into other products, Shopify, Klaviyo and Mailchimp among them. - You could not: AI features, unless you pay a model provider for each request yourself. - You could not: The depth: we grade its features A, which means it covers the whole job. A judgement by ToolGPA from this listing, by rules that are the same for every tool. Nothing was built to test it. ## Works with Shopify, Klaviyo, Mailchimp, Omnisend, Drip, Sendinblue, Zapier **Tags:** Popups, A/B testing, AI features ## Alternatives - [OptiMonk](https://toolgpa.com/tools/optimonk): Popups for online stores, built by an AI agent you describe them to. [Compare](https://toolgpa.com/compare/optimonk-vs-wisepops) - [Justuno](https://toolgpa.com/tools/justuno): AI-timed popups and visitor identification for online stores. [Compare](https://toolgpa.com/compare/justuno-vs-wisepops) - [Sleeknote](https://toolgpa.com/tools/sleeknote): Popups and gamified campaigns for online stores, priced by visitors. [Compare](https://toolgpa.com/compare/sleeknote-vs-wisepops) - [OptinMonster](https://toolgpa.com/tools/optinmonster): Pop-ups, floating bars and opt-in forms added to an existing site. [Compare](https://toolgpa.com/compare/optinmonster-vs-wisepops) - [Privy](https://toolgpa.com/tools/privy): Pop-ups, email and SMS for small online stores. [Compare](https://toolgpa.com/compare/privy-vs-wisepops) ## Sources The prices, plans, platforms and features above were read from these pages on Oct 18, 2026: - https://apps.shopify.com/pop-up-builder-wisepops - https://wisepops.com/ - https://wisepops.com/pricing - https://support.wisepops.com/en/articles/9897105-understand-how-wisepops-billing-works - https://wisepops.com/faq Page: https://toolgpa.com/tools/wisepops Listed by ToolGPA (toolgpa.com).